If you are looking ahead toTory Burch’s 2025 Black Friday sale, then here’s a look at how the brand has structured these events in the past and what you can likely expect this year. Below, we’ll break down the timing, discount levels, exclusions, sale examples from last year, and how this event compares to other Tory Burch promotions throughout the year.

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Black Friday 2025 Sale Dates

Based on past years, Tory Burch does not wait until Black Friday itself to start offering deals. Instead, they typically launch what they call a “Holiday Event” about a week earlier. This year that would mean Friday, November 21, 2025, is the most likely date for the start of the first round of discounts.

The early Holiday Event generally runs from that Friday through Thanksgiving Day, which falls on Thursday, November 27, 2025. After that, the official Black Friday event usually begins on Black Friday itself, which will be November 28, 2025 this year.

If the pattern holds, you can expect the Holiday Event to run for about seven days, with the main Black Friday promotion taking over right after.

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Expected Discount Levels

Tory Burch usually follows a two-step structure with its discounts:

1. Pre-Black Friday Holiday Event (Nov. 21–27, 2025)

   • 30% off when you spend at least $250.

   • Discount applies both in-store and online at toryburch.com.

   • Some exclusions apply.

   • Offer expected to end late on Thanksgiving night.

2. Main Black Friday Event (Nov. 28–30, 2025)

   • 30% off nearly everything, with no minimum spend required.

   • For sale items, the extra 30% comes off the already reduced price, which can bring total savings to about 50% off.

   • Discount applies automatically at checkout, no code needed.

   • Runs through the weekend, likely until Sunday, November 30, 2025.

3. Cyber Monday (Dec. 1, 2025)

   • Last year, Tory Burch added an extra 10% off on top of the existing 30% sitewide discount for Cyber Monday.

   • That made total savings go up to about 60% off sale items.

   • If repeated, this would be the deepest discount level of the entire season, though it only lasts for one day.

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Exclusions to Be Ready For

Not everything is included in the sale. Tory Burch tends to keep many of its most popular collections out of the discount. Based on last year, the following categories and collections were excluded:

• Handbags and Leather Goods
  Collections excluded included Deville, Eleanor, Ella, Fleming, Kira, Lee Radziwill, Marshmallow, McGraw, Mercer, Miller, Robinson, Romy, T Monogram, Virginia, and other select lines.

• Shoes
  The Ines, Mellow, Miller, and Minnie collections were specifically excluded, along with some other seasonal shoe styles.

• Apparel
  Certain ready-to-wear pieces, swimwear, and Tory Sport activewear did not qualify.

• Accessories and Jewelry
  Select accessories, belts, and jewelry were excluded.

• Home, Beauty, and Foundation Items
  Home items (other than candles), beauty and fragrance products, charity and foundation items, and gift cards were all excluded.

These exclusions are fairly consistent year after year, so expect the same types of limits for 2025.

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How This Sale Compares to Other Tory Burch Events

Tory Burch holds other major sales during the year, but Black Friday and Cyber Monday stand out for their breadth and depth of discounts. Here’s how it stacks up:

• Semi-Annual Sales
  These happen twice a year, usually right after Christmas and again around Independence Day. Discounts are an extra 25% off sale items, which is less than the 30% to 60% range offered during Black Friday and Cyber Monday. Also, semi-annual sales only apply to sale items, not full-priced products.

• Other Holidays
  Tory Burch generally does not run promotions for Memorial Day or Labor Day. That makes Black Friday one of the few times during the year to see sitewide discounts on both sale and full-priced items.

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Last Year’s Black Friday Ad

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Tory Burch’s Black Friday Ad History

Are you interested in seeing some of Tory Burch’s previous Black Friday ads? Then simply follow the archive links below to view ads all the way back to 2017.

• 2024: Page 1 and 2.
• 2023: Page 1 and 2.
• 2022: Page 1 and 2.
• 2021: Page 1, 2 and 3.
• 2020: Page 1 and 2.
• 2019: Page 1 and 2.
• 2018: Page 1.
• 2017: Page 1.

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Questions & Comments

What do you plan on picking up at Tory Burch this upcoming Thanksgiving weekend? Let us know in the comments below.