The Body Shop Black Friday 2020 Sale – What to Expect

Updated on Tuesday October 27, 2020: It’s still too early for us to know what’s coming at The Body Shop’s Black Friday sale this year but you can scroll down the page to see the details from last year to get an idea of what’s likely to come (we’re again expecting 40% off site and storewide along with their famous tote bag special and various doorbuster deals).

We’ll be posting a copy of their ad and all the important details for 2020 once we know more. Be sure to check back again soon for the latest updates or join our newsletter to stay informed.

Expected 2020 Start & End Dates

The Body Shop typically runs their sale from Thanksgiving day through Cyber Monday. But obviously this year is turned upside down due to the ongoing COVID-19 coronavirus pandemic. So while we still think the dates will stay the same, it’s possible we’ll see some changes to their usual Black Friday sales schedule.

  • Expected start date, online: Thursday November 26, 2020 at 12:00AM EST (that’s Thanksgiving day).
  • Expected start date, in-stores: Thursday November 26, 2020 when doors open. TBD. Historically it’s been at 6:00PM local time on Thanksgiving day but will likely vary by location, with many stores likely closed, due to COVID-19. We’re tracking all Thanksgiving day store and mall/outlet closures so be sure to see if your nearest The Body Shop location is on the list.
  • Expected end date: Monday November 30, 2020 (Cyber Monday) or while supplies last.

These are still only our predictions at this point. The actual dates and times may vary — We’ll get the official times/dates posted as soon as they become available.

Current Offers

We’re including all of The Body Shop’s current offers and coupons below. Be sure to check them out before heading out to shop. Enjoy!

What’s Often Excluded?

Even though The Body Shop’s Black Friday sale is usually advertised as a “storewide” offer, there are some items that will likely be excluded. There’s also a few other things we typically see year after year in their terms and conditions. Here are some of the exclusions that you might see this year:

  • All storewide discounts are taken on eligible full-priced items only. Other advertised specials, doorbuster deals, tote bag and gift card purchases are usually excluded.
  • There is typically a limit of three Black Friday tote bags that can be purchased per customer.
  • You’ll find that some of the Black Friday specials will be online exclusives, not available in stores.
  • Everything is available while supplies last.

Last Year’s Black Friday Ad

Last updated on Friday November 29, 2019: The Body Shop’s famous Black Friday sale just kicked off late last night!

Starting now, shop to get 40% off site-wide along with a number of mix and match deals. You can also pick up their famous tote bag filled with their best sellers for just $49 (valued at around $128). In terms of store hours, most locations open later this morning at 6:00AM. See their site or store for official offer terms as exclusions will apply. Happy bargain hunting!


Are you interested in seeing some of The Body Shop’s older Black Friday ads? Then follow the links below to view the last few years of ad history.

  • 2019: Page 1.
  • 2018: Page 1 and 2.
  • 2017: Page 1.
  • 2016: Page 1, 2, 3, 4 and 5.
  • 2015: Page 1.
  • 2014: Page 1, 2 and 3.


What do you plan on getting at The Body Shop this Thanksgiving weekend? Let us know in the comments below.

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