American Girl’s Black Friday 2024 Sale – What to Expect

We have a long way to go until American Girl’s Black Friday 2024 sale arrives, however you can scroll down the page to see their 2023 ad and offer details to get a general idea of what they typically offer during the annual event. Of course all of you joined to our newsletter will be the first to know once we know more. See you again soon!

Updated on Tuesday November 21, 2023: There’s no pre-Black Friday deals at American Girl this year… That’s because the main event kicks off today!

From now through Sunday night, shop to get up to 20% off your total purchase. The more you spend the more you save: 10% off orders of $75+, 15% off orders of $150+ or 20% off orders of $250+ (maximum discount is $75 per order). There’s also an entire page of Black Friday doorbuster specials at up to 60% off (see some of the highlights in the screenshots below). This is a great opportunity to pick up a new doll, clothes or accessories on sale for Christmas!

Keep in mind that some items may be excluded from the offer. See the official offer terms and conditions posted below for complete details. Sale ends Sunday November 26, 2023. Happy bargain hunting!

Before you go, don’t forget to bookmark our site or join our newsletter. That’s because we’re also tracking American Girl’s Cyber Monday, Memorial Day and Labor Day sales. You won’t want to miss it!

Black Friday 2023 Start & End Dates

During these last few years American Girl has been starting their Black Friday sales on the Tuesday before Thanksgiving and ending it on Sunday night. Their Cyber Monday sale follows immediately afterwards and typically runs for just 24-hours or while in-stock supplies last.

  • Confirmed BF sale start date: Tuesday November 21, 2023 at 12:01AM CT (that’s 2-days before Thanksgiving).
  • Confirmed BF sale end date: Sunday November 26, 2023 at 11:59PM CT or while supplies last.

Ad History

Are you interested in seeing some of American Girl’s older Black Friday ads? Then follow the links below to see what they offered during these last few years.

  • 2023: Page 1, 2, 3, 4, 5, 6, 7, 8 and 9.
  • 2022: Page 1, 2, 3, 4, 5, 6, 7, 8.
  • 2021: Page 1, 2, 3, 4, 5, 6 and 7.
  • 2020: Page 1.
  • 2019: Page 1 and 2.
  • 2018: Page 1.
  • 2017: Page 1, 2, 3, 4 and 5.
  • 2016: Page 1.
  • 2015: Page 1 and 2.
  • 2014: Page 1.


Already know which doll you are you planning on buying for your daughter or granddaughter? Addy, Caroline, Samantha, Kaya? Singers Tenney and Logan? Or maybe the girl of the year for 2022, Corinne Tan? Let us know in the comments below.

5 thoughts on “American Girl’s Black Friday 2024 Sale – What to Expect”

  1. There was a better deal about a week ago. 20% off entire purchase + 3x the points. I luckily purchased an expensive dollhouse that I’ve been eyeing for months. I wanted to pick up a few other items but I waited to see if there would be a better deal this week. Should have purchased them last week.

  2. I’m so eager to know what will the BF sale be this year, and if it will be better than current sale, hopefully it will!!

  3. I’m SO bummed that the 18 inch dolls are exluded from this year’s black friday sale….I took a chance and didn’t order with the Friendsgiving code yesterday, and also bypassed a 10% off American Girl through Rakuten a week ago….crossing my fingers for cyber monday;( (AND now I see the custom doll my daughter wants is back ordered until Feb 12, 2021…guess Valentine’s day will be the new Christmas for my dear daughter who’s been so excited. ugh…wish I just ordered it a week ago. Mom lessons in life.

Leave a Reply