Elizabeth Arden’s Black Friday sale in 2025 should follow a familiar structure to the one from last year: early access, solid site-wide discount with a purchase threshold, a free gift, and free shipping. If you’ve had your eye on some of their skincare or want to stock up on essentials, it’s usually one of the better times of the year to do it. Here’s a look at what we’re predicting to see this year.
Expected Start Date for the Elizabeth Arden Black Friday 2025 Sale
If Elizabeth Arden follows the same schedule they used in 2024—and there’s a good chance they will—then the Black Friday 2025 sale should kick off on Wednesday, November 19, 2025, exclusively elizabetharden.com. That’s a little over a week before Thanksgiving. It’s not unusual for major beauty brands to start their Black Friday deals early now… Elizabeth Arden has been doing this for years.
Last year, the deals ran straight through Cyber Monday and beyond. The entire promo period stretched into the following Sunday. If that holds true for 2025, the sale would likely end around Sunday, December 5, 2025, at 11:59 p.m. PST, unless stock runs out earlier. It’s always “while supplies last,” and sometimes things do sell out quickly.
What Will the Discount Be?
Looking at last year’s promotion, we can expect to see 35% off when you spend $75 or more. The 2024 sale required a promo code—EAEXCLUSIVE—to unlock the discount, so it’s very likely that there’ll be a similar requirement again this year. The code may change slightly, but the threshold and discount are probably going to be about the same.
So, if you’re planning your cart ahead of time, you’ll want to make sure your order hits at least $75 to qualify for the full discount. It’s a pretty solid percentage off, especially considering that Elizabeth Arden rarely discounts everything on the site outside of major holidays.
Free Gift with Purchase
Another part of the Black Friday tradition for Elizabeth Arden has been a free gift with purchase. In 2024, the gift was the Eight Hour Cream Intensive Moisturizing Hand Treatment—a $35 value. It’s one of their best-known and most-reviewed products, so getting it for free was a nice bonus.
There’s no word yet on whether the exact same product will be offered again, but it’s pretty common for brands to rotate gifts while sticking to a similar price point. So expect a free deluxe-size skincare or hand-care item, likely valued around $30–$40. As usual, it’s limit one per customer.
This is something that tends to go fast. If you’re eyeing the free gift, you’ll want to shop early in the sale window. Sometimes they run out before the official end of the sale.
Free Shipping Threshold
Like many other beauty brands, Elizabeth Arden usually includes free shipping on orders of $50 or more, and there’s no reason to think that will change this year. So if you’re hitting the $75 threshold for the 35% off promo, you’ll automatically qualify for free shipping as well.
If your total is below $50, expect to pay a standard shipping fee, though that can vary depending on where you live and the shipping method you choose. But with most of the items priced at $25 and up, it’s not hard to get to the free shipping minimum.
Any Exclusions?
Yes. There are always some exclusions. Not every item on the site will be eligible for the full 35% off, and not all of them will qualify for the free gift. Last year, certain sets, new releases, and special value bundles were excluded from the promo code.
While we won’t know the full exclusion list until the 2025 sale goes live, it’s safe to assume that limited-edition holiday gift sets and a few of the brand’s most popular items (especially if they’re already discounted or in bundled form) might not be part of the promotion. It’s always a good idea to check the terms and conditions on the site once the sale is live.
Last Year’s Black Friday Ad
Black Friday Ad History
Want to see some of Elizabeth Arden’s previous Black Friday ads? Then follow the links below to take a look at the last few years of their ad history.
- 2024: Page 1.
- 2023: Page 1, 2, 3 and 4.
- 2022: Page 1, 2, 3 and 4.
- 2021: Page 1, 2 and 3.
- 2020: Page 1.
- 2019: Page 1 and 2.
- 2018: Page 1.
- 2017: Page 1.
- 2016: Page 1 and 2.
- 2015: Page 1.
Questions & Comments
What are your favorite Elizabeth Arden skincare products? Is there just something you can’t live without? Let us know in the comments below.