Updated on Tuesday, November 11, 2025: Whether you’re hunting for big play sets, activity toys, or outdoor gear, Little Tikes’ annual Black Friday sale typically offers some pretty solid discounts on a wide range of their popular items. Here’s a full breakdown of what to expect this year, when the sale is likely to start, what items might be discounted, and what kind of deals we’ve seen in the past.

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Little Tikes’ Black Friday 2025 Sale Dates

Looking at the past few years, the Little Tikes Black Friday sale doesn’t wait until Thanksgiving to begin. In 2025, it’s expected to launch on Saturday, November 22, 2025, which is five days before Thanksgiving Day.

The sale typically continues through Thanksgiving weekend. Some deals stay up until Cyber Monday, and sometimes a few even carry over into early December as part of leftover “extended” sales.

The most popular items can sell out early. If you’re aiming for one of the bigger ride-ons or playsets, it’s best to shop close to the launch date.

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How Big the Discounts Typically Are

Little Tikes usually offers discounts of up to 50% off during their Black Friday event. The actual percentage off depends on the item. Some toys are marked down just a bit—maybe 10 to 20 percent—but others drop by nearly half. Most of the best deals are on their larger toys and playsets.

Last year, most of the doorbusters and deeper discounts were in the 30 to 40 percent off range. A few select items did hit 50% off, especially bigger or older inventory. Prices were clearly marked and there was no need to enter a code or do anything extra to get the sale price.

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Types of Toys Usually on Sale

Little Tikes Black Friday sale usually includes a mix of indoor playsets, outdoor toys, ride-ons, pretend play items, educational activity toys, and smaller gift ideas.

Here are the main categories that usually get included in the sale:

• Ride-On Toys
  • Jett Car Racer — $89.99 (reg. $119.99)
  • 4-in-1 Trike Sports Edition — $99.99 (reg. $133.99)
    Includes various ride-on cars, trikes, scooters—battery-powered, pedal, and push styles.
• Pretend Play Sets
  • Real Wood Kitchen w/ Island — $99 (reg. $179.99)
  • Café & Bakery — $149.99 (reg. $293.99)
  • Super Chef Kitchen — $79.99 (reg. $94.99)
  • Hair Salon — $84.99 (reg. $99.99)
    Expect kitchen sets, markets & dollhouses to be discounted again.
• Activity & Learning Toys
  • Learn & Play 2-in-1 Activity Tunnel — $39.99 (reg. $52.99)
  • My First Baby Care Center — $79.99 (reg. $109.99)
  • Learning Lane Activity Walker — $39.99 (reg. $49.99)
    Best for toddlers ages 1–5.
• Dollhouses
  • Stack ’n Style Wood Dollhouse — $139.99 (reg. $219.99)
    Usually at least one dollhouse is included in the sale.
• Outdoor Play Equipment
  • Easy Store Large Play Slide — $89.99 (reg. $109.99)
  • Light-Up Trampoline — $74.99 (reg. $89.99)
  • TotSports T-Ball Set — $9.99 (reg. $15.99)
    Slides, climbers, trampolines, and sports toys typically see markdowns.

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Where to Shop

Little Tikes runs their Black Friday deals in a few places:

• LittleTikes.com (their official website)
• Amazon.com/blackfriday
• Walmart
• Target

Each retailer may carry different stock or versions of toys, and sometimes the pricing can vary slightly. Shopping directly through Little Tikes gives you early access and usually the most complete selection, but it’s worth checking all options.

If you’re a member of a retailer rewards program (like Walmart+ or Target Circle), you might get additional perks like early access or free shipping.

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Last Year’s Black Friday Ad

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Black Friday Ad History

What did Little Tikes’s feature at last year’s Black Friday sale? What about two years ago? Find out by following the archived ad scan links below.

• 2024: Page 1, 2, 3, 4, 5 and 6.
• 2023: Page 1.
• 2022: Page 1.
• 2021: Page 1.
• 2020: Page 1.
• 2019: Page 1 and 2.
• 2018: No sale this year.
• 2017: Page 1 and 2.
• 2016: Page 1, 2 and 3.
• 2015: Page 1, 2, 3, 4 and 5.

Be on the lookout for deals on Little Tikes toys your local big-box store such as this Target located in Goleta, CA. Photo by Witold Sadowski.

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Questions & Comments

What Little Tikes toys or play sets are you looking to buy this holiday season? Find any other deals on Little Tikes toys at some of their larger resellers like Walmart or Target? Then let us know in the comments below.