Big 5 Sporting Goods’ Black Friday 2023 Sale – What’s Expected

Big 5 Sporting Goods’ Black Friday sale is just around the corner and that means you’ll soon see some of the best bargains of the year on sporting equipment, athletic apparel/footwear and outdoor gear. And although we still have some time left to go, you can already start planning for the event. Be sure to check out last year’s ad and offer details posted below to get an idea of the type of deals that they typically run (we generally see 30-70% off doorbusters on a wide variety of sporting goods, including soccer, basketball, hiking, and fitness equipment).

Don’t forget, if you join our newsletter, you’ll be notified the moment their Black Friday ad for 2023 is posted right here on Blacker Friday (you can opt-in and out of our mailing list at any time). See you again soon!

Black Friday 2023 Start & End Dates

Big 5 Sporting Goods’ Black Friday sale has, for as long as we can remember, been a 3-day in-store event (even the COVID-19 pandemic didn’t change their scheduling). This year is expected to be no different! Here are the likely Black Friday 2023 sale start and end dates:

  • Expected BF sale start date: In stores beginning at 6:00AM when doors open on Friday November 24, 2023 (that’s on Black Friday itself).
  • Expected BF doorbuster deals: In stores only from 6:00AM to 9:00PM on Friday November 24, 2023.
  • Expected BF sale end date: When stores closed at 8:00PM on Sunday November 26, 2023 or while in-stock inventory lasts.

Just remember that these dates are still just our predictions and, at the moment, unconfirmed. We’ll post the official sale dates for 2023 as soon as we are able to independently verify them.

Last Year’s Black Friday Ad

Updated on Tuesday November 22, 2022: Lot’s of ads are coming in today so we won’t go into to much depth here with Big 5 Sporting Goods’ Black Friday ad… it’s pretty much self explanatory (see the full 9-page scan below).

The event begins at 6:00AM on Black Friday, November 25, 2022 (all stores are closed on Thanksgiving day itself). Try to get in stores early to take advantage of the best doorbuster details as we expect the most popular deals to sell out quickly. Except for the Friday-only offers, the sale runs through Sunday November 27, 2022 or while in-stock supplies last. Happy bargain hunting!

Ad History

What were the featured specials at Big 5’s previous Black Friday sale? What about two years ago? You can view their older ad scans by following the archive links below.


What are you planning on picking up at Big 5’s Black Friday sale this year? Let us know in the comments below.

Leave a Reply