New Balance’s Black Friday 2023 Ad & Sale Details

Updated on Thursday September 7, 2023: New Balance’s Black Friday sale is just around the corner, and although we still have some time left to go, you can already start planning for the event. Be sure to check out last year’s ad and offer details posted below to get a general idea of the type of deals that they typically run. And don’t forget, if you join our newsletter, you’ll be notified the moment their Black Friday ad for 2023 is posted right here on Blacker Friday (you can opt-in and out of our mailing list at any time). See you again soon!


Black Friday 2023 Start & End Dates

Just like at ASICS and Saucony, New Balance typically gives you plenty of time to shop their Black Friday sale. Following a handful of pre-BF specials, the main event usually begins on Thanksgiving day itself and runs through the long weekend into Tuesday night.

  • Expected BF sale start date: Thursday November 23, 2023 (that’s on Thanksgiving day).
  • Expected BF sale end date: Tuesday November 28, 2023 or while in-stock inventory lasts (that’s the day after Cyber Monday).

Just remember that these dates are still just our predictions and, at the moment, unconfirmed. We’ll post the official sale dates for 2023 as soon as we are able to independently verify them.


Last Year’s Black Friday Ad

Updated on Thursday November 24, 2022: New Balance’s Black Friday sale is now officially live! Just like last year, this year you’ll save 25% off shoes and 40% off apparel when you shop at newbalance.com (no promo code needed, discount automatically applied in cart). Free standard shipping also is included on orders of $50+.

Some exclusions will apply so be sure to visit their site for complete offer details and terms. Sale ends on Tuesday November 29, 2022 or while in-stock inventory lasts. Good luck and happy bargain hunting!


Ad History

Are you interested in seeing some of New Balance’s older Black Friday ads? Then you’ve come to the right place! Follow the links below to take see the last few year’s of ad scans.

  • 2022: Page 1.
  • 2021: Page 1, 2, 3 and 4.
  • 2020: Page 1.
  • 2019: Page 1 and 2.
  • 2018: Page 1.
  • 2017: Page 1.
  • 2016: Page 1, 2, and 3.
  • 2015: Page 1 and 2.
  • 2014: Page 1.
Who’s excited to shop today?! Well, Ewelina sure is as she gets ready to try on some new running shoes at New Balance’s Factory Outlet store in Camarillo, CA. Photo by Witold Sadowski.

Comments

What New Balance gear are you planing on picking up this Thanksgiving weekend? Let us know in the comments below.

2 thoughts on “New Balance’s Black Friday 2023 Ad & Sale Details”

  1. I wonder if they have any sale on the customizable sneakers. I would like to get NB1 997’s but they are way too expensive at full price.

  2. I’ll be looking out for either a pair of FuelCore NERGIZE or one of New Balance’s Fresh Foam shoes, both of which I’ve had and are super comfortable. Maybe a new running jacket as well for the cooler winter days. It all depends on what’s on sale this year. Fingers crossed for something good 🙂

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