Sephora’s Black Friday 2024 Sale – What to Expect

We have a long way to go until Sephora’s Black Friday 2024 sale arrives, however you can scroll down the page to see their 2023 ad and offer details to get a general idea of what they typically offer during the annual event. Of course all of you joined to our newsletter will be the first to know once we know more. See you again soon!

Updated on Friday November 17, 2023: Sephora just gave us their Black Friday 2023 preview as well as the daily deals coming next week! We’ve posted everything you need to know down below. Shop the sale at beginning on Monday November 20, 2023. Good luck and happy bargain hunting!

Black Friday 2023 Start & End Dates

Sephora generally runs the same Black Friday sales schedule from year to year, but this year the event is kicking off a fe days early. Here are the Black Friday sale start and end dates that are coming here in 2023:

  • Confirmed BF sale start date: Monday November 20, 2023 at 12:01AM EST (that’s 3 days before Thanksgiving Day).
  • Confirmed BF sale end date: Will vary by offer, but most deals are avialable through Cyber Monday, November 27, 2023 or while supplies last.

Do I Need a Coupon?

No extra coupons are typically to take advantage of the advertised price for most of the specials you’ll find at Sephora’s Black Friday sale. However at times you may need to enter a code during checkout as shown in the example below (of course we’ll let you know if that’s the case this year!). We’ve noticed that the coupons sometimes offered over Thanksgiving weekend are usually reserved for Sephora’s Beauty Insider members — For example, at last year’s Cyber Monday sale there was a coupon to get a free sample bag with minimum $45 purchase.

Ad History

Are you interested in seeing some of Sephora’s older Black Friday ads? Then you’ve come to the right place! Follow the links below to view the last few years of ad history.

  • 2023: Page 1, 2 and 3.
  • 2022: Page 1, 2, 3, 4, 5, 6, 7, 8 and 9.
  • 2021: Page 1, 2, 3, 4, 5, 6, 7 and 8.
  • 2020: Page 1, 2, 3, 4 and 5.
  • 2019: Page 1, 2, 3 and 4.
  • 2018: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10 and 11.
  • 2017: Page 1, 2, 3 and 4.
  • 2016: Page 1, 2, 3, 4 and 5.
  • 2015: Page 1, 2 and 3.
  • 2014: Page 1, 2, 3 and 4.
A view outside of the Sephora boutique in the picturesque Paseo Nuevo shopping plaza in downtown Santa Barbara, CA. Photo by Witold Sadowski.


What are some of your favorite cosmetics this holiday season? Let us know in the comments.

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