Fossil Black Friday 2024 Sale – What to Expect

We have a long way to go until Fossil’s Black Friday 2024 sale arrives, however you can scroll down the page to see their 2023 ad and offer details to get a general idea of what they typically offer during the annual event. Of course all of you joined to our newsletter will be the first to know once we know more. See you again soon!

Updated on Wednesday November 22, 2023: Black Friday is quickly coming but no need to wait to pick up your shiny new watch at Fossil. That’s because their sale just went live early this morning!

Starting now, shop or at participating U.S. or Canadian full-priced Fossil stores to get 40% off all full-priced items storewide. Just keep in mind that the offer is only valid on full-priced merchandise, not sale, refurbished or limited edition items.

We’ve posted their official terms below. Other exclusions will apply. Offer not valid at Fossil outlet stores. Sale is ends on Thursday November 29, 2023 at 11:59 p.m. CT or while supplies last. Have a nice Thanksgiving weekend!

Black Friday 2023 Start & End Dates

Fossil’s main Black Friday event kicks off a day before Thanksgiving and ends a few days after Cyber Monday this year.

  • Confirmed BF sale start date: Wednesday November 22, 2023 (that’s a day before Black Friday).
  • Confirmed BF sale end date: Wednesday November 29, 2023 at 11:59 p.m. CT or while supplies last (that’s two days after Cyber Monday).

Ad History

Want to see some of Fossil’s older Black Friday ads? No problem! The last few years of ad history can be found below.

  • 2023: Page 1 and 2.
  • 2022: Page 1 and 2.
  • 2021: Page 1 and 2.
  • 2020: Page 1 and 2.
  • 2019: Page 1 and 2.
  • 2018: Page 1 and 2.
  • 2017: Page 1.
  • 2016: Page 1.
  • 2015: Page 1 and 2.
  • 2014: Page 1 and 2.
A view in front of the Fossil Factory Outlet store in Camarillo, CA. Photo by Witold Sadowski.


What new Fossil watch are you planning on picking up for yourself or as a gift this holiday season? Or are you planning on buying one of their handbags, accessories or apparel items? Let us know in the comments.

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