Updated on Wednesday, September 2, 2026: Nike has not announced its Black Friday 2026 sale yet, but last year’s event gives us a pretty good idea of what to expect.
Black Friday falls on Friday, November 27, 2026. We expect Nike Members to get early access about a week and a half before Black Friday, followed by a larger sale open to everyone.
Nike will likely discount thousands of shoes, clothing and accessories, with an additional promo code taking another 20% to 30% off select styles.
Expected Nike Black Friday 2026 Dates
Here’s our current prediction:
| Event | Expected 2026 Dates |
|---|---|
| Nike Member Early Access | November 15-21 |
| Public Black Friday sale begins | Around November 21 |
| Black Friday | November 27 |
| Black Friday sale ends | November 28 |
| Cyber Monday sale begins | November 29 |
| Cyber Monday | November 30 |
These dates have not been confirmed by Nike.
In 2025, Nike Member early access at nike.com started November 16 with promo code ACCESS. The regular Black Friday promotion later used code BFRIDAY and ran through November 29.
If Nike follows the same Sunday-through-Saturday schedule in 2026, November 15 would be the most likely date for early access to begin.
What Will Nike’s Black Friday 2026 Sale Be?
Our best prediction is an extra 25% off select styles that are already marked down.
That’s how Nike structured its 2025 sale. Shoppers could save up to 50% on select shoes, apparel and accessories, then use promo code BFRIDAY for another 25% off qualifying products.
For 2026, we’re expecting something close to:
- Up to 40% to 50% off select sale styles
- Extra 25% off qualifying items with a promo code
- Nike Member early access
- Separate Cyber Monday promo code
- Free shipping on qualifying Nike Member orders
The extra discount is what can make Nike’s Black Friday prices especially good.
Nike Black Friday 2026 Price Predictions
Here are some actual deals from Black Friday 2025 along with what we think comparable products could cost in 2026.
| Item | 2025 Black Friday Price | Predicted 2026 Price |
|---|---|---|
| Nike Pegasus 41 | $71.23 | $69-$79 |
| Nike Dunk Low Retro | $62.23 | $59-$69 |
| Nike Air Max 270 | Around $96 after promo | $89-$109 |
| Nike Air Max 90 | Around $76-$90 after promo | $75-$90 |
| Air Jordan 1 Low | Around $68-$77 after promo | $65-$80 |
| Nike Court Legacy kids shoes | $22.48 | $20-$30 |
| Nike Club Fleece apparel | Around $40-$50 | $35-$50 |
These 2026 prices are our predictions and have not been announced by Nike.
The Pegasus 41 fell to $71.23 during the 2025 Black Friday sale, while select Dunk Low Retro shoes reached $62.23 after the extra 25% promo code.
Nike’s early access event also included Air Max 270, Air Max 90, Jordan 1 Low, Dunk Low and Vomero styles, with the extra ACCESS discount applying to select pairs.
Nike Sneaker Deals to Watch
Sneakers should once again be the biggest part of Nike’s Black Friday sale.
We expect deals on select colors and older versions of:
- Air Max 90
- Air Max 270
- Air Force 1
- Dunk Low
- Pegasus
- Vomero
- Metcon
- Court Vision
- Jordan 1 Low and Mid
- Kids’ Nike shoes
The exact color can make a big difference.
Nike often discounts certain colorways heavily while leaving another version of the same shoe at full price. That’s why you may see one Air Max 270 priced under $100 while another color remains close to regular price.
During the 2025 early sale, the Air Max 270 was marked down to $128 before an additional 25% discount, while women’s Air Max 90 styles were listed around $102 to $120 before the promo code.
Will Air Force 1s, Dunks and Jordans Be on Sale?
Some of them probably will be.
In 2025, Nike included select Air Force 1, Dunk and Jordan styles in its Black Friday promotion. Men’s Dunk Low Retro shoes dropped to $62.23 in at least one colorway, while select Jordan 1 Low and Mid styles were also eligible for discounts.
Don’t expect every popular sneaker to qualify.
New releases, SNKRS launches, limited-edition collaborations and high-demand colorways are usually excluded.
For 2026, we’re expecting older or less popular colorways to have the deepest discounts.
Nike Clothing and Accessory Deals
Black Friday is also a good time to shop Nike clothing.
Expect deals on:
- Club Fleece hoodies and joggers
- Nike Tech apparel
- Dri-FIT shirts and shorts
- Leggings
- Sports bras
- Jackets
- Kids’ clothing
- Socks
- Backpacks and gym bags
The best deals will likely combine an existing markdown with Nike’s additional Black Friday promo code.
A hoodie that normally costs around $65 to $75 could realistically fall into the $35 to $50 range depending on the original sale price.
What Will Probably Be Excluded?
Nike’s Black Friday discount does not normally apply to everything.
Common exclusions have included:
- Nike By You products
- SNKRS launches
- New and limited-release shoes
- Select Jordan products
- Gift cards
- Apple products
- Some full-price styles
Nike’s 2025 terms specifically excluded Nike By You, gift cards, select Launch and SNKRS products and certain other merchandise.
If you’re hoping for a newly released pair of Jordans or a limited collaboration, Black Friday probably won’t help much.
Is Nike Membership Worth Joining Before Black Friday?
Yes, especially because it’s free.
Nike Members received early access to the 2025 Black Friday sale before the general public. We think Nike will offer a similar early-shopping period in 2026.
Nike Membership currently also includes special offers, access to member products and free standard shipping on eligible orders of $50 or more.
There’s no annual membership fee.
If you’re planning to shop the sale, it makes sense to create an account before November rather than waiting until the deals go live.
Nike Black Friday Shipping and Returns
Nike Members currently receive free standard shipping on orders of $50 or more. Guests get free standard shipping on orders of $75 or more.
Nike’s current return policy allows most purchases to be returned or exchanged within 60 days, with some exceptions. Nike Members also receive free return shipping on qualifying online returns.
Those policies could change before Black Friday, so we’ll check the 2026 terms once Nike releases its official sale.
Nike Cyber Monday 2026
Cyber Monday falls on Monday, November 30, 2026.
Nike usually follows Black Friday with a very similar Cyber Monday promotion.
In 2025, shoppers could use promo code CYBER for an extra 25% off select already-discounted shoes, clothing and accessories.
For 2026, we expect:
Cyber Monday start: Around November 29
Likely discount: Extra 25% off select styles
Possible total savings: Up to around 50% or more on certain products
Cyber Monday may bring a few new markdowns, but waiting can also mean fewer sizes are available.
If the shoes you want hit a very good price on Black Friday and your size is still in stock, we probably wouldn’t wait.
When Will Nike Announce Black Friday 2026?
We expect Nike’s first Black Friday announcement sometime around mid-November.
Last year, Member early access was already underway by November 16.
Our best guess is that Nike’s 2026 Member sale will appear around November 15, followed by the regular Black Friday promotion around November 21.
Unlike Walmart or Target, Nike usually does not release one giant traditional Black Friday ad. Most of the deals appear directly on Nike.com and in the Nike app.
Our Nike Black Friday 2026 Prediction
We expect Nike’s Black Friday 2026 sale to start with Nike Member early access around November 15, followed by a public sale around November 21.
The main promotion will probably offer an extra 25% off select styles, including products that are already marked down.
Air Max, Dunk, Air Force 1, Pegasus, Vomero, Jordan, Club Fleece and Nike Tech products should all be worth watching.
Based on 2025 prices, we could see select Dunks around $60, Pegasus running shoes around $70, Air Max sneakers below $100 and kids’ shoes starting around $20 to $30.
For now, all 2026 dates, promo codes and prices above are predictions. We’ll update this page once Nike officially launches its Black Friday sale.
Nike Black Friday 2025 Ad and Deals
While we wait for Nike’s Black Friday 2026 sale, you can browse last year’s ad and deals below.
The 2025 sale gives us a good idea of the shoes, clothing and discounts that could return this year.
All deals below are from 2025 and have expired.
Nike’s Black Friday Ad History
What were the featured doorbuster deals at Nike’s Black Friday sale last year? How about two or three years ago? Follow the ad archive links below to find out.
- 2025: Page 1, 2, 3 and 4.
- 2024: Page 1 and 2.
- 2023: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11 and 12.
- 2022: Page 1, 2, 3, 4, 5, 6, 7, 8, 9 and 10.
- 2021: Page 1, 2, 3, 4 and 5.
- 2020: Page 1.
- 2019: Page 1.
- 2018: Page 1, 2, 3, 4 and 5.
- 2017: Page 1.
- 2016: Page 1.
- 2015: Page 1 and 2.
- 2014: Page 1, 2, 3 and 4.
Questions & Comments
What new sneakers or athletic gear are you planning on picking up this Thanksgiving weekend at Nike? Let us know in the comments.
Am putting access put the code is not working can someone help me
It’s working for me. Remember, only qualifying items in their sale section, for U.S. customers only.
I have a pair of Nike Air Max Plus OG’s that are starting to wear out… I’m hoping Nike will have a Black Friday deal on them or at least something similar to them as they’re wickedly comfortable.
Hi joe did you know Nike has a policy where you can replace any shoe during any time of wear, don’t need receipt just go head to the counter in store and ask for another pair and refer to their website “ absolute replacement is policy”
ok buddy