American Girl Black Friday 2020 Sale – What to Expect

Updated on Tuesday November 3, 2020: It’s still too early for us to know what’s coming at American Girl’s Black Friday sale this year but you can scroll down the page to see the details from last year to get an idea of what’s likely to come. More often than not, the sales are usually pretty similar from year to year.

We’ll be posting a copy of their ad and all the important details for 2020 once we know more. Be sure to check back again soon for the latest updates or simply join our newsletter and we’ll let you know the moment news is announced.

Expected 2020 Start & End Dates

Below you’ll find the Black Friday start and end dates that we are expecting from American girl this year.

  • Expected Pre-Black Friday Sale: November 16-26, 2020. Note: All U.S. AG stores located within these malls & outlets will be closed for the entire day due to the COVID-19 pandemic.
  • Expected Black Friday sale start date: Friday November 27, 2020 (Black Friday).
  • Expected Black Friday sale end date: 11:59PM CT on Sunday November 29, 2020.

Then be on the lookout for your second chance to save at American Girl’s Cyber Monday sale coming for one day only on November 30, 2020.

In terms of store hours, American girl typically opens doors at 8:00AM on Black Friday morning. However due to the ongoing COVID-19 coronavirus pandemic this may change here in 2020. Some locations may have adjusted store hours due to local laws and any outbreak situations. From the stores that will be open you can expect customer limits to be enforced. Check with your nearest store in the days leading up Thanksgiving weekend to see what your local American Girl retail store is planning on doing this year.

Current Offers

We’re including a full list of American Girl’s current offers and coupons below. It’s always wise to double check what other promotions are now live before heading out to shop. Good luck!

Last Year’s Black Friday Ad

Last updated on Friday November 29, 2019: After 10 days of “Happy Dolli-Days” deals, American Girl officially kicked off their Black Friday sale this morning!

From now through Sunday, shop to get 10% off orders of $75+, 15% off orders of $125+ or 20% off orders of $250+. Everyday Free Standard Shipping is also included with a minimum order of $125 or more. This is a great opportunity to pick up a new doll, clothes or accessories on sale for Christmas.

Some exclusions will apply. See the official sale terms and conditions posted below for complete offer details. Have a nice weekend and happy bargain hunting!

American Girl’s Pre-Black Friday Event

As we approached Thanksgiving weekend last year, American Girl was running a 10-day “dolli-days” special savings event, each day bringing us something new. Here’s a copy of one of those deals


Need to see some of American Girl’s older Black Friday ads from previous years? Then follow the links below.

  • 2019: Page 1 and 2.
  • 2018: Page 1.
  • 2017: Page 1, 2, 3, 4 and 5.
  • 2016: Page 1.
  • 2015: Page 1 and 2.
  • 2014: Page 1.


Which doll are you planning on buying for your daughter or granddaughter? Addy, Caroline, Samantha, Kaya? Singers Tenney and Logan? Or maybe the girl of the year for 2020, Joss Kendrick? Let us know in the comments section below.

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