Here’s a full breakdown of what to expect from DJI’s upcoming Black Friday Sale here in 2025—based on past years’ timing, discount patterns, featured products, and how long the deals typically stick around.

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Likely Sale Dates: When Will DJI’s Black Friday 2025 Deals Begin and End?

DJI doesn’t usually announce its Black Friday deals way ahead of time, but they’ve followed a pretty steady pattern over the past few years. If we go by last year’s schedule, we can likely expect the sale to span roughly from Saturday, November 22 through Monday, December 2, 2025.

Just a heads up: DJI tends to stagger its deals, meaning some products will go on sale earlier than others, and new ones might be added as the event progresses. That’s part of why it’s good to check the official DJI store a few times throughout the sale window. Especially over Thanksgiving weekend, when “doorbuster”-style offers usually show up for a limited time only.

Where to Shop

These Black Friday deals are exclusive to the DJI official online store at store.dji.com. You won’t find the same discounts on Amazon, Best Buy, Walmart or other third-party retailers—at least not as part of DJI’s official sale.

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What Kind of Discounts Can You Expect?

DJI is not the kind of brand that slashes prices across the board. So don’t expect a blanket “site-wide 30% off” type of deal. Their sales tend to focus on specific models, and most discounts fall in the range of 10% to 30% off. The deeper discounts are usually on slightly older products or bundles that include accessories or service plans.

Based on last year’s sale, we’re probably going to see savings of up to 30% off, but only on select items. Here’s how it generally broke down in 2024:

• DJI Mini 4K Drone: 20% off

• DJI Mini 3 Drone: Up to 22% off

• DJI Mini 4 Pro Drone: Came bundled with a free $79 DJI Care Refresh (1-year plan)

• DJI Air 3: 20% off

• DJI Avata 2: Came bundled with a free $59 DJI Care Refresh (1-year plan)

• Osmo Action 4 Camera: 30% off

So, if DJI sticks to this structure, you can expect this year’s sale to focus on the same kinds of products—probably including both drones and handheld imaging gear—with similar discount levels.

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Will Everything Be On Sale?

No. DJI doesn’t offer a site-wide discount during Black Friday. That means newer releases—especially premium models just launched—might not be discounted at all. If a new drone or camera is released in October or early November 2025, chances are it won’t be part of the main Black Friday deals, at least not with a direct price cut.

Also, not all accessories, replacement parts, or service plans will be discounted unless they’re part of a bundle. So if you’re looking to stock up on smaller add-ons, you may need to buy them at full price unless they’re specifically tied to a Black Friday promotion.

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Last Year’s Black Friday Ad

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Questions & Comments

What new drone are you planning on on getting this upcoming Thanksgiving weekend? Maybe you’re also considering some other brands? Let us know in the comments below.