Whether you’re planning to pick up a new hoodie, stock up on graphic tees, or finally grab that deck you’ve been eyeing, here’s what you can expect from Element’s upcoming Black Friday 2025 sale.
Expected Black Friday 2025 Start Dates
Based on Element’s pattern from previous years, the Black Friday 2025 sale is likely to start with early access for My Element members on Friday, November 21, 2025. That’s exactly one week before Black Friday itself (November 28, 2025 this year).
If you’re not a member yet, you can sign up for free on their website. It’s quick and doesn’t require anything more than a standard email registration. And honestly, it’s worth it—membership gives you that early access and sometimes additional perks like free shipping.
After early access rolls out, the general public should get access to the same sale a few days later, most likely around Monday, November 24th or Tuesday, November 25th. Keep an eye on their website and email newsletters if you’re subscribed—they usually announce it pretty clearly.
You can expect to be able to shop the deals through December 2, 2025, depending on inventory and how fast items sell out. That last part is key—while supplies last is a major part of this sale. Once items go out of stock, they’re gone. Element typically doesn’t do restocks during big sales, especially not on seasonal items or limited runs.
What Kind of Discounts to Expect
Element’s Black Friday discount tends to be straightforward and consistent: 30% off almost everything.
That’s exactly what they offered in 2024, and there’s a high chance it’ll be the same again in 2025. No coupon codes are necessary—prices are already marked down on the site—but you do need to be logged into your account to see and get the discount.
A few categories might be excluded from the discount. Usually, this includes new releases or collaborations. But the bulk of their catalog—men’s and women’s apparel, skate decks, accessories, and footwear—is typically part of the sale.
Online-Only
One of the biggest things to know: this is an online-only sale. You won’t find these Black Friday prices at any Element retail locations or outlet stores. So there’s no point in heading to a mall or outlet expecting to find the same deals. Everything’s through their website.
This actually makes things easier for most people, especially if you prefer to shop from your phone or laptop. Just be ready to act quickly. The good stuff tends to sell out early, especially in popular sizes and styles.
Popular Sale Items from 2024
Here are some actual examples from last year to give you an idea of what kinds of products might return in 2025 (or at least what styles and categories tend to be popular):
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Element Seal Hoodie: A classic that was available in multiple colors, marked down from $65 to about $45. Sold out in most sizes within the first few days.
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Timber! Collection Graphic Tees: This artist collab included unique illustrations, and the shirts dropped from $30 to around $21.
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Wolfeboro Parka: A rugged winter jacket, normally priced at $140, sold for under $100 after the discount.
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Seal Skate Deck (8.25”): Went from $65 to about $46.
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Knutsen Beanie: Simple cuffed beanie in multiple colors, discounted from $22 to around $15.
Most of these were gone by the end of Thanksgiving weekend. So if you’re eyeing something specific this year, it’s smart to move fast once the sale starts.
Last Year’s Black Friday Ad
Black Friday Ad History
Interested in viewing some of Element’s previous Black Friday ads? No problem! We’ve got an archive from the last few years for you posted below. Enjoy!
- 2023: Page 1.
- 2022: Page 1.
- 2021: Page 1.
- 2020: Page 1 and 2.
- 2019: Page 1.
- 2018: Page 1.
- 2017: Page 1.
- 2016: Page 1.
- 2015: Page 1.
Questions & Comments
What are you planning on picking up at Element’s Black Friday sale this year? Let us know in the comments.