If you’re someone who’s been waiting for the right time to invest in a new carry-on, backpack, wallet, or travel case, TUMI’s upcoming Black Friday event is one of the few times during the year when prices actually drop. Here’s a look at when the sale will likely happen here in 2025, what kinds of discounts to expect, how long it will run, and some examples from last year’s sale that give a good sense of the typical savings.
Black Friday 2025 Sale Dates
Based on TUMI’s typical schedule, the Black Friday 2025 sale is expected to begin on Thursday, November 20, 2025, which is one week before Thanksgiving. The deals are expected to last all the way through Cyber Monday, December 1, 2025, or while supplies last.
The sale is expected to be available on tumi.com and at TUMI retail stores in the United States. International stores, airport shops, and TUMI Factory Outlet locations are excluded.
One important thing to know is that this is not an ongoing or recurring discount. Once December 1st passes, or once a certain style sells out, the price goes back to normal. Because TUMI products tend to be expensive and limited in stock, popular items often sell out quickly.
Discount Levels to Expect
TUMI’s Black Friday event is essentially the company’s Semi-Annual Sale, and discounts usually fall in the 20% to 40% off range. This isn’t a blanket storewide discount, though. Instead, TUMI selects a wide range of items across categories and applies markdowns only to those.
The lower end of the discount spectrum, around 20%, typically applies to newer collections and bestsellers, while the 30% to 40% range is more likely to show up on seasonal designs, discontinued colors, or higher-priced luggage. Wallets, accessories, and small leather goods usually hover closer to 20% off, while some larger pieces of luggage have been marked down by up to 40%.
Examples from Last Year’s Sale
To get a clearer picture of what might be on sale this year, here are some of the highlights from 2024, with original and sale prices listed:
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ALPHA International Dual Access 4 Wheeled Carry-On: $779 (regularly $975)
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ALPHA TUMI Brief Pack: $499 (regularly $625)
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ALPHA BRAVO International Front Lid Expandable 4 Wheeled Carry-On: $619 (regularly $775)
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19 DEGREE ALUMINUM International Carry-On: $1,035 (regularly $1,295)
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19 DEGREE ALUMINUM Extended Trip Packing Case: $1,275 (regularly $1,595)
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VOYAGEUR Denver Backpack: $315 (regularly $395)
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TEGRA-LITE International Expandable 4 Wheeled Carry-On: $715 (regularly $895)
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GEORGICA Marylea Crossbody: $395 (regularly $495)
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NASSAU Slim Single Billfold Wallet: $99 (regularly $125)
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ALPHA BRAVO Esports Pro Sling Pack: $235 (regularly $395)
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VOYAGEUR Dasha Backpack: $385 (regularly $550)
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GEORGICA Valorie Tote: $415 (regularly $695)
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Case for iPhone 15 Pro Max: $75 (regularly $125)
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19 DEGREE International Expandable 4 Wheeled Carry-On: $525 (regularly $750)
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BELDEN Travel Wallet: $205 (regularly $295)
The spread here shows how the discounts vary. Some of the highest-priced luggage had discounts of over $300, while accessories like wallets and phone cases saw price drops of $20 to $50.
Last Year’s Black Friday Ad
TUMIi’s Black Friday Ad Archive
Need to see some of TUMI’s older Black Friday ads? Then you’re in luck! Follow the links below to view the last few years of ad history.
- 2024: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15 and 16.
- 2023: Page 1 and 2.
- 2022: Page 1, 2, 3, 4, 5 and 6.
- 2021: Page 1, 2, 3, 4 and 5.
- 2020: Page 1, 2, 3 and 4.
- 2019: Page 1, 2, 3 and 4.
- 2018: Page 1.
- 2017: Page 1.
- 2016: Page 1 and 2.
- 2015: Page 1.
- 2014: Page 1, 2 and 3.
Questions & Comments
What new luggage are you planning on picking up this holiday weekend? Let us know in the comments below.
