What to expect at Brownells’ Black Friday 2023 Sale

We’re already looking forward to Brownells’ Black Friday 2023 sale. Although we still have a long ways to go, you can already slowly start planning for the event. Check out last year’s ad and offer details posted below to get a general idea of the type of deals that they like to run. And if you join our newsletter, you’ll be the first to know once their Black Friday 2023 ad is posted.

Black Friday 2023 Start & End Dates

While Brownells will likely have a handful of pre-Thanksgiving specials in the days leading up to the long weekend, the main event almost always begins on Black Friday itself. The deals typically run through to the end of day on Sunday or while in-stock supplies last.

  • Expected BF sale, start date: Friday November 24, 2023 (that’s on Black Friday itself).
  • Expected BF sale, end date: Sunday November 26, 2023 at 11:59PM CST or while supplies last.

Just remember that these dates are still just our predictions and, at the moment, unconfirmed. We’ll post the official sale dates for 2023 as soon as we are able to independently verify them.

Current Offers

We’re including a full list of Brownells’ current offers and coupons below. Be sure to take a look at all of the available offers today before heading out to shop.

Last Year’s Black Friday Ad

Updated on Friday November 25, 2022: Regardless if you’re looking to pick up a new rifle as a Christmas present or need to stock up on ammo or shooting supplies, Brownells’ Black Friday sale shouldn’t be missed. And it just launched early this morning!

Starting now, shop an entire page of Black Friday rifle specials at brownells.com (new items will added through the weekend!). Plus, the more you buy the more you’ll save, up to an extra 15% off! See offer details and required coupon code posted in the ad below.

Everything is available only while supplies last. Sale ends on Sunday November 28, 2022 at 11:59PM CST. Happy bargain hunting!

Ad History

What did Brownells’ offer at last year’s Black Friday sale? What about two or three years ago? We’ve got all of their previous ad scans spanning back through 2015 posted below. Enjoy!

  • 2022: Page 1, 2, 3, 4 and 5.
  • 2021: Page 1.
  • 2020: Page 1.
  • 2019: Page 1, 2, 3, 4, 5 and 6.
  • 2018: Page 1.
  • 2017: Page 1.
  • 2016: Page 1.
  • 2015: Page 1 and 2.


What new firearm, hunting gear, or accessories are you planning on picking up at Brownells’ Black Friday sale this year? Let us know in the comments section.

Leave a Reply