S’well Black Friday 2022 Sale – Here’s What’s Coming!

There’s still plenty of time left to go until S’well’s Black Friday sale arrives again but you can scroll down the page to view last year’s details to get a general idea of the type of offers that they typically run (it’s likely that we’ll see similar deals return).

As always, we’ll be posting a copy of their ad, sale start/end dates and all the important details for 2022 the moment we know more. Be sure to bookmark this page and check back again soon for the latest updates or join our newsletter to stay informed.

Last Year’s Black Friday Ad

Updated on Wednesday November 24, 2021: Just as we predicted, S’Well’s Black Friday sale kicked off early this morning.

Starting now, shop swell.com to get 25% off sitewide (no promo code needed). But don’t shop yet! S’well is known for giving away a free gift with minimum purchase for those who shop their site on Black Friday itself. That’s in addition to the sitewide offer. So you may be better off waiting just a little bit longer to see if the same freebee will return before you take advantage of their sale.

Offer expected to end on or around Tuesday November 30, 2021. The 25% off promo code excludes certain full-priced items, all sale items, sets and can not be combined with any other discounts/offers. Complete and official terms and conditions for this year’s sale can be found on their site. Have a nice Thanksgiving weekend and happy bargain hunting!

Black Friday 2021 Start & End Dates

S’well’s Black Friday sale begins the Wednesday before Thanksgiving and is expected to ends on Tuesday, the day after Cyber Monday. However, for the last few year’s they’ve been offering a free gift with minimum purchase if you shop on Black Friday itself (that’s in addition to the site-wide discount). Last year they gave away a free 9oz bottle with all orders of $75+ so be on the lookout for that (see here and here for details).

  • Confirmed BF sale start date: Wednesday November 24, 2021 (that’s the day before Thanksgiving).
  • Possible bonus offer, free gift with minimum purchase: 1-day-only on Black Friday itself, November 26, 2021 or while quantities last.
  • Expected BF sale end date: Tuesday November 30, 2021 or while quantities last.

Current Offers

A complete list of S’well’s current offers and coupons — all of which are available today — can be found below. Don’t shop their site or any of their authorized resellers without first taking a look at all of today’s top deals.


You can view some of S’well’s previous Black Friday ad scans from the last few years by following the ad archive links below. Enjoy!

  • 2021: Page 1.
  • 2020: Page 1, 2, 3 and 4.
  • 2019: Page 1.


What are your favorite stainless steel water bottles from S’well? Are you considering some other brands that also make bottles such as Yeti or REI? Let us know in the comments.

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