Whether you’re hunting for big play sets, activity toys, or outdoor gear, Little Tikes’ annual Black Friday sale typically offers some pretty solid discounts on a wide range of their popular items. Here’s a full breakdown of what to expect this year, when the sale is likely to start, what items might be discounted, and what kind of deals we’ve seen in the past.

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Little Tikes Black Friday 2025 Sale Timeline

Looking at the past few years, the Little Tikes Black Friday sale doesn’t wait until Thanksgiving to begin. In 2025, it’s expected to launch on Saturday, November 22, 2025, which is five days before Thanksgiving Day.

The sale typically continues through Thanksgiving weekend. Some deals stay up until Cyber Monday, and sometimes a few even carry over into early December as part of leftover “extended” sales.

The most popular items can sell out early. If you’re aiming for one of the bigger ride-ons or playsets, it’s best to shop close to the launch date.

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How Big the Discounts Are

Little Tikes usually offers discounts of up to 50% off during their Black Friday event. The actual percentage off depends on the item. Some toys are marked down just a bit—maybe 10 to 20 percent—but others drop by nearly half. Most of the best deals are on their larger toys and playsets.

Last year, most of the doorbusters and deeper discounts were in the 30 to 40 percent off range. A few select items did hit 50% off, especially bigger or older inventory. Prices were clearly marked and there was no need to enter a code or do anything extra to get the sale price.

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Types of Toys Usually on Sale

Little Tikes Black Friday sale usually includes a mix of indoor playsets, outdoor toys, ride-ons, pretend play items, educational activity toys, and smaller gift ideas.

Here are the main categories that usually get included in the sale:

1. Ride-On Toys

These are always a major part of the sale. Little Tikes is known for ride-on cars, trikes, and scooters, and you’ll usually find at least a dozen different models marked down. Some of them are battery-powered, while others are push-style or pedal-powered.

One of the most notable deals from last year was the Jett Car Racer for $89.99, marked down from $119.99.

The 4-in-1 Trike Sports Edition also dropped to $99.99 (from $133.99), which was one of the better values in that category.

2. Pretend Play Sets

Little Tikes’ pretend play toys are big sellers around the holidays, especially items like kitchen sets, markets, and dollhouses. These tend to be larger and higher-ticket items, so the sale prices can really help.

Last year, some of the most popular pretend play deals included:

• Real Wood Kitchen with Island for $99 (was $179.99)

• Café & Bakery for $149.99 (was $293.99)

• Super Chef Kitchen for $79.99 (was $94.99)

• Hair Salon for $84.99 (was $99.99)

You can expect a similar range this year, with at least one kitchen playset and other pretend stations discounted.

3. Activity and Learning Toys

These are aimed at kids aged one to five and include walkers, tunnels, and sensory toys. Last year’s sale included:

• Learn & Play 2-in-1 Activity Tunnel at $39.99 (normally $52.99)

• My First Baby Care Center for $79.99 (normally $109.99)

• Learn & Play Learning Lane Activity Walker for $39.99 (normally $49.99)

These are often good gift picks if you’re shopping for a baby or toddler who’s just starting to explore and play on their own.

4. Dollhouses

Dollhouses tend to be one of the most in-demand toys around Black Friday, and Little Tikes usually includes at least one model in the sale.

Last year’s deal on the Stack ‘n Style Wood Dollhouse stood out. It dropped to $139.99, down from $219.99.

Expect a similar offer this year. If there’s a new dollhouse for 2025, it might be included, or the same one may return at a discount.

5. Outdoor Play Equipment

Little Tikes makes slides, climbers, trampolines, and sports toys. Some of these go on sale every year during Black Friday, especially the simpler or more compact ones.

Some examples from last year:

• Easy Store Large Play Slide for $89.99 (was $109.99)

• Light-Up Trampoline for $74.99 (was $89.99)

• TotSports T-Ball Set for $9.99 (was $15.99)

You won’t always find every single outdoor toy discounted, but at least a handful usually are.

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Where to Shop

Little Tikes runs their Black Friday deals in a few places:

• LittleTikes.com (their official website)

• Amazon.com/blackfriday

• Walmart

• Target

Each retailer may carry different stock or versions of toys, and sometimes the pricing can vary slightly. Shopping directly through Little Tikes gives you early access and usually the most complete selection, but it’s worth checking all options.

If you’re a member of a retailer rewards program (like Walmart+ or Target Circle), you might get additional perks like early access or free shipping.

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Last Year’s Black Friday Ad

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Black Friday Ad History

What did Little Tikes’s feature at last year’s Black Friday sale? What about two years ago? Find out by following the archived ad scan links below.

• 2024: Page 1, 2, 3, 4, 5 and 6.
• 2023: Page 1.
• 2022: Page 1.
• 2021: Page 1.
• 2020: Page 1.
• 2019: Page 1 and 2.
• 2018: No sale this year.
• 2017: Page 1 and 2.
• 2016: Page 1, 2 and 3.
• 2015: Page 1, 2, 3, 4 and 5.

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Questions & Comments

What Little Tikes toys or play sets are you looking to buy this holiday season? Find any other deals on Little Tikes toys at some of their larger resellers like Walmart or Target? Then let us know in the comments below.