All posts by BlackerFriday.com

Hi! My name is Witold (pronounced "vee-told") and I am the founder of BlackerFriday.com. After many years working in corporate america, I decided it was time to take a break to pursue my real passion — helping people save money. Ever since I was a little boy selling pencils in the playground to my kindergarden friends, later collecting aluminum cans from all my neighbors in elementary school to support my baseball card addiction, eventually becoming an eBay Power Seller in my older years to support my college education, I had an eye for spotting deals. I’ve taken what I have learned over the years and built Blacker Friday to bring you the best Black Friday rumors, predictions, and news website. Fortunately I'm not alone in this - We have a great team of dedicated folks helping make this site possible. If you would like to connect with me you can do so on my Linkedin page, on our site’s Facebook page, or write me an email. Thanks for checking us out and I look forward to hearing from you!

HOKA Black Friday 2025 Sale: Members-Only Early Access is Live!

November 21, 2025 BlackerFriday.com Leave a comment

Updated on Friday, November 21, 2025: HOKA has officially launched its Black Friday 2025 sale, and this year the savings start early for members. Here’s how you can take advantage of the deals before the general public.

Members-Only Early Access

The members-only sale is available from November 21 through November 27, 2025, both online at hoka.com and in-store. You must be signed into a HOKA account to qualify, but membership is free. The offer uses a tiered discount format, automatically applied in the cart before tax and shipping once a qualifying purchase is reached. The tiers are:

Spend $200 and get $40 off
Spend $250 and get $50 off
Spend $300 and get $60 off

This early access is a great opportunity to secure popular sizes or models before the full sale opens.

Expected Public Sale Dates

While HOKA has not officially confirmed the public launch date, the same offers are expected to become available for all shoppers starting on Black Friday, November 28, 2025. The sale will likely continue through Cyber Monday, December 1, 2025, or until supplies run out.

Discount Levels and What to Expect

In addition to the tiered discount available for members, HOKA usually offers direct price reductions once the public sale begins. Typical markdowns include:

Around 20% off newer or best-selling models
Approximately 30–35% off seasonal colors or mid-demand styles
Around 40% off or more for older models being phased out

HOKA generally does not advertise percentages directly, so discounted prices appear with the original price crossed out.

HOKA’s Black Friday 2025 Ad & Terms

Hoka’s Black Friday Archive

How did HOKA’s Black Friday sale look like last year? How did they compare to Cyber Monday? Follow the links below to view some of their previous ad scans to find out more.

2025: Page 1 and 2.
2024: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13 and 14.
2023: Page 1, 2 and 3.
2022: Page 1.
2021: No extra sale this year.
2020: Page 1, 2 and 3.
2019: Page 1, 2 and 3.

HOKA One One shoes are on display at the Deckers’ corporate factory store in Goleta, CA. Photo credit: Witold Sadowski.

The newest HOKA shoes are displayed near the entrance at the Deckers’ corporate factory store in Goleta, CA. Photo by Witold Sadowski.

Questions and Comments

What are your favorite HOKA running or training shoes? Let us know in the comments.

ESET Cyber Monday 2025 Sale: Save 50% off Sitewide

November 21, 2025 BlackerFriday.com Leave a comment

Updated on Friday, November 21, 2025: If you’re planning to upgrade your digital security this season, ESET’s Black Friday 2025 promotion is already underway, and it’s one of the biggest opportunities of the year to save on antivirus and identity protection tools. Here’s what you need to know.

When Does ESET’s Black Friday 2025 Sale Run?

Unlike many companies that wait until Thanksgiving week, ESET launched its promotion on Friday, November 21, 2025, exclusively at eset.com. The discount will remain active all the way through Tuesday, December 2, 2025, which extends the savings one day past Cyber Monday.

What’s the Discount This Year?

ESET is offering 50% off its entire Cyber Security product lineup when purchased through their official website. To claim the deal, you’ll need to enter the coupon code CYBER2025 during checkout. The offer applies to ESET’s consumer-focused plans, including options for essential antivirus protection, advanced device security, password management, identity protection, and more.

Products Typically Included

While ESET’s catalog may vary by region, the discount generally applies to popular plans within the consumer product range, such as:

ESET Home Security Essential (core antivirus and malware defense)
ESET Home Security Premium (adds password tools and additional device protection)
ESET Home Security Ultimate (includes VPN and broader identity security features)

You can select plans based on the level of security they need and the number of devices they want to protect.

ESET’s Black Friday/Cyber Monday Ad & Terms

Cyber Monday Ad History

Are you interested in seeing some of ESET’s previous Cyber Monday ad scans? Then follow the links below to view the last few years of ad history.

2025: Page 1 and 2.
2024: Page 1.
2023: Page 1.
2022: Page 1.
2021: Page 1.
2020: Page 1.
2019: Page 1.
2018: Page 1.
2017: Page 1.
2016: Page 1 and 2.
2015: Page 1.
2014: Page 1.

Questions & Comments

Leave your questions and comments below.

ESET Black Friday 2025 Sale – The Deals Are Live!

November 21, 2025 BlackerFriday.com 1 Comment

Updated on Friday, November 21, 2025: ESET’s Black Friday 2025 sale officially kicked off today. Here’s everything you’ll need to know to take advantage of the deals this year.

When Is the Sale Happening?

This year the sale began at eset.com on Friday, November 21, 2025 and runs through Tuesday, December 2, 2025 (the day after Cyber Monday). That gives you nearly two full weeks to jump on the deal, which is great if you want time to comparison-shop or decide on the right product for your needs.

What Kind of Discounts Will You See?

ESET is offering a 50% discount on all their “Cyber Security” consumer product line when purchased directly via their website. To get the deal you’ll need to use the promo code CYBER2025 at checkout.

Are There Any Terms or Restrictions?

As always, there are a few details to keep in mind:

The offer is valid only within the sale window: Nov 21 – Dec 2, 2025.
The discount applies when you purchase directly from ESET’s website; check locale-specific stores if you’re outside the U.S.
The promo code CYBER2025 is required to redeem the 50% savings.
Although the offer says “all ESET Cyber Security products,” always check the specific listing in your region for any exclusions or bundle limitations.