If you’re looking for a deal on a new pressure cooker, air fryer, or other countertop appliance, Instant Pot’s upcoming Black Friday sale is worth keeping an eye on. Based on past trends and what we know so far, here’s what you can expect from Instant Pot’s Black Friday 2025 sale, including when it will start, how long it will last, the types of products you’ll find, average discount levels, and examples from previous years.
When the Black Friday 2025 Sale Will Likely Start
In 2025, Black Friday falls on November 28, 2025. That’s when the main Instant Pot sale is expected to begin. The sale will likely run through the weekend and transition into a Cyber Monday event on December 1, 2025. Based on how the brand has handled past years, there probably won’t be many early deals released ahead of Black Friday, so most of the markdowns should drop all at once when the sale officially kicks off.
Instant Pot doesn’t usually spread its Black Friday offers over a long timeline the way some other brands do. That means if you want to get the best items at the lowest prices, it’s best to shop on Friday morning or sometime over the weekend before things sell out. Some items could also carry over to Cyber Monday, but those will probably be limited.
Where to Find the Deals
Instant Pot products are sold through a range of major retailers, so deals are expected to appear in several places. Amazon, Walmart, Target, Best Buy, and Instant Pot’s own website are likely to feature most of the sale prices. The discounts tend to be consistent across retailers, though stock levels may vary. For example, some exclusive bundle deals might be offered only on Instant Brands’ website, while Amazon may have lightning deals with limited quantities.
It’s a good idea to compare prices between a few stores before buying. You might see the same appliance bundled with different accessories, or one site may offer free shipping or extra perks.
How Big the Discounts Will Be
You can expect to see markdowns ranging from around 20% to over 50% off during the Instant Pot Black Friday sale. Some of the best discounts will be reserved for specific models, including older versions or items that have been replaced by newer designs. In past years, the average discount for a core product like a multicooker or air fryer has been about 40% off, with certain models going higher.
For 2025, it’s likely that new or recently updated models won’t be discounted as heavily, but older ones may see steep price cuts. Accessories and bundles may also be included in the sale, with some smaller items marked down by around 25% to 35%.
Discount Examples from Previous Years
To get a sense of what to expect this year, it helps to look at last year’s deals. During the Black Friday 2024 sale, here were some notable price drops:
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Instant Pot Omni 6-Slice Air Fryer Toaster Oven (18L) was 41% off.
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Instant Pot 6-Quart Multi-Cooker with Accessories was 54% off.
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Instant Pot Rio Wide 7.5-Quart Multi-Cooker was on sale for $99.99, down $30 from its regular price.
These types of deals have been consistent for a few years. Usually, at least one 6-quart pressure cooker drops by 50% or more, and air fryers tend to land in the 35% to 45% off range. High-capacity models or combo units may not get as big a cut in dollar amount but still represent strong value during Black Friday.
Popular Models to Watch for
Based on popularity and past trends, here are some models that may be included in 2025’s sale:
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Instant Pot Duo 7-in-1: This classic model often gets marked down and is one of the most widely used.
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Instant Pot Duo Plus: A step up from the standard Duo with more functions, this one usually sees a solid discount.
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Instant Pot Pro and Pro Plus: These are higher-end versions with more advanced settings. Expect moderate discounts, possibly in the 20% to 30% range.
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Instant Pot Crisp and Duo Crisp: These combo models (pressure cookers with air fryers) are common sale items.
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Instant Omni Toaster Oven Series: This line of multifunction ovens has been discounted during both Black Friday and Cyber Monday in recent years.
What Not to Expect
While there are plenty of great discounts, not everything will be heavily marked down. Brand-new releases or recently updated models may only get slight reductions. Instant Pot typically focuses on older or current-generation models for the biggest price drops.
Also, don’t expect sitewide sales or blanket percentage-off codes. The deals are usually targeted to specific products and not general markdowns across the board.
Last Year’s Black Friday Ad

Questions & Comments
Did you find an Instant Pot on sale before we did? Have questions about an offer you see listed on this page? Then let us know what’s on your mind in the comments section.