GORUCK Black Friday 2021 Sale – What to Expect

Updated on Sunday October 17, 2021: We still have some time left to go until GORUCK’s Black Friday sale arrives again but you can scroll down the page to view last year’s details to get a general idea of the type of offers they typically run (you can expect to see similar deals return).

As always, we’ll be posting a copy of their ad, sale start/end dates and all the important details for 2021 the moment we know more. Be sure to check back again soon for the latest updates or join our newsletter to stay informed.

Last Year’s Black Friday Ad

Updated on Friday November 13, 2020: There’s no better built backpack than a one from GORUCK. That includes our favorite, the GR1. They are proudly made in the USA from some of the best materials on earth, including the same stuff used for assault packs in the Special Forces. But at a few hundred bucks a piece, they are wickedly expensive. Fortunately, their Black Friday sale just went live today… earlier than ever before!

Starting now, shop goruck.com to save up to 40% off on a number of their best selling models. Just keep in mind that everything is available while supplies last and certain bags are likely to sell out early. More deals are also on their way — You’ll find their full sales schedule below from now through Cyber Monday (November 30th). Happy bargain hunting!

  • November 13, 2020: Black Friday steals and deals begin with up to 40% off select sale items. Also “New Gear Friday” begins with deals on packing cubes, shadow pockets, new face masks, 10lb Ruck sandbag, men’s training half zip and more.
  • November 20, 2020: New stocking stuffers added. Black Friday stars and deals continue.
  • November 23, 2020: Black Friday Week bundles added. Last year GORUCK also offered a one-day deal on Black Friday itself where you would get a free pair of MACV-1’s boots with the purchase of a Black GR1. Something similar might return this year.
  • November 30, 2020: GORUCK “Events” one-day Cyber Monday sale. Last year they offered 50% off Challenge, Survival and Star Course training events, and 30% off Firearm training events.


Here is GORUCK’s archive of previous Black Friday ads. You can view and compare the deals to those offered this year. Enjoy!

  • 2020: Page 1 and 2.
  • 2019: Page 1, 2, 3, 4 and 5.
  • 2018: Page 1.
  • 2017: Page 1, 2, 3, 4 and 5.
  • 2016: Page 1, 2 and 3.
  • 2015: Page 1, 2 and 3.


What’s your favorite GORUCK bag? Do you think they will again offer us a 50% off deal again this year? Let us know in the comments below.

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