Updated on Tuesday, September 24, 2024: While we’re still waiting for Ray-Ban’s Black Friday 2024 sale to officially kick off, they’ve consistently run the same offer over the same timeframe for longer than we can remember, so we have a good idea of what to expect (we’ve been tracking them since 2014!). Here’s what you’re likely to see this year at their upcoming Black Friday sale:

• Ray-Ban’s Black Friday 2024 sale is expected to run from the Sunday before Thanksgiving (November 24, 2024) through Cyber Monday (December 2, 2024). However, if you’re joined to Ray-Ban’s “The Ones” loyalty program then you can expect to get early access to the event on Thursday November 21, 2024. It’s free to join if you’re not a member already.
• You can expect Ray-Ban to offer up to 50% off nearly everything in-stock during the event, both in-stores and online (excluding outlet locations).
• Typically, no coupon code is required as the discount is usually automatically applied in your cart for all qualifying items. Gift card purchases are excluded and this offer cannot be combined with any other offers or promotions. Other exclusions may apply.
• Ray-Ban is not the only shades you’ll find on sale this Thanksgiving weekend. We’re also tracking deals coming from Oakley, Spy Optic and Sunglass Hut as well.

As always, Ray-Ban’s Black Friday ad will be posted here as soon as it’s available. Sign up for our newsletter for the latest updates or check back here for more news to come. Happy bargain hunting!

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Last Year’s Black Friday Ad

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Ray-Ban’s Black Friday 2024 Sales Schedule

Ray-Ban typically gives us a little over a week to shop their Black Friday sale, with 3-day early access given to those joined to Ray-Ban’s The Ones account (you can sign up to be a member for free on their site). If the trend continues, then there are the likely sale start and end dates this year:

• Expected BF sale early access: November 21-23, 2024. Ray-Ban offers early access to their Black Friday sale for The Ones members.
• Expected BF sale, start date: Sunday November 24, 2023 (that’s the Sunday before Thanksgiving).
• Expected BF sale, end date: Cyber Monday, December 2, 2024 or while in-stock inventory lasts.

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Ray-Ban’s Black Friday Ad History/Archive

Are you interested in seeing some of Ray-Ban’s older Black Friday ads? Then you’ve come to the right place! Follow the links below to view the last few years of ad history.

• 2023: Page 1.
• 2022: Page 1, 2, 3, 4 and 5.
• 2021: Page 1, 2 and 3.
• 2020: Page 1, 2, 3, 4 and 5.
• 2019: Page 1, 2, 3, 4 and 5.
• 2018: Page 1.
• 2017: Page 1.
• 2016: Page 1.
• 2015: Page 1 and 2.
• 2014: Page 1, 2 and 3.

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Questions & Comments

What new shades or prescription glasses are you planning on picking at this year’s Ray-Ban Black Friday sale? Wayfarer? Round? Clubmaster? Let us know in the comments below.