Updated on Saturday, November 15, 2025: Tiffany & Co. remains one of the few luxury brands that never participates in Black Friday, Cyber Monday, or any other seasonal sale event. The company’s prices stay consistent throughout the year, reflecting its dedication to craftsmanship, exclusivity, and timeless appeal. Instead of chasing short-term promotions, Tiffany focuses on preserving the lasting value of its designs, a philosophy that has defined the brand for generations.
There is something unmistakably special about gifting or receiving that iconic little blue box. It represents more than jewelry; it symbolizes care, taste, and enduring style. A Tiffany gift feels meaningful precisely because it is not tied to discounts or trends. Shoppers can also appreciate the confidence that comes from knowing their purchase will never be followed by a lower price the next week.
For those who enjoy hunting for holiday bargains, there are still plenty of options during the long Thanksgiving weekend. Retailers such as Zales, Kay, Jared, and Pandora traditionally offer significant Black Friday and Cyber Monday promotions with generous discounts on a wide range of jewelry.
While Tiffany & Co. is expected to maintain its firm pricing through 2025, its quality and heritage ensure that every piece remains as desirable as ever. The absence of seasonal sales is part of what keeps Tiffany jewelry timeless, a true expression of luxury that endures well beyond the holiday season.
People seen walking in to the Tiffany & Co. store located in the Dubai Mall in downtown Dubai, UAE. Photo by Witold Sadowski.
Questions & Comments
What Tiffany’s jewelry are you you looking to get? Maybe something from my favorite collection, the “Return to Tiffany” in rose gold. Let us know in the comments below.
Updated on Monday, November 10, 2025: If you were hoping to pick up something from Tiffany & Co. this Black Friday at a steep discount, you’ll probably be disappointed. Tiffany will not be offering any sales, rebates, or special promotions during Thanksgiving weekend this year. In fact, they never have.
Tiffany’s No-Sale Policy
Tiffany & Co. has built a reputation on never discounting their products. According to Mark Aaron, vice president of investor relations at Tiffany, “Tiffany does not conduct price promotional sales on Black Friday or any other day.” This means no Cyber Monday deals, no post-holiday clearance events, and no Mother’s Day specials. Unlike many other retailers, their pricing stays consistent year-round.
Why They Choose This Approach
The company’s strategy is tied to its brand image. By never running sales, Tiffany reinforces the idea that every piece is timeless and valuable. For many, that famous blue box is just as meaningful as what’s inside because it represents something that isn’t tied to seasonal promotions or short-term discounts.
Financing and Payment Options
While you won’t see markdowns, Tiffany does make it a little easier to manage the cost of their jewelry. They provide financing options to qualified customers, which can help spread out payments. This way, shoppers don’t need to pay the full amount up front if they prefer to budget their purchase over time.
A young boy looks through the store window at the jewelry on display at the Tiffany & Co. located in the Dubai Mall in downtown Dubai, UAE. Photo by Witold Sadowski.
Questions & Comments
Will you still be getting something at Tiffany’s this Black Friday/Thanksgiving weekend? What are you planning on getting? Let us know in the comments section.
Updated on Monday, December 9, 2024: Literally once the clock strikes midnight on Christmas day is when we begin getting bombarded with all the after Christmas sales emails. But one that won’t be coming this year is from Tiffany & Co.
Will Tiffany Run An After Christmas Sale?
The short answer is no. There will not be an after Christmas sale at Tiffany’s this year. In fact, Tiffany is one of the handful of stores that has a policy of no discounting, ever. Not on Black Friday, Cyber Monday or any other day of the year. The same goes for many of the other high-end brands such as Louis Vuitton, Chanel, Hermes and Prada.
Why No Sales?
Tiffany does this to maintain high brand value and to keep a perception of exclusivity. Tiffany products are expensive and the high prices make their jewelry “special”, something that’s not marketed for the masses.
You’re also paying for top quality materials and design. A lot goes into making each piece perfect so you know that everything that’s in their little blue box is made to the upmost top standards. Tiffany collaborates with some of the most sought after designers in the world. That’s what helps make their jewelry so desired.
Can I Still Find a Bargain on Tiffany Jewelry?
There’s really just two ways to save on Tiffany jewelry. One way is buying used. If you do a quick Google search then you’ll find may different third party site selling used Tiffany pieces. But that’s risky as you can easily end up with a counterfeit product or something that’s been abused by the previous owner. I wouldn’t recommend going down this route.
You’re second option is go with silver as opposed to gold or platinum. Tiffany offers many of their best sellers in several different materials and the difference in price is often substantial. For example, the Heart Tag Bracelet seen below costs $3700 in 18k gold but $335 when finished in silver. That’s more than a 10x difference in price!
Another thing to be aware of at Tiffany is their upgrade policy. Certain Tiffany engagement rings and other jewelry can be returned back to the store and you’ll be given credit equal to your original purchase price that you can use towards another piece of jewelry. So lets say you can’t afford that perfect engagement ring today, you can buy something that’s less expensive today and just exchange it for something nicer a few years down the road. Be sure to talk to a store representative for offer details and terms.
Prices Are On The Rise
Year after year, we’ve noticed that prices are on the rise. The changes may be subtle but are definitely there. Back on May 18th last year Eric, one of the members of our team here at Blacker Friday, purchased the Tiffany Soleste ring and an engagement ring for his then fiancé (they are now happily married!). Back then the ring, which is finished in platinum with a .70-carat aquamarine and diamonds, cost $5800 (on May 15, 2018). Then when we checked on December 5, 2019, the exact same ring cost $6000. As of December 17, 2020 the price was $6400, and as of December 25, 2023 the price is $8500.
So even though you are paying full price today, in a few years from now it’s quite possible that whatever you purchase will look like a bargain.
Comments
What are you planning on picking up a Tiffany’s? Are you shopping for yourself or a loved one? Let us know in the comments below.
