Nike’s Black Friday 2024 Sale

Updated on Friday June 28, 2024: If you’re a regular Nike customer, then you already know how their major sales typically look like; it’s a sale on top of a sale. And it’s not just their Black Friday and Cyber Monday events that offer extra savings off of existing sale prices, but also over some of the major holidays throughout the year such as Memorial Day and Labor Day. Here’s what you can expect them to offer this year over Thanksgiving weekend:

  • Throughout the years that we’ve tracked Nike’s Black Friday sales, one thing that’s consistent year after year is the offer: they usually release a promo code letting you save an extra 25% off the lowest listed sale price in their sale/outlet section. That means you can expect to save up to 60% off on 1000’s of shoes, clothing and gear.
  • In terms of timing, the event usually begins on the Sunday before Thanksgiving and ends on Saturday night (this year that would be November 24-30, 2024). But it’s then replaced with a nearly identical sale immediately afterwards for Cyber Monday.
  • Early access is typically offered to all Nike Members (it’s free to join on their site). Be on the lookout for this to begin on or around Sunday November 17, 2024. Besides early access, members get free shipping and free returns on online orders of $50 or more.
  • Remember, because Nike’s Black Friday sales are typically only offered on existing sale items, quantities are limited so it’s best to shop early to insure the style, color and size that you need are in-stock.
  • There will be some exclusions. Most notably, all full-priced shoes and apparel are excluded from this offer. Plus, you can not not combine this offer with any other coupon codes or discounts that you may also have.

So that’s what we’re predicting at the moment. As we learn more and secure a copy of this year’s ad scan, we’ll get it posted for you right on this page. In the meantime, be sure to join our newsletter to stay up to date with this year’s major Black Friday news, rumors and ad leaks.


Last Year’s Black Friday Ad


Nike’s Black Friday 2024 Sales Schedule

Nike’s Black Friday sale is usually a week-long event that’s often followed by 3-day Cyber Monday sale… so of miss one, or your favorite shoes are not on sale, then your second chance to score a deal usually comes around pretty quickly. If the trend continues this year then these are the sale dates that you can expect to see:

  • Expected Black Friday early access: November 17-23, 2024. Must be a Nike Member to shop early (it’s free to join if you’re not a member!).
  • Expected Black Friday sale start date: Sunday November 24, 2024 (that’s the 4 days before Thanksgiving).
  • Expected Black Friday sale end date: Saturday November 30, 2024 at 11:59PM ET or while supplies last.
  • Expected Cyber Monday sale start date: Sunday December 1, 2024 at 12:00AM ET.
  • Expected Cyber Monday end date: Tuesday December 3, 2024 at 11:59pm ET.

Nike’s Black Friday Ad History

What were the featured doorbuster deals at Nike’s Black Friday sale last year? How about two or three years ago? Follow the ad archive links below to find out.

  • 2023: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11 and 12.
  • 2022: Page 1, 2, 3, 4, 5, 6, 7, 8, 9 and 10.
  • 2021: Page 1, 2, 3, 4 and 5.
  • 2020: Page 1.
  • 2019: Page 1.
  • 2018: Page 1, 2, 3, 4 and 5.
  • 2017: Page 1.
  • 2016: Page 1.
  • 2015: Page 1 and 2.
  • 2014: Page 1, 2, 3 and 4.
Employees are just about ready to call it a day as evening sets in at the Nike Factory Outlet store in Camarillo, CA. Photo by Witold Sadowski.

Questions & Comments

What new sneakers or athletic gear are you planning on picking up this Thanksgiving weekend at Nike? Let us know in the comments.

3 thoughts on “Nike’s Black Friday 2024 Sale”

  1. I have a pair of Nike Air Max Plus OG’s that are starting to wear out… I’m hoping Nike will have a Black Friday deal on them or at least something similar to them as they’re wickedly comfortable.

    1. Hi joe did you know Nike has a policy where you can replace any shoe during any time of wear, don’t need receipt just go head to the counter in store and ask for another pair and refer to their website “ absolute replacement is policy”

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