What to expect at GAP’s Black Friday 2023 Sale

We’re already looking forward to GAP’s Black Friday 2023 sale. Although we still have a long ways to go, you can already slowly start planning for the event. Check out last year’s ad and offer details posted below to get a general idea of the type of deals that they like to run. And if you join our newsletter, you’ll be the first to know once their Black Friday 2023 ad is posted.

Current Offers

Here’s a full list of GAP’s current offers and coupons. It’s always a good idea to double check what other deals are now live before heading out to shop. Happy bargain hunting!

Last Year’s Black Friday Ad

Updated on Monday November 21, 2022: Your wait is over — Gap’s Black Friday sale begins today!

Similar to last year, you’ll be able to shop gap.com or your favorite GAP retail store to get 50% off “Really Big Deals” + 40% off on just about everything else + an extra 10% off bonus applied at checkout.

As always, some exclusions will apply. We’ve posted GAP’s complete offer terms and conditions below so be sure to check it out. Have a nice long weekend and happy shopping!

Black Friday 2022 Start & End Dates

The COVID-19 pandemic caused many brands to rethink their Black Friday sales schedules, including GAP which for two years now has started their Black Friday sales earlier than ever before. But what about this year? It looks like the trend continues!

  • Confirmed Black Friday sale start date: Monday November 21, 2022 (that’s 3 days before Thanksgiving).
  • Expected Black Friday sale end date: Saturday November 26, 2022 at 11:59pm PT or while supplies last (although a similar sale will likely return again a few days later on Cyber Monday).

What’s Typically Excluded?

We dove into a copy of the official terms and conditions from GAP’s Black Friday sale last year and have to admit, they are not as bad as we expected. Other stores that run storewide sales have a mile-long list of exclusions which GAP thankfully doesn’t. However there are still some things you should know:

  • GAP’s Black Friday sale is usually offered at Gap, GapBody, GapKids, and babyGap stores (and corresponding store websites) in the U.S. only. Gap Factory Outlets are always excluded from the offer.
  • No extra discounts offered on gift card purchases and non-merchandise items (i.e. shipping & handling charges, taxes, etc.).
  • No extra discounts offered on items labeled as “doorbuster”.

Ad History

We’re including an archive of GAP’s previous Black Friday ads below. Enjoy!

  • 2022: Page 1 and 2.
  • 2021: Page 1 and 2.
  • 2020: Page 1 and 2.
  • 2019: Page 1 and 2.
  • 2018: Page 1, 2, 3 and 4.
  • 2017: Page 1, 2, 3, 4, 5 and 6.
  • 2016: Page 1 and 2.
  • 2015: Page 1 and 2.


Will you be heading out to your nearest GAP store or will you be shopping from home this Black Friday? What’s on your shopping list? Let us know in the comments below.

One thought on “What to expect at GAP’s Black Friday 2023 Sale”

  1. Love Gap Kids! Their kids clothing is so cute and trendy. Definitely will be buying some jeans and T-shirts for my boys. They also need new hoodies as they grow up fast. A Star Wars Graphic hoodie is on my list.

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