Updated on Thursday August 11, 2022: We’re still waiting to get more news about Walmart’s Black Friday sale — including a copy of their ad, top deals and 2022 sale dates — however, because we’ve been tracking their sales for a number of years now, here’s a summary of what you can expect to see (our predictions are based on Walmart’s historical trends):
- For the last few years, Walmart’s Black Friday sales have been split up into 3 separate events, each running for 5 days long. The first event is expected to kick off at the beginning of November.
- The deals in each of their Black Friday ads are available both online and in-stores. However since 2020 when the COVID-19 pandemic hit, they’ve been offering the deals online a few days earlier than in-stores to cut down on the in-person store traffic. And if you’re a paying Walmart+ member, you’ll get even earlier access than everyone else to each of the separate sales (helpful if you’re looking to secure a deal on any one of their popular items like TV’s or gaming consoles which tend to sell out in minutes).
- If shopping in-stores, its likely all locations will once again be closed on Thanksgiving day itself. Stores are expected to open at 5:00AM on Friday morning.
- Walmart’s Black Friday ads typically range from 8 to 20 pages in length. The best deals are always found on cover pages.
- In terms of the deals, TV’s and gaming consoles (Xbox Series X, PS5 and Nintendo Switch) are usually the most popular items that tend to sell out quickly. You’ll also likely see specials on small kitchen appliances, toys, phones (both pre-paid and on contract), apparel and home appliances (like vacuums) in their ad.
- You can scroll down the page to view all 3 of last year’s ad scans to get a general idea of the type of offers that they typically run (it’s likely that we’ll see similar items and price points return again here in 2022).
As always, the latest Black Friday news will be posted as soon as we get it. Be sure to bookmark this page and check back again soon for more updates or join our newsletter to stay informed.
Black Friday 2022 Start & End Dates
These last two years of Black Friday sales at Walmart were unlike any other in their history due to the COVID-19 pandemic. Rather than one big sale and huge in-store-only doorbuster deals, the sales were spread out into three separate events with different deals offered at each (Target has also started doing something similar). If we continue seeing the same trend here in 2022 then these are the Black Friday sale start and end dates that you can expect to see:
- Expected start & end dates, Event #1: Online on Wednesday November 2, 2022 at 7:00PM EST/4:00PM PST and in-stores on Friday November 4, 2022 at 5:00AM local time. The deals will likely run through Sunday November 6, 2022 or while supplies last. 4-hour online early access at 3:00PM EST/12:00PM PST may again be given to all Walmart+ members.
- Expected start & end dates, Event #2: Online on Wednesday November 9, 2022 at 7:00PM EST/4:00PM PST and in stores on Friday November 11, 2022 at 5:00AM local time. The deals will likely run through Sunday November 13, 2022 or while supplies last. 4-hour online early access at 3:00PM EST/12:00PM PST may again be given to all Walmart+ members.
- Expected start & end dates, Event #3: Online on Monday November 21, 2022 at 7:00PM ET/4:00PM PT and in stores on Friday November 25, 2022 at 5:00AM local time. The featured deals during this event will likely run through the end of the day on Friday November 25, 2022 or while supplies last. Again, 4-hour online early access may be given to all Walmart+ members.
Keep in mind that all stores nationwide were closed for the entire day on Thanksgiving day itself last year and this may once again be the case this year (stores usually open on Black Friday at 5:00AM). We will be posting Walmart’s confirmed Black Friday and Thanksgiving weekend sales schedule for 2022 as soon as we have the dates officially verified.
Our Favorite Deals in 2022
You’ll find a lot of similarities in Walmart’s Black Friday doorbuster specials to the ones at Kohl’s and Target. Our team has been tracking all of these stores for a number of years now and we’ve noticed that the specials tend to repeat themselves from year to year. Here’s what you should be on the lookout for at Walmart’s Black Friday 2022 sale:
- Gaming Consoles & Games — Odds are that you weren’t able to pick up a PlayStation 5 or Xbox Series X during last year’s holiday season. There were just none to be found and the few folks that managed to get one somehow were price gouging them on eBay. This year it’s better, but we are still expecting units to sell out quickly. In Walmart’s 3rd and final ad you can expect to find both PS5 and Xbox Series X in-stock. But if you really want to have the best chance to get one then be sure to join Walmart+ to get early access to the sale. And don’t forget, there’s also the Nintendo Switch console featured with a handful of games and accessories.
- TV’s — You’ll find a ton of TV’s on sale from all the big-box stores — from Best Buy to Costco and everyone in-between — on sale during Thanksgiving weekend. Always the doorbuster deals on the front page of the Black Friday ad are the best but that’s also why they tend to sell out quickly, sometimes within minutes of going live (last year we received many comments on our Facebook page from angry folks that couldn’t checkout fast enough with the TV’s they wanted). Our favorite TV last year was the 70” 4K ONN 55” Smart TV on sale for $398 (it was on the cover page in the 3rd/main BF ad).
- Cellphones — With all the extra gift card opportunities coupled with some of the lowest prices out there, you couldn’t go wrong buying a new phone with either a 2-year contract or prepaid plan. Most of us in the office are Apple iPhone users so we are a bit biased, but if you like Samsung phones then there is something for you as well. Our favorite deal on Apple last year was on the iPhone 13 that came with a $300 Walmart eGift card with activation, available on AT&T Wireless or Verizon Wireless. For Android users, you could have picked up either the Samsung Galaxy Z Flip3 5G that came with a $500 Walmart eGift card with activation.
- Home Appliances — You’ll likely notice that about a quarter of Walmart’s Black Friday ad usually has various home goods items. As as you can imagine, kitchen essentials are still huge sellers as a result of people now permanently working from home due to the ongoing COVID-19 pandemic. That will include deals on Keurig coffee makers, Instant Pot pressure cookers, KitchenAid mixers and iRobot Roomba and Dyson vacuums.
- Apparel — Be on the lookout to stock up on your favorite name-brand clothing from brands such as Under Armour, Nike, Reebok, Puma, Wrangler, Levi’s, and others. And if you don’t mind the store-brand apparel, especially for your kid’s clothing that they will destroy either way, then Walmart will likely be your best store to pick up the bargains.
- Toys — Last but not least, you’ve got lots of toys on sale. Our favorites last year included the Bounce Pro 7’ trampoline on sale for $119, the two hoverboards on the back page of the ad priced from $79 to $99/each, the KidKraft Play Kitchen on sale for $49 and the kid’s bike deals sale priced from $48 to $59/each depending on the size/style.
Should I Join Walmart+ for Black Friday?
With Walmart announcing last year that it would offer exclusive 4-hour online early access for all Walmart+ members to each of their three planned Black Friday events this year, you may be wondering if it’s worth signing up. But after what many called their Black Friday sale two years ago as botched (you can see some of the frustrations vented on our Facebook page), you may not have a choice if you want to secure one of their hottest doorbuster deals.
What happened two years ago?
Due to the COVID-19 pandemic, Walmart decided to focus their Black Friday sale online with three different Black Friday events spread out over the month of November… exactly like they did last year and what they will likely do here again in 2022. The deals were available online a few days before they were in stores, and generally, they did their best not to draw huge crowds in-stores by keeping local store inventory to a bare minimum. Maybe that’s not a bad idea when there’s sufficient online supplies available, the site doesn’t slow down or crash and everything works as planned.
But what happened was that items were instantly being sold out. People on Reddit reported that some hot items literally went “Out if Stock” seconds after the “Add to Cart” came up. And that was not only on PS5 and Xbox Series X consoles that were among the most sought after holiday gifts last year, but also on many of the other doorbuster specials such as TV’s, budget laptops, certain toys and small appliances.
What do we expect this year?
This year may be even worse in terms of supply. We’re currently in a supply chain crisis with extended manufacturing lead times and record cargo ship backlogs at some of the largest U.S. ports. There’s also a worldwide computer chip shortage. There are price hikes among component parts, there’s record inflation, and high fuel costs. The outlook in the retail industry for the next few months is looking pretty bleak.
Here comes Walmart+ to the rescue.
As with everything in life, challenges also present new opportunities and a chance to reinvent yourself. Walmart is ceasing the moment by offering early access to paid Walmart Plus members to their Black Friday sale. It still was not guaranteed that the tempting TLC 55” 4K SmartTV featured for $228 on the cover page of their ad last year was easily available, you definitely had a much better chance on getting by beating out the crowds with early access.
It’s worth mentioning, Walmart+ membership is not only about early access to big events. You’ll also get free shipping to your home with no minimum on all purchases, free delivery from your local store on groceries, lower member pricing on fuel at any of their participating gas stations, and discounts on your prescriptions filled at any one of their 4000+ pharmacies.
So how much will Walmart+ cost me?
Walmart Plus membership is available for either $12.95/month or for $98/year if you pay ahead. There’s also a free 15-day trial available to anyone who hasn’t used their service before. But if you’re thinking on using the free trial to gain early access to their Black Friday events then you’re out of luck; Walmart is specific that only paid members can participate.
What should I do?
With the current economic environment and knowing that inventory levels will likely be squeezed this holiday season, buying your way to the front of the line may be your best option this year for any of the sought after doorbuster deals. Although at the same time, it hurts knowing that you’ll effectively be paying to gain access a good deal… something that in normal times you should never have to do.
But don’t feel bad, it is what it is. And it’s not only Walmart that’s come up a paid a membership program; we’re seeing the same at Best Buy, Amazon and others. All we can hope for is for things to return to normal again after COVID-19 fully passes.
Last Year’s Black Friday Ad
Updated on Tuesday November 23, 2021: All three Black Friday flyers from Walmart have been released! You can find them all posted down below.
Similar to last year, Walmart’s Black Friday sale will be split up over several different events over the month of November. The 1st and 2nd rounds of deals are over but the 3rd and final round is now live, online-only, at walmart.com. In-stores the sale begins on Friday November 26th when doors open at 5:00AM (stores again will be closed on Thanksgiving day itself for the entire day).
Are you interested in seeing some of Walmart’s older Black Friday ads? Then follow the links below to view the last few years of ad scan/flyer history.
- 2021: Event #1: page 1, 2, 3, 4, 5, 6, 7, 8 and 9. Event #2: page 1, 2, 3, 4, 5, 6, 7 and 8. Event #3: page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19 and 20.
- 2020: Event #1: page 1, 2, 3, 4, 5, 6, 7, 8 and 9. Event #2: page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16 and 17. Event #3 (main event!): page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11 and 12.
- 2019: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37 and 38.
- 2018: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36 and 37.
- 2017: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14 and 15.
- 2016: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, and 34.
What do you plan on getting at Walmart over Black Friday weekend? A new TV? Some toys for your kids? Let us know in the comments below.