Updated on Tuesday, October 13, 2026: Adore Me has not yet announced its full Black Friday 2026 sale, but this year’s event will look different from 2025 because the retailer permanently discontinued its old VIP membership program on February 28, 2026.
Last year, Adore Me’s Black Friday sale began at adoreme.com on November 18 and featured discounts of 60% to 80% on selected items for VIP members, along with promotions such as 5 panties for $20.
For 2026, we expect the sale to begin around mid-November, but the strongest offers will likely be tied to the newer A-List Rewards and Premier programs rather than the discontinued VIP system.
Adore Me Black Friday 2026 at a Glance
| Sale Detail | Our 2026 Prediction |
|---|---|
| Expected sale start | Around November 17–19 |
| Thanksgiving | November 26 |
| Black Friday | November 27 |
| Cyber Monday | November 30 |
| Bras and lingerie | Up to roughly 50%–70% off select styles |
| Panties | Multi-buy offers and deep sale pricing |
| Sleepwear and lounge | Roughly 40%–60% off select styles |
| A-List rewards | Likely eligible on qualifying purchases |
| Premier discount | 10% off qualifying merchandise |
| Expected sale end | Black Friday weekend or Cyber Monday |
These are predictions until Adore Me publishes its official 2026 Black Friday terms.
When Will Adore Me Black Friday 2026 Start?
Our best estimate is around November 17–19.
In 2025, Adore Me launched its Black Friday sale on November 18 and expected it to continue through the holiday weekend, potentially into Cyber Monday.
That timing makes a mid-November launch likely again this year.
Adore Me is already running aggressive fall promotions in October 2026, including up to 70% off sale merchandise plus an extra 25% off selected sale items, so shoppers already have a useful price benchmark before Black Friday begins.
What Did Adore Me Offer Last Black Friday?
The 2025 event focused on large percentage discounts and low-priced multi-buy offers.
| 2025 Promotion | Black Friday Offer |
|---|---|
| Selected merchandise | 60%–80% off for VIP members |
| Panties | 5 for $20 |
| Lingerie sets | Often 60% off or more |
| Lounge and pajamas | Deep holiday markdowns |
The biggest difference in 2026 is that Adore Me no longer has the VIP membership program that powered many of those offers.
That means shoppers should not expect the exact same membership structure this year.
Bras and Lingerie Should Be the Main Category
Bras, lingerie and matching sets are likely to remain the centerpiece of the sale.
Adore Me’s current sale section already lists bras from around $14 and lingerie from around $16, with discounts of up to 70% across selected merchandise.
For Black Friday 2026, a 50% discount on a current-season style would be good. Discounts closer to 60%–70% would be more compelling, particularly if they apply to popular sizes rather than older clearance inventory.
Panty Deals Could Be One of the Best Values
Adore Me has historically used Black Friday to run very aggressive panty promotions.
Last year’s sale featured a 5-for-$20 offer, and the current sale section already includes panties starting at $2.99.
For 2026, another multi-buy promotion would not be surprising.
Because Adore Me already discounts some sale panties heavily, compare the Black Friday bundle price with the current per-item sale price before assuming the holiday offer is better.
Pajamas, Sleepwear and Lounge Should See Strong Discounts
Sleepwear and loungewear are especially relevant during Adore Me’s holiday season.
The retailer is already promoting holiday sleepwear and gift-oriented lounge content for 2026, while its current sale page lists sleep and lounge products from around $15.
For Black Friday, we expect pajama sets, robes and lounge pieces to receive some of the stronger seasonal discounts.
The Old VIP Membership Is Gone
This is the biggest change shoppers need to know about.
Adore Me permanently ended its VIP membership program on February 28, 2026. The old model, which included recurring monthly charges, member pricing and VIP-specific Black Friday discounts, no longer applies.
That makes older Black Friday advice about joining VIP outdated for 2026.
Adore Me now emphasizes A-List Rewards and its optional Premier program instead.
Join A-List Rewards Before Black Friday
A-List is Adore Me’s current free rewards program.
Members earn points on eligible purchases, receive free shipping on U.S. orders of $75 or more and get free returns on eligible purchases.
Adore Me also currently promotes a free panty for new A-List members, subject to restrictions.
If Black Friday purchases earn points normally, joining before the sale could make sense even if there is no additional member-only discount.
Premier Could Add Another 10% Off
Adore Me Premier is a separate optional program costing $12.95 for one year.
Premier members receive 10% off qualifying merchandise and free standard shipping on U.S. orders of $50 or more. The program does not auto-renew.
Adore Me says the 10% Premier discount can be used on sale merchandise and may stack with other offers depending on the specific promotion’s terms.
That could make Premier useful during Black Friday if the holiday promotion allows the discount to stack.
Shipping Is Better for Members
A-List members receive free standard shipping on qualifying U.S. orders of $75 or more, while Premier members receive it on qualifying orders of $50 or more. Nonmembers currently pay $5.95 for standard U.S. shipping.
That matters more on smaller Black Friday orders where shipping can erase part of the discount.
Keep the Return Policy in Mind
Adore Me generally allows returns within 30 days of delivery for eligible merchandise in new, unworn condition.
A-List members receive free returns, while nonmembers are generally charged a $5.95 restocking fee per returned item in the U.S. Final-sale merchandise is not normally eligible for refunds.
That is particularly important during Black Friday, when more items may be marked final sale.
Should You Wait for Cyber Monday?
Probably not if the exact size and style you want receives a strong discount.
Last year’s Black Friday event was expected to continue through the weekend and possibly into Cyber Monday, so the two sale periods were closely connected.
However, lingerie and apparel inventory is size-specific. A popular bra or pajama set can sell out before November 30 even if the sale itself continues.
If a current-season item reaches around 50%–60% off in your size, waiting solely for Cyber Monday may not be worth the risk.
When Will the Adore Me Black Friday 2026 Sale Be Announced?
Mid-November is our best estimate.
The 2025 sale started November 18, and Adore Me is already promoting holiday lingerie, sleepwear and gift content for the 2026 season.
Once Adore Me releases its 2026 Black Friday promotion, we’ll update this page with the confirmed sale dates, discounts, A-List and Premier terms, exclusions and standout deals.
Until then, you can see the Adore Me Black Friday 2025 sale and complete ad history below.
Black Friday Ad History
Was Adore Me’s Black Friday sale last year as good as this year’s? Take a look at their ad history below to compare the deals over the years.
- 2025: Page 1.
- 2024: Page 1.
- 2023: Page 1 and 2.
- 2022: Page 1 and 2.
- 2021: Page 1 and 2.
- 2020: Page 1.
- 2019: Page 1 and 2.
- 2018: Page 1 and 2.
- 2017: Page 1 and 2.
- 2015: Page 1 and 2.
Questions & Comments
What are some of your favorite Adore Me lingerie sets this holiday season? Let us know in the comments below.