Updated on Wednesday, November 26, 2025: Hollister’s Black Friday sale is now live! Whether you’re stocking up on cold-weather essentials or just browsing for everyday wear, here’s what you need to know about the 2025 deals.

When Does Hollister’s Black Friday 2025 Sale Start?

Hollister’s Black Friday 2025 sale is live starting today, Wednesday, November 26, 2025, and will run through Sunday, November 30, 2025, in the U.S. Both in-store and online shoppers at hollisterco.com can take advantage of the deals. A separate Cyber Monday event will follow afterwards.

Storewide Discounts and Pricing

The headline deal is 30% off storewide and online, with the online price already reflecting the discount. This includes nearly everything in stock, though some exclusions apply.

Exclusions include:

• Clearance items
• Gift cards
• Certain other items (Hollister notes that “some exclusions may apply”)

Promo codes do not work during this sale, including welcome discounts for new email or Club Cali members, as well as influencer codes. The 30% off is already applied, so no stacking with other offers is possible.

Examples of What You Might Find on Sale

Based on typical Black Friday trends, here are some items likely included in the 30% off deal:

• Ultra High-Rise Super Skinny Jeans: ~$59.95 → $41.96
• Icon Mockneck Sweater: ~$49.95 → $34.96
• Faux Fur-Lined Puffer Jacket: ~$99.95 → $69.96
• Hollister Wave Body Spray: ~$14.95 → $10.46
• Men’s Flannel Shirts: ~$39.95 → $27.96
• Women’s Lounge Joggers: ~$44.95 → $31.46

Hollister’s Black Friday 2025 Ad & Official Terms

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How It Compares to Other Hollister Sales

If you’re wondering whether Black Friday is the best time to buy, here’s a breakdown of how it stacks up against other sales Hollister runs throughout the year:

• After Christmas Sale: Discounts range between 20% to 50% off, but this event mostly focuses on clearing leftover inventory. Selection is limited and sizing can be hit or miss.
• Memorial Day: You’ll usually see 25% to 40% off storewide, but the discount doesn’t always apply to newer releases.
• Fourth of July: Offers are typically 20% off when you spend $75 or more. That’s good if you’re buying in bulk, but not as generous for smaller purchases.
• Labor Day Weekend: Often includes select items at up to 50% off, with an extra 20% off applied at checkout. Online orders over $59 also usually ship free. This is a solid deal, but it’s not a full-site discount like Black Friday.

Bottom line: Black Friday is usually the best time of year to shop if you want access to the widest selection at a decent across-the-board discount.

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Hollister’s Black Friday Ad Scan History

How did Hollister’s Black Friday sale look like last year or the year before? Follow the ad archive links below to find out.

• 2025: Page 1, 2 and 3.
• 2024: Page 1 and 2.
• 2023: Page 1, 2 and 3.
• 2022: Page 1, 2 and 3.
• 2021: Page 1.
• 2020: Page 1.
• 2019: Page 1, 2, 3, 4 and 5.
• 2018: Page 1, 2 and 3.
• 2017: Page 1, 2 and 3.

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Question & Comments

How will you be refreshing your wardrobe at Hollister Co. this Thanksgiving weekend? Will you be looking to get a new hoodie or jacket? Maybe some jeans or t-shirts? Let us know in the comments below.