Eastern Mountain Sports Black Friday 2022 Sale & Ad

Updated on Wednesday September 28, 2022: We’re still working on bringing you a copy of Eastern Mountain Sports’ Black Friday 2022 ad as well confirming all the important things you’ll need to know before heading out to shop. That includes this year’s sale start and end dates, featured deals and official offer terms.

But if this year’s BF sale is anything like last year’s, then you can expect save up to 70% off select sale items (you can scroll down the page to view last year’s ad for full offer details to get a better idea of what’s likely to come here in 2022). Be on the lookout for the event to kickoff about 5 days before Thanksgiving, on or around Saturday November 19th. However, an extra batch of doorbuster deals are expected online on Thanksgiving day and in-stores on Black Friday itself.

As always, the latest Black Friday news from EMS will be posted the moment we get it. Be sure to bookmark this page and check back regularly for more updates or join our newsletter to stay informed.

Black Friday 2022 Start & End Dates

Eastern Mountain Sports typically starts their Black Friday sale on the Saturday before Thanksgiving and runs the deals through the long weekend, ending on Sunday night. But then on Thanksgiving Day (online) and Black Friday (in-stores) they usually add a handful of doorbuster specials. If we assume a similar sales schedule then these are the start and end dates that you can expect to see here in 2022:

  • Estimated BF sale start date: Saturday November 19, 2022 (that’s 5 days before Thanksgiving).
  • Estimated BF doorbuster deals, online: Thursday November 24, 2022 (that’s on Thanksgiving day).
  • Estimated BF doorbuster deals, in-stores: Friday November 25, 2022.
  • Estimated Black Friday end date: Sunday, November 27, 2022 or while supplies last. One-day-only Cyber Monday deals expected the arrive the following morning.

We will be posting Eastern Mountain Sports’ confirmed Black Friday and Thanksgiving weekend sales schedule for 2022 as soon as we have the dates officially verified.

Current Offers

We’re including a full list of EMS’s current offers and coupons below. It’s always a good idea to double check the deals that are live today before heading out to shop. Good luck!

Last Year’s Black Friday Ad

Updated on Saturday November 20, 2021: Eastern Mountain Sports is not making you wait until Black Friday to shop their biggest sale of the year — Their deals begin right now!

Starting today, shop ems.com or your nearest Eastern Mountain Sports store to save up to 70% off on select sale items, while supplies last. We’ve posted some of their sale highlights below but you’re better off checking their site to see everything that’s available. Good luck and happy bargain hunting!

Ad History

Need to see some of EMS’s older Black Friday ads? Then follow the links below to view the last few years of ad history.

  • 2021: Page 1 and 2.
  • 2020: Page 1, 2, 3 and 4.
  • 2019: Page 1, 2 and 3.
  • 2018: Page 1, 2 and 3.
  • 2017: Page 1.


What gear are you planning on buying this Black Friday? What other sporting goods stores are on your holiday list to visit? Let us know in the comments section.

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