Aerie’s Black Friday 2024 Sale – What to Expect

We have a long way to go until Aerie’s Black Friday 2024 sale arrives, however you can scroll down the page to see their 2023 ad and offer details to get a general idea of what they typically offer during the annual event. Of course all of you joined to our newsletter will be the first to know once we know more. See you again soon!

Updated on Wednesday November 22, 2023: Aerie’s Black Friday sale is back and just in time for you to shop before the long weekend!

Starting now, shop or your nearest Aerie retail store to get 30% to 40% off nearly everything storewide. On top of that there are a few doorbuster deals, including Men’s Super Soft Flannels for $25/each and Low Key Sports Bras for $20/each. You can also pick up a free blanket with any $125+ AE or Aerie purchase.

The sale ends on Sunday November 26, 2023 at 5:00AM ET or while supplies last, but will then likely be replaced with their 2-day Cyber Monday sale. Some exclusions apply so be sure to take a look at the official terms posted below for complete details. Have a nice Thanksgiving weekend!

Black Friday 2023 Start & End Dates

Aerie is kicking off their Black Friday sale on Wednesday, a day before Thanksgiving this year. Their main storewide Black Friday offer will run until Sunday morning.

  • Confirmed BF sale start date: Wednesday November 22, 2023 at 5:00AM ET (that’s on Thanksgiving).
  • Confirmed BF sale end date: Sunday November 26, 2023 at 5:00AM ET. Cyber Monday deals are expected to begin soon after.

What’s Typically Excluded?

Aerie typically has an entire page of terms and conditions that accompany their Black Friday sale. Based on last year’s terms, here are some of the details you should be aware of:

  • Aerie’s Black Friday sale is typically limited to U.S. and Canadian shoppers visiting one of their retail stores or their website.
  • Storewide discounts will exclude gift card purchases, 3rd party merchandise and clearance items.
  • The following products are often excluded from any offers: Aerie undies, Aerie PJ’s, AEO APT, American Beagle, Aerie Deals Shop and Holiday Deals Shop.
  • Any free gift with purchase items are limited to one per customer, while supplies last.

Ad History

Was Aerie’s Black Friday sale last year the same, better or worse than this year’s sale? Take a look at their Black Friday ad history to find out.

  • 2023: Page 1 and 2.
  • 2022: Page 1, 2, 3 and 4.
  • 2021: Page 1 and 2.
  • 2020: Page 1.
  • 2019: Page 1, 2, 3, 4 and 5.
  • 2018: Page 1, 2, 3 and 4.
  • 2017: Page 1 and 2.
  • 2016: Page 1, 2, 3 and 4.
Outside of the Aerie Factory Outlet store in Camarillo, CA. Photo by Witold Sadowski.


What are you planning on getting this year at Aerie’s Black Friday sale? Or will you be waiting to shop on Cyber Monday? Let us know in the comments section.

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