We’re already looking forward to Lego’s Cyber Monday 2023 sale. Although we still have a little bit of time left to go, you can already slowly start planning for the event. Check out last year’s ad and offer details posted below to get a general idea of the type of deals that they like to run. And if you join our newsletter, you’ll be the first to know once their Cyber Monday 2023 ad is posted.
Cyber Monday 2023 Start & End Dates
For nearly the decade that we’ve been tracking Lego’s holiday season deals, their Black Friday sale has always ended on Cyber Monday. The only difference is that you can expect an extra freebee and/or a chance to win VIP points Cyber Monday itself. Assuming the trend continues here in 2023, which we have no reason to believe that that won’t, here are the sale start and end dates that you can expect to see:
- Expected Cyber Monday sale start date: Friday November 24, 2023 both in-stores and online (that’s on Black Friday itself).
- Expected Cyber Monday sale end date: Monday November 27, 2023 or while supplies last. Be on the lookout for a freebee or giveaway on Cyber Monday itself.
Keep in mind that these dates are still just our predictions and, at the moment, unconfirmed. We’ll post the official sale dates for 2023 as soon as we are able to confirm them.
Current Offers
You’ll find a complete list of Lego’s current offers and coupons posted below. These deals are updated on an ongoing basis so don’t shop their store or site without first taking a look at what’s featured today.

Last Year’s Cyber Monday Ad
Updated on Tuesday November 22, 2022: Lego just officially announced the Black Friday deals that you’ll be able to pick up directly at lego.com and at your local LEGO retail store this year. And as always, all of the featured offers run through the end of day on Cyber Monday… but there will be something extra offered on Cyber Monday itself!
Starting on Friday morning (Nov. 25th) there will be an entire page of Lego sets on sale at 20% off or more. If you end up spending $170+ then you’ll get the “Winter Elves Scene” set (40564) free with your purchase or if you end up spending $250+ then you’ll get the “Tribute to LEGO House” set (40563) free with your purchase. If shopping in-stores, spend $40+ and you’ll have the option to get the “Santa Claus” set (30580) free with your purchase.
If you decide to wait until Cyber Monday (Nov. 28th) to shop, then you can pick up a free draw-string brick bag with purchases over $200+. On Cyber Monday Lego will also give you a chance to win 1,000,000 VIP points!
More details and official terms can be found in the ad below. Some exclusions may apply. Good luck and happy bargain hunting!
Just remember, Lego’s Black Friday/Cyber Monday deals are always on select sets and almost never on the popular exclusives (it’s not a site or storewide sale). So if you have your heart set on something in particular, like our favorite at the moment, the Lego Ideas Home Alone set, then don’t expect it to be on sale. At most you’ll be able to qualify for Lego’s free gift with minimum purchase.

Ad History
Are you interested in seeing some of Lego’s older Cyber Monday ads? Then follow the links below to see their previous ad scans since we starting tracking them in 2015.
- 2022: Page 1, 2, 3, 4, 5, 6, 7, 8 and 9.
- 2021: Page 1, 2 and 3.
- 2020: Page 1 and 2.
- 2019: Page 1, 2, 3 and 4.
- 2018: Page 1, 2, 3, 4, 5, 6 and 7.
- 2017: Page 1, 2, 3 and 4.
- 2016: Page 1 and 2.
- 2015: Page 1.
- 2014: Page 1.

Comments
Which Lego sets are you planning on getting this Thanksgiving weekend? Let us know in the comments below.