Cabela’s Black Friday 2020 Sale – What to Expect

It’s still too early for us to know what’s coming at Cabela’s Black Friday sale this year but you can scroll down the page to see the details from last year to get an idea of what’s likely to come (we’re expecting to see similar deals return). We’ll be posting a copy of their ad and all the important details for 2020 once we know more. Be sure to check back again soon for the latest updates or join our newsletter to be the first to know the moment news is announced.

Expected 2020 Start & End Dates

Cabela’s Black Friday sale usually consists of two parts — A 5-day “Red Hot Specials” sale that runs from Wednesday (the day before Thanksgiving) through the long weekend into Sunday night and a 6-hour in-stores-only Black Friday sale that typically runs from 5:00AM to 11:00AM on Friday morning.

  • Expected sale start date: Wednesday November 25, 2020 at 8:00AM (that’s the day before Thanksgiving).
  • Expected sale end date: Sunday evening when stores close, November 29, 2020.
  • Expected Black Friday doorbuster sale: Friday November 27, 2020 from 5:00AM to 11:00AM, while quantities last (no raincheck offered for sold out merchandise).

Under normal circumstances we would be pretty confident that the exact same hours would return again this year. However these are not normal times due to the worldwide coronavirus pandemic and it’s likely these times/hours will be different. Specifically, we’re expecting (and hoping!) Cabela’s 6-hour sale will extend to online shoppers this year. Once we are able to confirm all the important details then we’ll post the news here on Blacker Friday.

Last Year’s Black Friday Ad

Last updated on Monday November 18, 2019: Cabela’s Black Friday ad has just come in to us early this morning. We’ve posted the 5-page ad for you down below. You’ll be able to shop the sale in stores for 6 hours only — On Friday November 29, 2019 from 5:00AM to 11:00AM, or while supplies last.

Cabela’s also just released a huge 5-Day Black Friday ad on We’re not uploading it here as you can already view it on their site. Those deals begin on Wednesday November 27, 2019 (the day before Thanksgiving) online and in-stores when doors open at 8:00AM. If you end up shopping online then 2-day shipping is offered on most orders of $50+. Good luck and happy bargain hunting!


Are you interested in seeing some of Cabela’s older Black Friday ads? Then follow the links below for a full history.


What are you planning on picking up for yourself at Cabela’s Black Friday sale this year? Let us know in the comments section below.

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