Pottery Barn Black Friday 2021 Sale – What to Expect

Updated on Sunday October 17, 2021: There’s still some time left to go until Pottery Barn’s Black Friday sale arrives again but you can scroll down the page to view last year’s details to get a general idea of the type of offers they typically run (you can expect to see similar deals return).

As always, we’ll be posting a copy of their ad, sale start/end dates and all the important details for 2021 the moment we know more. Be sure to check back again soon for the latest updates or join our newsletter to stay informed.

Black Friday 2021 Start & End Dates

You’ll find that Pottery Barn will usually run a number of pre-Black Friday deals in days leading up to Thanksgiving weekend. But we’ve found that their main Black Friday sale is just a short, 24-hour event on Black Friday itself. And because that trend hasn’t changed over these last few years that we’ve been watching them, even when COVID-19 hit last year, we’re expecting to see the same again here in 2021. These are the start and ends dates that you can expect:

  • Estimated Pre-Black Friday sale: November 18-25, 2021.
  • Estimated main Black Friday sale, start date: Friday November 26, 2021.
  • Estimated main Black Friday sale, end date: Friday night, November 26, 2021 or while supplies last. You can expect some offers to continue through Cyber Monday, November 29, 2021.

Note: these dates are still preliminary estimates based off of last year’s sales schedule. Pottery Barn’s confirmed Black Friday and Cyber Monday sale dates/times for 2021 will be posted as soon as they are officially announced by the company. Bookmark this page and check back periodically for the latest updates or signup to our newsletter and we’ll let you know once their ad is released.

Last Year’s Black Friday Ad

Updated on Friday November 27, 2020: Probably just like you, we received several pre-Black Friday emails from Pottery Barn. But hopefully you waited to shop until today because their main one-day-only Black Friday sale is now live.

Starting now, shop potterybarn.com to get 20% off site-wide with up to 50% off select doorbuster deals and holiday items like stockings and Christmas tree ornaments. Free shipping is also available on orders of $79+. Everything is available while supplies last. See store for official terms and conditions as some exclusions may apply. Happy bargain hunting!


How did Pottery Barn’s Black Friday sale look like last year? What were the featured doorbuster deals? Follow the ad archive links below to view the last few years of their ad history to learn more.

  • 2020: Page 1, 2 and 3.
  • 2019: Page 1, 2 and 3.
  • 2018: Page 1, 2, 3, 4, 5, 6 and 7.
  • 2017: Page 1, 2, 3, 4 and 5.
  • 2016: Page 1, 2, 3, 4 and 5.
  • 2015: Page 1.
  • 2014: Page 1, 2 and 3.


What are you planning on getting at Pottery Barn this Black Friday weekend? Let us know in the comments section.

13 thoughts on “Pottery Barn Black Friday 2021 Sale – What to Expect”

  1. Would like to get Logan cabinet custom order of 8 pieces and have to figure out how to place an order on Black Friday and open PB credit card in advance

  2. I have waited over a month for the Black Friday sale on a quilt set but the price is the same as it’s been for weeks with no extra discount. It’s been about 15% off and no less today. I’m pretty disappointed.

    1. I was waiting for artwork to go on sale and they took only $10 off so the 20% couldn’t be applied to a “sale “ item. Very disappointed

    1. Hi Coleen,

      Unfortunately not. We’ve never seen Pottery Barn offer free furniture delivery on Black Friday. However most furniture qualifies for their “Unlimited Flat Rate Delivery” rates. So if you buy a few items, for example a new bed frame with nightstands, then the rate becomes pretty reasonable. The rate also depends on how far away you live from Pottery Barn’s warehouse and the amount of your overall order.

      — Eric

        1. Hi Coleen,

          Once you add the item(s) to your cart on Pottery Barn’s website then you will be able to estimate the shipping charge based on your ZIP code.


          1. I meant would the shipping be a different rate on Black Friday- I really don’t like the idea of $299. For shipping of Tv Stand be different if it was a bedroom set to put together . But there’s nothing to assemble here.

          2. Hi Coleen,

            In the last several year’s that we’re been tracking Pottery Barn’s Black Friday sales, we’ve never seen them offer a lower price on their “Unlimited Flat Rate Delivery” rate on furniture/bulky items. I wouldn’t count on them offering this on Black Friday.


  3. I like Pottery Barns organic cotton bed linen so I’m going to be looking for that at their Black Friday sale this year. I’m keeping my fingers crossed that they have something pretty on sale.

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