
Clinique’s Black Friday sales have been pretty consistent with their promotions over the years, and based on past trends, 2025 looks like it’ll follow a similar pattern. Here’s a breakdown of everything we’ve found and what you can likely look forward to. That includes the expected sale dates, discounts, gift-with-purchase details, and a few specific examples from last year’s sale.
When Will the Sale Start?
Clinique is expected to launch their 2025 Black Friday sale on Saturday, November 22, 2025, which is five days before Thanksgiving and six days before Black Friday itself. The final day of the promotion is expected to be Friday, December 5, 2025 at 11:59 PM Pacific Time. That means the sale should stay live beyond Cyber Monday, giving you more than enough time to shop (unless something sells out early, which can happen).
Where to Shop
You’ll be able to access the deals online at clinique.com. Some of the offers may also appear through retailers like ULTA Beauty, Sephora, or department store counters, but the big exclusive deals (especially gift-with-purchase sets) are typically reserved for Clinique’s official site.
What Will the Discount Be?
If they stick with the same model as last year, Clinique will offer a 30% discount sitewide on most items. The discount won’t be automatic, you’ll likely need to enter a promo code at checkout to get the deal.
In 2024, the code was HOLIDAY, and there’s a good chance they’ll use the same or a similar one again this year. That promo code applies to eligible products sitewide, though there are usually a few exclusions (sometimes new arrivals, select limited-edition products, or items already marked down as part of other bundles).
There’s usually no minimum order required to use the 30% off code itself, but if you want free shipping, you’ll need to spend at least $50, unless you’re a Smart Rewards member, in which case shipping is free no matter how much you spend. If you’re not already a member, it’s free to sign up.
Gift With Purchase Details
One of the key things that makes Clinique’s Black Friday event different from other beauty brands is the free gift-with-purchase they offer. In 2024, they ran a deal where if you spent $85 or more, you could enter the same promo code (HOLIDAY) and receive a free 5-piece gift set.
The exact contents of the gift can change year to year, but based on past versions, these kits typically include:
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A travel-size cleanser (like Liquid Facial Soap or All About Clean)
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A deluxe-size moisturizer (such as Moisture Surge or Dramatically Different)
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A mini mascara (often High Impact Mascara)
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A lip product (like Chubby Stick or Pop Lip Color)
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A small zip-up cosmetic bag
It’s a one-gift-per-purchase offer, and it’s usually while supplies last. Once they run out, they might either pull the offer or swap in a different one. If you’re aiming to get that gift, it’s best to shop earlier in the sale window.
What Might Be Excluded?
Like most sales, Clinique’s Black Friday promotion comes with a few terms and conditions. While the majority of the site is usually fair game, some products might be excluded, including:
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New launches
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Items already on clearance
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Select holiday exclusives
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Gift cards
Also, there’s usually a limit of one free gift per order, and you can’t stack multiple promo codes. If you’re unsure whether something is eligible, it’s a good idea to add it to your cart and enter the promo code. If the discount or gift doesn’t apply, you’ll see that right away.
Last Year’s Black Friday Ad





Black Friday Ad History
Don’t remember what Clinique offered at last year’s Black Friday sale? What about two, three or four years ago? We have you covered — All of their previous ad scans spanning back through 2014 are posted below. Enjoy!
- 2024: Page 1, 2, 3 and 4.
- 2023: Page 1, 2 and 3.
- 2022: Page 1.
- 2021: Page 1.
- 2020: Page 1 and 2.
- 2019: Page 1 and 2.
- 2018: Page 1 and 2.
- 2017: Page 1.
- 2016: Page 1.
- 2015: Page 1 and 2.
- 2014: Page 1, 2 and 3.

Questions & Comments
What do you plan on picking up this year at Clinique’s Black Friday sale this year? Let us know in the comments below.