Brownells Black Friday 2021 Sale – What to Expect

Updated on Wednesday October 20, 2021: There’s still some time left to go until Brownells’ Black Friday sale arrives again but you can scroll down the page to view last year’s details to get a general idea of the type of offers they typically run (you can expect to see similar deals return).

As always, we’ll be posting a copy of their ad, sale start/end dates and all the important details for 2021 the moment we know more. Be sure to check back again soon for the latest updates or join our newsletter to stay informed.

Black Friday 2021 Start & End Dates

Brownells typically as a handful of pre-Black Friday deals in the days leading up to Thanksgiving but the main event usually begins on Friday itself. Then it’s likely the deals will run through Cyber Monday or while in-stock supplies last. Here are the sale start and end dates that we are expecting this year:

  • Estimated BF sale, start date: Friday November 26, 2021 (that’s on Black Friday itself).
  • Estimated BF sale, end date: Monday November 29, 2021 or while supplies last (that’s on Cyber Monday).

Note: these dates are still preliminary estimates based off of last year’s sales schedule. Brownells’ confirmed Black Friday and Cyber Monday sale dates/times for 2021 will be posted as soon as they are officially announced by the company. Bookmark this page and check back periodically for the latest updates or signup to our newsletter and we’ll let you know once their ad is released.

Current Offers

We’re including a full list of Brownells’ current offers and coupons below. Be sure to take a look at all of the available offers today before heading out to shop. Happy bargain hunting!

Last Year’s Black Friday Ad

Updated on Friday November 27, 2020: Regardless if you’re looking to pick up a new rifle as a Christmas present or need to stock up on ammo or shooting supplies, Brownells’ Black Friday sale shouldn’t be missed. And it just launched early this morning!

Starting now, shop an entire page of Black Friday rifle specials at (new items will added through the weekend!). Plus, you can use promo code VPR to get free shipping on orders of $250+ Everything is available only while supplies last. Sale runs through Cyber Monday, November 30, 2020. Happy shopping!


What did Brownells’ offer at last year’s Black Friday sale? What about two or three years ago? We’ve got all of their previous ad scans spanning back through 2015 posted below. Enjoy!

  • 2020: Page 1.
  • 2019: Page 1, 2, 3, 4, 5 and 6.
  • 2018: Page 1.
  • 2017: Page 1.
  • 2016: Page 1.
  • 2015: Page 1 and 2.


What new firearm, hunting gear, or accessories are you planning on picking up at Brownells’ Black Friday sale this year? Let us know in the comments section.

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