Known for their budget-friendly furniture and home décor, American Furniture Warehouse (AFW) tends to go big for Black Friday, and while the exact offers haven’t been revealed just yet, we can piece together a solid idea based on their sales from past years. Here’s everything you need to know about the likely dates, deals, and shopping tips for this year’s event.

When Will the Sale Begin?

American Furniture Warehouse typically starts its Black Friday Sale early—much earlier than most retailers. For 2025, the event is expected to kick off as soon as Tuesday, November 11, 2025, giving you a two-week head start before Thanksgiving, which falls on November 27th this year.

Unlike other stores that stick to weekend sales or shorter timeframes, AFW typically keeps its discounts available through Black Friday and potentially even beyond. However, as with any sale, the best items and deals are likely to sell out quickly, so it’s wise to shop early in the event.

Where to Shop

AFW makes it easy to shop their Black Friday deals, offering both in-store and online options. Many of their featured specials are available on their website, so you can browse and purchase from home. However, some items—particularly doorbusters and larger furniture pieces—may be available exclusively in stores. If there’s a specific piece you’re eyeing, it might be worth visiting your nearest American Furniture Warehouse location to see if it’s part of the sale.

AFW also offers options for in-store pickup, so you can place your order online and then swing by the store to grab it.

What Discounts Can You Expect?

Here’s a breakdown of what we expect to see this year:

Living Room Furniture

The living room category typically features some of the biggest discounts during Black Friday. Last year, you could find recliners starting at $196 and sofas priced from $298, which is an excellent deal for those looking to upgrade their seating. Accent chairs were also a highlight, with prices starting as low as $58.

Whether you’re after a new sectional, loveseat, or a pair of matching recliners, it’s worth keeping an eye on AFW’s living room specials. Just note that stock is usually limited, especially for the most affordable pieces.

Bedroom Furniture and Mattresses

Mattresses are always a big seller during Black Friday, and AFW’s sale typically doesn’t disappoint. In 2024, queen mattresses started at $188, which was a significant markdown compared to regular prices. It’s safe to assume we’ll see similar deals this year, covering a range of mattress types, including memory foam, hybrid, and innerspring.

For bedroom furniture, expect discounts on essentials like bed frames, dressers, and nightstands. These pieces often feature bundle pricing, so you might find deals where buying multiple items together saves you more.

Home Office

With remote work remaining a fixture for many people, home office furniture has been in demand in recent years. Last year, computer desks were priced from $77, and we anticipate seeing comparable discounts in 2025. AFW also carries gaming chairs, which were marked down to $99 last year—perfect for gamers or anyone needing an ergonomic seating option for long hours at a desk.

Décor and Accessories

Smaller home accessories often see big markdowns during Black Friday at AFW. In 2024, faux indoor plants started at just $18, which is a great way to add a touch of greenery to your space without the upkeep. Other discounted items often include rugs, lamps, mirrors, and wall art.

If you’re looking to refresh your home with stylish and affordable décor, this is a category to watch during the sale.

How to Prepare for the Sale

Here are a few tips to help you make the most of American Furniture Warehouse’s Black Friday Sale this year:

1. Start Early
   Since the sale is expected to begin as early as November 11, it’s a good idea to start browsing as soon as the deals go live. Popular items—like budget-friendly recliners and queen mattresses—can sell out fast, so acting early gives you the best chance of scoring the pieces you want.
2. Check Online and In-Store
   While most of AFW’s deals are available online, some items may be exclusive to physical stores. If you live near an AFW location, consider stopping by to see if there are additional specials that aren’t listed on the website.
3. Set a Budget
   With so many deals to choose from, it’s easy to get carried away. Before the sale begins, determine how much you’re willing to spend and prioritize the items you need most. This will help you stay focused and avoid overspending.
4. Measure Your Space
   If you’re shopping for larger furniture pieces, like sofas or dining sets, make sure you’ve measured your space in advance. This ensures you won’t end up with something that doesn’t fit.
5. Read the Fine Print
   Some items may come with restrictions, such as being final sale or only available in limited colors. Be sure to read the product details carefully so you know exactly what you’re getting.
6. Look for Bundles and Package Deals
   AFW often bundles related items together during Black Friday, such as bedroom furniture sets or living room seating packages. These bundles can offer significant savings, so keep an eye out for them.

Last Year’s Black Friday Ad

Black Friday Ad History

What was featured in AFW’s Black Friday ad/flyer last year? Follow the links below to view an archive of some their previous ad scans to find out more.

• 2024: Page 1, 2, 3 and 4.
• 2023: Page 1, 2, 3, 4, 5 and 6.
• 2022: Page 1, 2, 3 and 4.
• 2021: Page 1, 2, 3 and 4.
• 2020: Page 1, 2, 3 and 4.

Questions & Comments

What type of furniture are you looking to buy this Thanksgiving weekend at AFW? Will you also be browsing the Black Friday deals at other furniture stores such as Rooms to Go, Crate & Barrel, Mattress Firm or Ashley Furniture Homestore? Let us know in the comments.