What to expect at Adidas’ Black Friday 2023 Sale

We’re already looking forward to Adidas’ Black Friday 2023 sale. And although we still have a long ways to go, you can already slowly start planning for the event. Check out last year’s ad and offer details posted below to get a general idea of the type of deals that they like to run. And if you join our newsletter, you’ll be the first to know once their Black Friday 2023 ad is posted.

Black Friday 2023 Start & End Dates

Adidas’ Black Friday sale is typically pretty long… and we’re not talking about just a few days over Thanksgiving weekend but over a week long if you take into account the early access that’s given to folks that are joined to their email newsletter. So if nothing drastically changes here in 2023, here are the start and end dates that you can expect to see this year from Adidas:

  • Expected early BF access: Thursday November 16, 2023 for all Adidas Creators Club members. Not a member? Then it’s free to join!
  • Expected general BF sale start date: Tuesday November 21, 2023 (that’s two days day before Thanksgiving).
  • Expected BF sale end date: Saturday November 25, 2023 or while supplies last. A new Cyber Monday sale is expected to follow shorty after starting early on Sunday morning.

Just remember that these dates are still just our predictions and, at the moment, unconfirmed. We’ll post the official sale dates for 2023 as soon as we are able to independently verify them.

Current Offers

Adidas’ full list of their current offers and promotions can be found below. Be sure to see what’s available today before heading out to shop. Enjoy!

Last Year’s Black Friday Ad

Updated on Thursday November 17, 2022: Adidas officially kicked off early access to their Black Friday sale this morning for Adidas Creators Club members. Not a member? Then it’s free to join on their site.

Starting now, Creators Club members can shop adidas.com/us to save up to 70% off select jackets, fleece, track suits, and accessories (free shipping is included as well). You’ll also find stocking stuffers at 30% off and a page of sale sneakers priced at under $100. Everything is available while supplies last. See their site for complete offer details. Happy bargain hunting!

Ad History

Is Adidas’ Black Friday sale this year similar to last year’s sale? Follow the links below to view the last few year’s of sale history.

  • 2022: Page 1, 2 and 3.
  • 2021: Page 1, 2, 3, 4, 5 and 6.
  • 2020: Page 1, 2, 3, 4 and 5.
  • 2019: Page 1.
  • 2018: Page 1.
  • 2017: Page 1 and 2.
  • 2016: Page 1.
  • 2015: Page 1 and 2.
  • 2014: Page 1, 2, 3, 4 and 5.
In front of the Adidas Factory Outlet store in Camarillo, CA. Photo by Witold Sadowski.

Questions and Comments

What new gear are you planning on picking up at Adidas this Black Friday weekend? Already have your cart full and ready to go? Let us know in the comments below.

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