All posts by BlackerFriday.com

Hi! My name is Witold (pronounced "vee-told") and I am the founder of BlackerFriday.com. After many years working in corporate america, I decided it was time to take a break to pursue my real passion — helping people save money. Ever since I was a little boy selling pencils in the playground to my kindergarden friends, later collecting aluminum cans from all my neighbors in elementary school to support my baseball card addiction, eventually becoming an eBay Power Seller in my older years to support my college education, I had an eye for spotting deals. I’ve taken what I have learned over the years and built Blacker Friday to bring you the best Black Friday rumors, predictions, and news website. Fortunately I'm not alone in this - We have a great team of dedicated folks helping make this site possible. If you would like to connect with me you can do so on my Linkedin page, on our site’s Facebook page, or write me an email. Thanks for checking us out and I look forward to hearing from you!

Honest Co. Black Friday 2025 Sale – What to Expect & When

Updated on Tuesday, November 11, 2025: If you’re planning to shop for baby items, personal care bundles, or skincare kits, then get ready for Honest Co.’s upcoming week-long Black Friday 2025 sale. Based on how they’ve run things in the past, here’s a breakdown of when the sale will likely happen, what’s included, and how much you can expect to save.


When Honest’s Black Friday 2025 Sale Is Expected to Start

Honest Co. usually rolls out its Black Friday sale in two parts. First, there’s an early access period for email subscribers. If you’re already on their mailing list or signed up for newsletters, you’ll probably get a promo code a few days before the sale opens to the public (last year’s code was 20OFFGIFTS). Based on last year’s early access schedule, you can expect it to run from Thursday, November 20, 2025 (that’s a full week before Thanksgiving) to Tuesday, November 25, 2025, assuming it follows the same pattern .

The general sale, open to everyone with no promo code needed, should start on Thanksgiving Day, November 27, 2025, and run through Cyber Monday on December 1, 2025. So, you’re looking at nearly two weeks of deals in total, with the earliest discounts hitting inboxes just before Thanksgiving.


Expected Discount Levels

Honest Co. tends to keep things simple when it comes to Black Friday pricing. If they repeat last year’s deal, it’ll be 20% off a wide range of curated kits and gift sets at honest.com. These are usually bundles made up of their most popular products grouped into themes like bathtime, skincare, prenatal care, and new baby essentials. The discount is typically applied at checkout to the subtotal, before taxes and shipping fees.

It’s not the kind of sale where you’ll see everything marked down sitewide, and it doesn’t apply to subscriptions, previous purchases, or anything that’s already part of another deal. But if you’re planning to give Honest products as gifts or you just want to stock up for yourself, 20% off these curated sets can be a decent value, especially since shipping is free over $50.


What You Can Expect to Be Included

Honest doesn’t discount everything for Black Friday. The promotion usually focuses on select gift sets and bundles rather than individual items. Last year’s list included a mix of baby care, skincare, and wellness kits. Here are some of the kits that were part of the 2024 Black Friday sale:

  • Bathtime Buddies Gift Set Refresh
  • Bathtime Buddies Gift Set Nourish
  • Baby Arrival Gift Set
  • Babe’s Mini Must-Haves Gift Set
  • Babe’s Clean Bum Gift Set
  • Pregnant + Pampered Gift Set
  • Chill Like A Mother Prenatal Routine
  • Bump Love Bundle
  • No Makeup Makeup Kit
  • Love Your Lips Kit
  • Lash Love: Serum + Mascara Kit
  • 3 Steps to Dewy Skin
  • Honest Skincare® Must-Haves Kit
  • Never Basic Kit
  • Everyday Shampoo + Lotion Duo (Nourish and Refresh versions)
  • Sensitive Collection
  • Calm Collection
  • Refresh Collection
  • Gently Nourishing Deluxe Collection

Most of these are still part of Honest’s regular product lineup, so it’s likely that the same or similar bundles will return for 2025’s Black Friday sale. These sets often include full-size products and come in gift-ready packaging.


What’s Usually Not Included in the Sale

It’s important to know what’s excluded; the 20% discount didn’t apply to:

  • Subscriptions (monthly deliveries or product auto-renewals)
  • Individual products outside of the curated kits
  • Items already on clearance or part of other promotions
  • Purchases made before the sale window
  • Gift cards

Also, the discount applies only to the subtotal, so you’ll still pay sales tax and shipping (unless your total is over the free shipping threshold).


Shipping and Returns

Honest Co. usually offers free shipping on orders over $50 for delivery within the contiguous United States. That perk has been consistent in past years and is expected to return for Black Friday 2025.

They also offer free returns on most items, but you may be responsible for return shipping in some cases, depending on the condition of the item and reason for return. It’s a good idea to double-check the return policy on their site before placing a big order, especially if you’re buying gifts that might need to be exchanged.


Last Year’s Black Friday Ad


Black Friday Ad History

Are you interested in seeing some of Honest’s previous Black Friday ads? Then we have you covered! Here’s an archive of their older ad scans:

  • 2024: Page 1 and 2.
  • 2023: Page 1 and 2.
  • 2022: Page 1 and 2.
  • 2021: Page 1 and 2.
  • 2020: Page 1.
  • 2019: Page 1 and 2.
  • 2018: Page 1.
  • 2017: Page 1.
  • 2016: Page 1.
  • 2015: Page 1 and 2.

Questions & Comments

What are you planning on getting at The Honest Co. this holiday weekend? Are you a parent looking to save on baby essentials or someone interested in their eco-conscious products for your home? Let us know in the comments below.

HomeGoods Black Friday 2025 Sale – What to Expect & When

Updated on Tuesday, November 11, 2025: It might feel like just about every store is rolling out Black Friday deals this year. But not every retailer is jumping on the bandwagon. One that’s skipping the whole thing? HomeGoods.

HomeGoods will not be offering any Black Friday sales in 2025. No doorbusters, no storewide discounts, and no special promotions. That might come as a surprise to some shoppers, but this isn’t anything new for them. HomeGoods has never really taken part in Black Friday events the way many other retailers do.

The reason is pretty straightforward. HomeGoods already sells their products at prices that are lower than regular retail. It’s part of their off-price model. Similar stores like TJMaxx, Marshalls and Ross follow the same approach. Since their items are already discounted every day, there’s not much room to cut prices even further for just one weekend.

Another thing to know is that HomeGoods will be closed on Thanksgiving Day. That’s something they’ve always done. It gives their employees the day off to spend with family, and it’s a company-wide decision. Stores will reopen on Friday morning, though, and some locations will be open as early as 7 AM. They’ll likely offer extended hours throughout the weekend to help with the holiday rush, just without the extra sales.

So, if you were wondering whether to hold out for Black Friday deals at HomeGoods this year, there’s no need. Their prices stay consistent, and their business model doesn’t change for the holiday.


A view outside the HomeGoods store located in the Camino Real Marketplace in Goleta, CA. Photo by Witold Sadowski.

Questions & Comments

Will you still be visiting HomeGoods this Thanksgiving weekend? If so, what’s on your holiday shopping list? Leave your comments below.

H&M Black Friday 2025 Sale – What to Expect & When

Updated on Tuesday, November 11, 2025: If you’re planning to shop H&M’s 2025 Black Friday sale, here’s everything you need to know; we’re breaking it down by what to expect, when it’s happening, what kind of deals you’ll see, what’s actually worth buying, and how it played out last year.


When the Sale Will Likely Start

Based on H&M’s pattern the last few years, it’s pretty likely their 2025 Black Friday sale will begin on Wednesday, November 26, 2025, but only for H&M Members (that’s their free loyalty program—easy to sign up for). For everyone else, the sale should open up the next day, which is Thursday, November 27, 2025 (that’s on Thanksgiving Day).

The main part of the sale will likely run through Friday, November 28, 2025. After that, if last year is anything to go by, H&M will probably extend the discounts into the weekend and shift to a separate Cyber Monday offer on Monday, December 1, 2025. That could mean even deeper markdowns after Black Friday ends.


What the Main Offer Might Be

During the actual Black Friday sale itself, you can expect 30% off everything, both in stores and online. That’s how it worked last year, and there’s a strong chance they’ll stick to that again in 2025.

This isn’t a targeted discount like “up to 30%” or “select styles only.” It was a flat 30% off across the board—so you didn’t have to dig through sale racks to find qualifying items. Even better, last year they let shoppers combine the discount with items that were already on sale. That gave people a chance to score deals below clearance pricing in some cases.

There are a few restrictions to be aware of, though. The offer usually excludes furniture and lamps, H&M Studio, guest designer collections, and some limited collections. It also can’t be used on gift cards or combined with other promo codes. That’s all in line with standard retail exclusions, nothing surprising.


Extra Deals for H&M Members

If you’re a member (which, again, is free), you’ll likely get early access to the sale a full day ahead of the general public. That’s something they’ve done repeatedly.

On Black Friday itself, H&M also tends to throw in an extra 10% off for new members—so if you’ve never signed up before, that’s a good way to stack another discount on top of the 30% off. That offer has typically been available online and sometimes in stores, depending on location.

There’s also usually free standard shipping on orders of $40 or more for members. That minimum hasn’t changed in the past couple of years, so unless they shake things up, it’ll probably stay the same in 2025.


Cyber Monday and Post-Black Friday Deals

After Black Friday, don’t be surprised if H&M shifts gears and offers even steeper discounts over the weekend and on Cyber Monday.

Last year, on Saturday and Sunday, they offered up to 50% off certain items. Then for Cyber Monday, things ramped up to 60% off nearly everything.

So even though Black Friday is often seen as the peak of deals, H&M might actually save their strongest discount for Monday. If that same pattern holds in 2025, it may be smarter to wait for Cyber Monday—unless there’s something specific you’re worried might sell out on Friday.


Examples From Last Year’s Sale

To give you an idea of what types of items went on sale, here are a few specific examples from H&M’s 2024 Black Friday promotions. These were either listed at full price but discounted 30% at checkout, or already on sale and further discounted with the promo:

  • Puffer Jackets (originally $59.99) – dropped to $41.99 after 30% off
  • Men’s Turtleneck Sweaters (originally $29.99) – dropped to $20.99
  • Ladies’ Wide-Leg Trousers (already on sale for $24.99) – came down to $17.49
  • Kids’ Winter Parkas (originally $49.99) – ended up at $34.99
  • Basic Hoodies for men and women (originally $19.99) – dropped to $13.99
  • Women’s Knee-High Boots (originally $69.99) – reduced to $48.99

Some of those prices got even lower over the weekend and on Cyber Monday. For example, basic t-shirts were under $5, and some accessories like scarves, socks, and beanies were $2–$3.


Last Year’s Black Friday Ad


H&M’s Black Friday Ad Archive

Need to see some of H&M’s previous Black Friday ads? Then follow the links below for the archived ad scans from these last few years.

  • 2024: Page 1 and 2.
  • 2023: Page 1.
  • 2022: Page 1, 2 and 3.
  • 2021: Page 1.
  • 2020: Page 1.
  • 2019: Page 1.
  • 2018: Page 1.
  • 2017: Page 1, 2, 3, 4 and 5.
  • 2016: Page 1 and 2.
  • 2015: Page 1, 2, 3 and 4.
  • 2014: Page 1.
A view of the store sign outside the H&M in the Paseo Nuevo shopping center in Santa Barbara, CA. Photo by Witold Sadowski.

Questions & Comments

What do you plan on getting at H&M this Thanksgiving weekend? Will you be shopping in-stores or online? Let us know in the comments below.