Updated on Saturday, November 15, 2025: For 2025, The Vitamin Shoppe is not expected to launch a separate Cyber Monday sale. Instead, the retailer is likely to extend its Black Friday deals through Cyber Monday, meaning the same discounts and promotions will generally remain available online and in stores throughout the period.
Black Friday/Cyber Monday 2025 Sale Dates
The Black Friday / Cyber Monday sale this year is expected to run from Saturday, November 22 (that’s about 5 days before Thanksgiving) through Monday, December 1, 2025 (Cyber Monday).
Just note, availability may vary between stores and online.
Expected Discounts
Based on past years, you can expect the following deals when shopping directly at vitaminshoppe.com:
- Doorbuster deals up to 50% off on select products.
- Site-wide discounts around 20% off with promo codes on items not featured in doorbusters.
- Brand-specific promotions, including:
- Buy One Get One 50% Off (e.g., Optimum Nutrition).
- 25% Off select brands such as RYSE, Gorilla Mind, Bucked Up, RAW Nutrition.
- Buy One Get One Free on REDCON1.
- 50% Off Vitamin Shoppe brand favorites.
- 30% Off Force Factor.
- Free shipping with no minimum.
Notes for 2025
The Vitamin Shoppe was acquired earlier in 2025 by Kingswood Capital Management and Performance Investment Partners. While the basic sale structure is expected to remain similar, there could be minor changes to promotional strategies or featured products.
Last Year’s Cyber Monday Ad
Cyber Monday Ad History
You can check out Vitamin Shoppe’s older Cyber Monday ads by following the archive links below.
- 2024: Page 1, 2 and 3.
- 2023: Page 1.
- 2022: Page 1 and 2.
- 2021: Page 1, 2 and 3.
- 2020: Page 1 and 2.
- 2019: Page 1 and 2.
- 2018: Page 1, 2 and 3.
Questions & Comments
Which vitamins or supplements are on your shopping list this holiday season? Let us know in the comments.