What to expect at American Girl’s Black Friday 2023 Sale

We’re already looking forward to American Girl’s Black Friday 2023 sale. And although we still have a long ways to go, you can already slowly start planning for the event. Check out last year’s ad and offer details posted below to get a general idea of the type of deals that they like to run. And if you join our newsletter, you’ll be the first to know once their Black Friday 2023 ad is posted.

Current Offers

We’re including a full list of American Girl’s current offers and coupons below. It’s always wise to double check what other promotions are now live before heading out to shop. Good luck!

Last Year’s Black Friday Ad

Updated on Tuesday November 22, 2022: There’s no pre-Black Friday deals at American Girl this year… That’s because the main event kicks off today!

From now Sunday night, shop americangirl.com to get up to 20% off your total purchase. The more you spend the more you save: 10% off orders of $75+, 15% off orders of $125+ or 20% off orders of $200+ (maximum discount is $75). There’s also an entire page of Black Friday doorbuster specials (see some of the highlights in the screenshots below). This is a great opportunity to pick up a new doll, clothes or accessories on sale for Christmas!

Keep in mind that some items may be excluded from the offer. See the official offer terms and conditions posted below for complete details. Sale ends Sunday November 27, 2022. Happy bargain hunting!

Before you go, don’t forget to bookmark our site or join our newsletter. That’s because we’re also tracking American Girl’s Cyber Monday, Memorial Day and Labor Day sales. You won’t want to miss it!

Black Friday 2022 Start & End Dates

American Girl is once again starting their Black Friday sale on the Tuesday before Thanksgiving. It will run through the long weekend, ending on Sunday night. Then we expect their Cyber Monday sale to begin immediately afterwards.

  • Confirmed Black Friday sale, start date: Tuesday November 22, 2022 at 12:01AM CT (that’s 2-days before Thanksgiving).
  • Confirmed Black Friday sale, end date: Sunday November 27, 2022 at 11:59PM CT.

Ad History

Are you interested in seeing some of American Girl’s older Black Friday ads? Then follow the links below to see what they offered during these last few years.

  • 2022: Page 1, 2, 3, 4, 5, 6, 7, 8.
  • 2021: Page 1, 2, 3, 4, 5, 6 and 7.
  • 2020: Page 1.
  • 2019: Page 1 and 2.
  • 2018: Page 1.
  • 2017: Page 1, 2, 3, 4 and 5.
  • 2016: Page 1.
  • 2015: Page 1 and 2.
  • 2014: Page 1.


Already know which doll you are you planning on buying for your daughter or granddaughter? Addy, Caroline, Samantha, Kaya? Singers Tenney and Logan? Or maybe the girl of the year for 2022, Corinne Tan? Let us know in the comments below.

5 thoughts on “What to expect at American Girl’s Black Friday 2023 Sale”

  1. There was a better deal about a week ago. 20% off entire purchase + 3x the points. I luckily purchased an expensive dollhouse that I’ve been eyeing for months. I wanted to pick up a few other items but I waited to see if there would be a better deal this week. Should have purchased them last week.

  2. I’m so eager to know what will the BF sale be this year, and if it will be better than current sale, hopefully it will!!

  3. I’m SO bummed that the 18 inch dolls are exluded from this year’s black friday sale….I took a chance and didn’t order with the Friendsgiving code yesterday, and also bypassed a 10% off American Girl through Rakuten a week ago….crossing my fingers for cyber monday;( (AND now I see the custom doll my daughter wants is back ordered until Feb 12, 2021…guess Valentine’s day will be the new Christmas for my dear daughter who’s been so excited. ugh…wish I just ordered it a week ago. Mom lessons in life.

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