Puma’s Black Friday 2024 Sale – What to Expect

We have a long way to go until Puma’s Black Friday 2024 sale arrives, however you can scroll down the page to see their 2023 ad and offer details to get a general idea of what they typically offer during the annual event. Of course all of you joined to our newsletter will be the first to know once we know more. See you again soon!

Updated on Friday November 17, 2022: Puma just launched their “main event” Black Friday sale this morning, earlier than ever before!

Starting now, shop puma.com to get 60% off selected styles across the store. You’ll also be able to pick up a duffle bag for just $15 when you spend $75 or more on your total purchase. Everything is available while supplies last. Some exclusions will apply. See the ad posted below for complete offer terms and conditions. Sale ends on Tuesday November 28, 2023 or while in-stock supplies last. Happy bargain hunting!

Black Friday 2023 Start & End Dates

Puma’s main Black Friday sales event historically begins on Black Friday itself, but this year you’ll get head start way before the long weekend.

  • Confirmed BF sale start date: Friday November 17, 2023.
  • Confirmed BF sale end date: Monday November 27, 2023 at 11:59 PM PT or while supplies last.

What’s Often Excluded?

The Black Friday sale offered on Puma’s site will likely differ than the one you’ll see at Puma’s outlet and retail stores. You can also expect to see the following exclusions:

  • All gift card purchases.
  • Suede 50th, golf and basketball styles.
  • Clearance merchandise, newly licensed and replica jerseys.
  • Discounts on shipping and handling.

You will also not be able to use any other coupons or offers that you may have in conjunction with Puma’s Black Friday specials.

Ad History

Are you interested in seeing some of Puma’s older Black Friday ads? Then you’ve come to the right place! Follow the links below to view the last few years of ad history.

  • 2023: Page 1 and 2.
  • 2022: Page 1.
  • 2021: Page 1.
  • 2020: Page 1.
  • 2019: Page 1, 2 and 3.
  • 2018: Page 1 and 2.
  • 2017: Page 1.
  • 2016: Page 1.
  • 2015: Page 1, 2 and 3.
  • 2014: Page 1, 2 and 3.
Doors are open for customers shopping the Puma Factory Outlet store in Camarillo, CA. Photo by Witold Sadowski.


What new gear are you planning on picking up this Thanksgiving weekend at Puma? Let us know in the comments below.

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