Benefit Cosmetics BF Archives

Updated on Thursday, November 27, 2025: If you’ve been waiting all year to stock up on your favorite Benefit Cosmetics products, now is the time. The 2025 Black Friday sale is officially live, and it’s bringing sitewide savings, free shipping, and a bonus gift with qualifying purchases. Here’s everything you need to know to make the most of this year’s event.

Benefit Black Friday 2025 Sale Dates

The sale is happening now at benefitcosmetics.com and runs through Saturday, November 29, 2025, at 11:59 PM PST, or while supplies last. This gives you plenty of time to browse and grab your favorites—but popular items can sell out fast, so don’t wait too long.

Confirmed Discounts and Offers

Here’s what’s on the table for 2025:

Take 30% off all orders at benefitcosmetics.com using promo code FRIYAY at checkout. Free U.S. standard shipping is included.
Exclusions apply: Glam Cube Advent Calendar, sale items, exclusives, sample boxes, and Boutique Services. The discount cannot be combined with other promotions, applied to previous purchases, or used for rain checks. Additional fees for tax or shipping may apply.
Bonus gift: Spend $100 or more after the 30% discount, and receive a free Major Mascara Minis set. No code is needed—this offer will auto-apply at checkout. Note that this gift is online only and not valid in U.S. boutiques.

Must-Buy Products to Stock Up On

Benefit is known for its brow, face, and mascara products. Here are some top picks for Black Friday:

Brow Products: Iconic choices include Precisely, My Brow Pencil and Gimme Brow+ Volumizing Eyebrow Gel for perfectly defined brows.
Mascaras: Don’t miss They’re Real! Lengthening Mascara and Roller Lash Curling & Lifting Mascara for dramatic, lifted lashes.
Face Primers: The cult-favorite Porefessional Face Primer comes in multiple formulas, including hydrating and matte options.
Blushes and Bronzers: Hoola Matte Bronzer and Benefit’s boxed blushes are ideal for adding a natural flush or sun-kissed glow.

Important Terms and Conditions

Before you check out, keep these points in mind:

U.S. Customers Only: The 30% discount and free shipping apply only to U.S. orders online or at Benefit U.S. Boutiques (except the bonus mascara gift, which is online only).
No Stacking: The discount cannot be combined with other offers or used retroactively.
Exclusions: Certain items, including limited-edition sets and sample boxes, are not included in the sale.
While Supplies Last: Some popular products may sell out quickly, and offers are subject to change without notice.