Updated on Friday, November 22, 2024: Regardless if you’re planning on buying that perfect diamond engagement ring or if you’re shopping for a gold necklace to give to someone special under the Christmas tree, Zales Black Friday sale is now live. Here’s what you need to know:

• In terms of the deals, you’ll save 50% off select specials and up to 40% off nearly everything else at zales.com. Just keep in mind it’s “up to 40% off” so not everything will be on sale at that price point. Plus, as always, there is a long list of exclusions. You can scroll down the page to see this year’s ad, highlights and official terms.
• Zales kicked off their event exactly a week before Black Friday itself (Friday November 22, 2024). Most of the deals last until Cyber Monday (Dec. 2nd), however some sale items end on Saturday, November 30, 3034, or while supplies last.
• Online shoppers usually qualify for free shipping anywhere within the United States.
• Most purchases made at Zales are covered by a 60 day risk-free return policy. So if you or your loved one doesn’t love whatever you bought, in most cases you shouldn’t have any issues giving it back for a full refund (which may or may not be extended until after Christmas and into the new year so keep an eye out for an extension of the return policy during the holidays).
• Iis Zales’ Black Friday sale worth shopping? That’s a hard question to answer because of the vast variety of jewelry that’s included. Some of the specials will be good and some not as good (and often similar to what you’ll see at some of their other events, such as their Labor Day sale). We always recommend that you compare whatever you’re looking to buy with similar items at other jewelry stores, especially with Costco (they seem to have some of most competitive prices on jewelry). There’s a lot of discussion on this topic on Reddit, including if it’s worth buying natural or lab-grown diamonds.

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Zales’ Black Friday 2024 Ad

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Black Friday 2024 Start & End Dates

Zales is one of those stores that gives you plenty of time to shop their event. Not only is it over a week long, but they also run pre-BF deals before then as well. And we’ve been watching the trend roughly repeat itself over the last 8 years.

• Confirmed early BF sale dates: November 15-21, 2024 or while in-stock inventory lasts.
• Confirmed Black Friday sale start date: Friday November 22, 2024 (that’s one week before Black Friday itself).
• Confirmed Black Friday sale end date: Most, but not all deals, are valid through Cyber Monday, December 2, 2024 or while inventory lasts.

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Ad History

We’ve built quite an archive of Zales’ previous Black Friday ads over the years. Follow the links below to view the ad history.

• 2024: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14 and 15.
• 2023: Page 1, 2, 3, 4, 5, 6, 7, 8, 9 and 10.
• 2022: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11 and 12.
• 2021: Page 1, 2 and 3.
• 2020: Page 1 and 2.
• 2019: Page 1, 2, 3, 4 and 5.
• 2018: Page 1, 2 and 3.
• 2017: Page 1 and 2.

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Questions & Comments

What new jewelry are you planning on buying this upcoming holiday weekend at Zales? Getting something for yourself or are you shopping for the perfect Christmas gift? Maybe an engagement ring for one lucky girl? Let us know in the comments below.