What to expect at Build-A-Bear’s Black Friday 2023 Sale

We’re already looking forward to Build-A-Bear’s Black Friday 2023 sale. Although we still have a long ways to go, you can already slowly start planning for the event. Check out last year’s ad and offer details posted below to get a general idea of the type of deals that they like to run. And if you join our newsletter, you’ll be the first to know once their Black Friday 2023 ad is posted.


Black Friday 2023 Start & End Dates

Historically, Build-A-Bear Workshop begins their Black Friday sale online on Thanksgiving day and in-stores on Black Friday. However during these last 3 years they’ve been starting their sales a few days before the long weekend. So if a similar extended sales schedule returns again returning here in 2023 then these are the start and end dates that you can expect to see:

  • Expected BF sale start date: Sunday November 19, 2023 (that’s 4 days before Thanksgiving).
  • Expected BF sale end date: Saturday November 25, 2023 at 11:59PM ET or when stores close, while in-stock supplies last.

Just remember that these dates are still just our predictions and, at the moment, unconfirmed. We’ll post the official sale dates for 2023 as soon as we are able to independently verify them.


Last Year’s Black Friday Ad

Updated on Sunday November 20, 2022: Build-A-Bear Workshop is kicking off their Black Friday sale extra early this year!

Starting today, shop buildabear.com to pick up select Furry Friends for just $9/each. You can also get free shipping on your order of $60+ with promo code FREESHIP.

Everything is while supplies last and keep in mind that there are usually limits in place on how many bears you can buy at the doorbuster price. See the ad posted below for complete offer details. Terms, conditions and exclusions may apply. Sale expected to end at 11:59PM CST on Saturday November 26, 2022 (the end date is still unconfirmed). Happy bargain hunting!


Ad History

Are you interested in seeing some of Build-A-Bear Workshop’s older Black Friday ads? Then follow the links below to view a full history dating back to 2014.

  • 2022: Page 1 and 2.
  • 2021: Page 1 and 2.
  • 2020: Page 1.
  • 2019: Page 1, 2, 3, 4 and 5.
  • 2018: Page 1 and 2.
  • 2017: Page 1, 2 and 3.
  • 2016: Page 1.
  • 2015: Page 1.
  • 2014: Page 1

Questions & Comments

What are you planning on getting at Build-A-Bear this Thanksgiving weekend? Let us know in the comments section.

3 thoughts on “What to expect at Build-A-Bear’s Black Friday 2023 Sale”

  1. That seems a little hypocritical that a company so family-centered makes their employees work on actual Thanksgiving night while they should be home with their own families. Instead they’ll be making screaming children stuffed bears and having to listen to middle aged mothers gripe about the deals not being good enough. I feel sorry

    1. Hi Ginny — I agree with you 100%. Thanksgiving is the one holiday that regardless of religion or personal beliefs, is celebrated by all Americans. Everyone should have the day off from work.

  2. I bought my first born son a teddy bear right before he was born. He still loves it even though he’s now 7. Now when my second son is on his way, we will build a bear for him too! We still have two months to do it so I’m hoping for a good deal on the customized bear.

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