Updated on Thursday June 6, 2024: While Thanksgiving weekend may still be quite a ways away, we’ve been tracking American Girl’s Black Friday sale for long enough to have a pretty good idea on what’s to come. Here’s what we are expecting them to offer during the annual event:
- You can expect the sale to run in-stores and online from the Tuesday before Thanksgiving and end on Sunday night (November 26 through December 1, 2024). A storewide one-day Cyber Monday special is expected to follow immediately afterwards.
- In terms of the main offer, it’s usually “buy more you save” type of deal. You can expect to save 10% off orders of $75+, 15% off orders of $150+ or 20% off orders of $250+ (with a maximum discount typically capped at $75 per order).
- You can also expect to find an entire page of Black Friday doorbuster specials at up to 60% off (see some of the highlights from last year in the screenshots below). Free shipping is also available during the event (when you spend $150+).
- As always, some items will be excluded from the offer. Some of the exclusions that are often often found in their terms and conditions are most 18″ dolls, the Girl of The Year doll, Create Your Own dolls, and certain collections.
Be sure to check back here for the latest updates on American Girl’s Black Friday 2024 sale or simply join our newsletter to be first to know once their ad is released. See you again soon!
Last Year’s Black Friday Ad
Black Friday 2024 Start & End Dates
During these last few years American Girl has been starting their Black Friday sales on the Tuesday before Thanksgiving and ending it on Sunday night. Their Cyber Monday sale follows immediately afterwards and typically runs for just 24-hours or while in-stock supplies last.
- Expected BF sale start date: Tuesday November 26, 2024 at 12:01AM CT (that’s 2-days before Thanksgiving).
- Expected BF sale end date: Sunday December 1, 2024 at 11:59PM CT or while supplies last.
AG’s Black Friday Ad History
Are you interested in seeing some of American Girl’s older Black Friday ads? Then follow the links below to see what they offered during these last few years.
- 2023: Page 1, 2, 3, 4, 5, 6, 7, 8 and 9.
- 2022: Page 1, 2, 3, 4, 5, 6, 7, 8.
- 2021: Page 1, 2, 3, 4, 5, 6 and 7.
- 2020: Page 1.
- 2019: Page 1 and 2.
- 2018: Page 1.
- 2017: Page 1, 2, 3, 4 and 5.
- 2016: Page 1.
- 2015: Page 1 and 2.
- 2014: Page 1.
Questions and Comments
Already know which doll you are you planning on buying for your daughter or granddaughter? Addy, Caroline, Samantha, Kaya? Singers Tenney and Logan? Or maybe the girl of the year for 2024, Lila Monetti? Let us know in the comments below.
There was a better deal about a week ago. 20% off entire purchase + 3x the points. I luckily purchased an expensive dollhouse that I’ve been eyeing for months. I wanted to pick up a few other items but I waited to see if there would be a better deal this week. Should have purchased them last week.
Ya don’t even get the discount on your full subtotal. You only get a discount on certain items separately.
I’m so eager to know what will the BF sale be this year, and if it will be better than current sale, hopefully it will!!
I’m SO bummed that the 18 inch dolls are exluded from this year’s black friday sale….I took a chance and didn’t order with the Friendsgiving code yesterday, and also bypassed a 10% off American Girl through Rakuten a week ago….crossing my fingers for cyber monday;( (AND now I see the custom doll my daughter wants is back ordered until Feb 12, 2021…guess Valentine’s day will be the new Christmas for my dear daughter who’s been so excited. ugh…wish I just ordered it a week ago. Mom lessons in life.
Joss