Updated on Thursday, November 20, 2025: Fossil’s Black Friday 2025 sale has officially begun, and this year’s event is a bit different from the storewide promotions they’ve offered in the past. Here’s a full breakdown of the confirmed discounts, timing, exclusions, and perks so you can shop smart and snag the best deals.
Black Friday 2025 Start & End Dates (Confirmed)
Fossil’s Black Friday sale started Wednesday, November 19, 2025 at 12:00 a.m. CT and will end Tuesday, December 2, 2025 at 11:59 p.m. CT. That makes the sale stretch from the week before Thanksgiving, through Black Friday, ending the day after Cyber Monday.
Where You Can Shop
The 2025 Black Friday promotion is available at:
- Fossil.com (U.S. & Canada)
- Participating full-priced Fossil retail stores (U.S. & Canada)
Not included:
- Outlet stores
- Phone orders
Deals are automatically reflected as prices marked on qualifying items, so you won’t need a promo code.
Confirmed Discount
This year’s promotion offers 25% off qualifying full-priced items only. Not everything is discounted, but you’ll find markdowns across popular categories like:
- Watches and watch sets
- Leather bags
- Wallets
- Jewelry
- Select accessories
Only products that display reduced pricing are included in the promotion.
Free Shipping Options
Here’s what you can expect when you check out online:
- Free Standard Shipping on orders $75+
- Free 2-Day Shipping (online only, continental U.S.)
- Ends 12/21/2025 at 11:59 p.m. CT
- Order must be $150+ after discounts
- Free Overnight Shipping (online only, continental U.S.)
- Ends 12/22/2025 at 11:59 p.m. CT
- Order must be $150+ after discounts
Standard free shipping applies in-store and online, while express options are online only and U.S. only.
Free Engraving & Embossing
Although the Black Friday discount applies only to select items, Fossil continues to offer free engraving and embossing on eligible products such as:
- Watch casebacks
- Leather bags (initials)
- Wallets and accessories
Note: customized items are typically final sale, so double-check choices before purchasing.
What’s Not Included
Fossil has confirmed that the following are excluded from the Black Friday 2025 promotion:
- Sale or outlet items
- Outlet store purchases
- Limited edition pieces
- Bands for Apple Watch
- Fossil gift cards
- Past purchases
- Phone orders
Also:
- No stacking with other coupons
- No price adjustments after the sale ends
- Discount cannot be redeemed for cash or store credit
- Valid only on in-stock merchandise on a single receipt
Fossil’s Black Friday 2025 Ad & Terms
Fossil’s Black Friday Ad Archive
Want to see some of Fossil’s older Black Friday ads? No problem! The last few years of ad history can be found below.
- 2025: Page 1, 2 and 3.
- 2024: Page 1, 2 and 3.
- 2023: Page 1 and 2.
- 2022: Page 1 and 2.
- 2021: Page 1 and 2.
- 2020: Page 1 and 2.
- 2019: Page 1 and 2.
- 2018: Page 1 and 2.
- 2017: Page 1.
- 2016: Page 1.
- 2015: Page 1 and 2.
- 2014: Page 1 and 2.
Questions & Comments
What new Fossil watch are you planning on picking up for yourself or as a gift this holiday season? Or are you planning on buying one of their handbags, accessories or apparel items? Let us know in the comments below.