KAY Jewelers Black Friday 2020 Sale – What to Expect

Maybe every kiss begins with “K” but every good Black Friday deal begins with us here at Blacker Friday 😉 . That’s why, regardless if you are waiting for the ideal opportunity to buy that perfect engagement ring, looking to pick up some new Pandora charms or an Ever Us ring, or just simply want to get something special to put under the Christmas tree, Kay Jewelers Black Friday sale should be worth the wait to help you save some extra money this holiday season. So what’s coming this year? Let’s find out.

Our Kay Jewelers Black Friday sale predictions for 2020:

While it’s still too early to have the official details, last year they had several pages of deals from 40% to 60% off. That including something special from just about all categories across the store — From delicate gold necklaces to extravagant diamond rings. A similar promotion will likely return again this year. You can scroll down the page to view last year’s ad to get an idea of what’s likely to come here in 2020.

As we always do here at Blacker Friday, the moment Kay’s Black Friday ad scan is leaked, likely about a week or so before Thanksgiving, we will post it here for you. Check back again soon for the latest news or join our newsletter and we will keep you informed when news happens.

Expected 2020 Start & End Times

You’ll find that Kay works hard to earn your business during the holiday season. Not only are the deals pretty good but they also give you plenty of time to shop. Last year their Black Friday sale started exactly one week before Black Friday and ran through Cyber Monday. This year should be no different. If we substitute last year’s dates into 2020 then this is the sale schedule you can expect to see from Kay:

  • Expected start date: Friday November 20, 2020. That’s a week before Black Friday.
  • Expected end date: Cyber Monday, November 30, 2020 or while supplies last

But really, it doesn’t end there. Last year Kay ran a week of online-only “Cyber Deals” with some jewelry priced at up to 70% off. Then there was a week of Green Monday deals, followed by several other pre-Christmas specials. That included a Flash Sale to help you finally pick up your last minute holiday gifts.

It comes down to this — Because of all the different sales Kay Jewelers runs throughout the holiday season, it’s hard to predict the perfect moment to pick up the best bargain. But just about anything you buy comes with a 60 day return policy as long as it’s not a custom order or an item that is excluded from their return policy. That means if by chance you find a better price on a piece of jewelry you bought at Kay soon after you bought it, you can either ask for a price match or return it. It’s as simple as that!

Current Offers

While we wait for a copy of Kay’s 2020 Black Friday ad, be sure to take a look at their pre-Thanksgiving deals and last-chance clearance specials available today at kay.com. We’re also including a list of their current offers and coupons below. Who knows… you might be able to pick up a good deal before the holiday weekend crowds rush in. Happy bargain hunting!

Last Year’s Black Friday Ad

Updated on Thursday November 28, 2019: We may still have a a day left to go until Black Friday arrives but KAY Jewelers is not making you wait to shop the deals — Their Black Friday sale just went live early, exclusively online!

Shop kay.com starting today to save up to 60% off on select sale jewelry. There’s a lot to choose from — Everything from silver pendents to gold earring, diamond engagement rings to anniversary bands. We’ve posted some of the highlights below. The rest you can see on their site. Free shipping is included if you spend $50 or more.

The sale runs through December 2, 2019, at 11:59pm ET, or while supplies last. Some exclusions may apply so see their site for official terms and conditions. Good luck finding that perfect gift!


Are you interested in seeing some of Kay’s older Black Friday ads? Then follow the links below to see what they’ve offered in the past.

  • 2019: Page 1 and 2.
  • 2018: Page 1, 2, 3, 4 and 5.
  • 2017: Page 1.
  • 2016: Page 1 and 2.
  • 2015: Page 1 and 2.
  • 2014: Page 1.


What are you planning on buying at Kay? Let us know in the comments below.

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