Express Black Friday 2025 Sale - What to Expect & When

If you’re planning to check out Express this Black Friday, it’s worth knowing what kind of deals they usually run, when to expect them, and how to make the most of them. Based on past years, here’s everything you need to know so you can be ready ahead of time.

Likely Black Friday 2025 Sale Dates

The Express Black Friday Sale in 2025 is expected to start on Tuesday, November 26, 2025. That’s two days before Thanksgiving and three days before Black Friday itself, which falls on November 28 this year. The event is expected to run through the long weekend, ending on Sunday night, November 30, 2025.

Types of Deals to Expect

1. 40% Off Sitewide

Last year, Express offered 40% off everything sitewide at express.com, and that included their core clothing line—jeans, sweaters, suits, and outerwear. It didn’t cover clearance or select marked-down items, but if you were shopping for regular items across men’s and women’s collections, you could basically take 40% off automatically.

There’s a good chance this same offer will return for 2025, as it’s been a staple of their Black Friday strategy for several years now. Just know that this particular discount couldn’t be combined with any other coupons, and it wasn’t valid on gift cards, clearance, or items already marked as Special Offer pricing.

Example from Last Year:

Men’s Wool Blend Topcoat: Regularly $248 → marked down to $148.80 with the 40% off.
Women’s Editor Pants: Regularly $88 → dropped to $52.80.

2. Extra 60% Off Clearance

On top of the sitewide 40%, they also offered an extra 60% off clearance. This wasn’t a stacked deal, meaning you didn’t get 60% off after the 40%. Instead, clearance items were already heavily discounted, and then another 60% came off that price at checkout.

This one came with more rules. It was only valid on clearance merchandise (not final sale), and it couldn’t be combined with any other promotions. Also, the extra discount only applied once the item was added to your cart.

Example from Last Year:

Women’s Satin Ruched Dress: Originally $98 → on clearance for $39.99 → 60% off = final price around $16.
Men’s Slim Stretch Chino: Originally $79 → clearance price $34.99 → 60% off = around $14.

These are the types of deals where sizes and colors sell out quickly, so if you’re interested in clearance, shop early.

Free Shipping Offers

In 2024, Express gave free standard shipping on all orders during the main Black Friday window. No promo code was required—you just had to select standard shipping at checkout.

There was also a $75 minimum threshold for free shipping at other times during the season, so it’s possible that the free shipping for all orders might be limited to certain days (most likely November 26 to 29).

Here’s what to keep in mind:

No free shipping if you chose expedited options like Second Day or Overnight.
Shipping charges applied if you return part of the order. So if you buy $100 worth of stuff and return $70, they might assess shipping fees for what’s left.
Offer was only for express.com orders and did not apply to in-store purchases or Express Factory Outlet.

Gift Card Offer

Another deal to expect is their $10 instant discount when you buy a $100 Express gift card. This offer usually starts earlier than Black Friday. In 2024, it ran from November 11 through December 24.

To get the discount, you had to:

Buy a $100 gift card or more in a single transaction.
Shop either in-store or online (except Factory Outlet).
Use the $10 discount instantly, during that same transaction. You couldn’t save it for later.

There were some limitations:

The discount couldn’t be used on certain things like clearance, Express Marketplace items, or final sale products.
You also couldn’t stack this offer with other coupons or promos.
Not available at Factory Outlet locations.

While it’s a decent perk if you were already planning to spend $100, it’s not something you can use strategically with other Black Friday markdowns.

Where the Sale Applies

Here’s how Express breaks down their sales by location:

Express.com (the main website): All major Black Friday offers applied here.
Express retail stores: Also honored most promotions like the 40% sitewide and clearance deals.
Express Factory Outlet stores: Typically excluded from the big promotions. Most Black Friday offers didn’t apply here.
Marketplace and featured brands: Some third-party labels sold on Express.com were excluded from all promos. These were tagged clearly on the product page.

Discount Limits and Exclusions

It’s easy to assume everything’s on sale, but there are exceptions. Here’s what usually doesn’t qualify:

Final sale items
New markdowns
Donations
Select third-party brands
Items marked “Special Offer”
Express gift cards
Previous purchases (you can’t ask for a price adjustment if the price drops the next day)

Also, none of the promos are stackable. So if you have a coupon, a promo code, or a rewards voucher, it may not combine with Black Friday discounts. You’ll usually get the one that offers the bigger discount, and the system applies it automatically during checkout.

Return Policy for Black Friday Purchases

Returns and exchanges follow the normal Express policies. But there are a few things to remember:

Clearance items (even if not final sale) might be non-returnable after Black Friday, depending on how deeply discounted they were.
Final Sale items are never eligible for return or exchange.
If you return an item from a free shipping order and your total drops below the threshold, shipping charges may apply retroactively.
Express allows returns by mail or in-store, but not all items (like Marketplace brands) can be returned in stores.

So if you’re buying something on clearance, make sure you’re okay keeping it, just in case.