If you’re wondering what to expect from Neiman Marcus’s upcoming Black Friday Sale in 2025, here’s a look at this year’s expected sale dates, discounts they usually offer, and a few examples of last year’s best deals.
When Will Neiman Marcus’s Black Friday 2025 Sale Start?
Based on what they’ve done in previous years, Neiman Marcus’s Black Friday Sale is likely to start on Monday, November 24, 2025, both in-stores and at neimanmarcus.com. They’ve been kicking off the sale a few days before Black Friday itself, which is pretty common now among retailers.
The sale is expected to run through Friday, November 28, 2025, and will probably end at 10:00 PM Central Time. Keep in mind that while the sale runs for a few days, some of the most popular items can sell out quickly. So if you have your eye on something, it’s smart to shop early in the week rather than wait.
How Neiman Marcus’s Discounts Work
Neiman Marcus usually offers two types of deals during Black Friday. One is a tiered savings event where the more you spend, the bigger your discount. The other is deep markdowns on select items that can go as high as 75% off. These are separate promotions but often happen at the same time.
For the tiered discount, last year Neiman Marcus offered up to $500 off your purchase, depending on how much you spent. They had a promo code (last year it was THANKFUL) which you needed to enter at checkout to get the discount. Here’s how the tiered savings worked:
-
$50 off when you spent $250 or more
-
$125 off when you spent $500 or more
-
$250 off when you spent $1000 or more
-
$500 off when you spent $2000 or more
This type of offer is likely to return in 2025 with similar thresholds and savings amounts. It was valid across beauty, fragrances, grooming, and cologne products. This “spend more, save more” structure encourages larger purchases, especially for those planning to buy multiple gifts or luxury beauty items.
Discounts of Up to 75% Off
Apart from the promo code offer, Neiman Marcus also runs huge discounts on select sale merchandise, with markdowns reaching up to 75% off. These discounts usually apply to already reduced items, so it’s more of a clearance-style sale on fashion, shoes, and accessories.
Keep in mind, the 75% off doesn’t apply to everything. Qualifying items are marked on the website. You’ll see some items go down by 20%, some by 40%, and a few by as much as 75% off their original prices. These discounts are reflected in your shopping cart automatically, so there’s no need for a code.
Last year, Neiman Marcus had categories like women’s designer shoes, handbags, men’s clothing, and home décor included in this markdown section. However, top-tier designer pieces rarely make it to 75% off. They tend to stay within the 20-40% off range during this sale.
Designer Sale: Up to 40% Off
In addition to the general sale section, Neiman Marcus usually has a special “Designer Sale” during Black Friday. This is where selected designer styles are discounted by 25-40%. It’s important to note that this applies to a curated list of designer items, not the entire inventory.
Brands like Akris Punto, Dolce & Gabbana, Giorgio Armani, Chloe, and Veronica Beard are expected to be part of this year’s sale. If you’re looking for a good deal on high-end fashion, this is the section to watch.
These designer discounts aren’t as steep as the 75% markdowns but are significant when you consider how rarely some of these luxury brands go on sale. As always, Neiman Marcus will mark these items clearly on the site so you’ll know which ones qualify.
Specific Item Examples from Last Year
Looking back at the 2024 sale, here are some examples of items that were part of Neiman Marcus’s Black Friday discounts:
-
Dolce & Gabbana Logo Leather Sneakers – Originally priced at $695, they were marked down by 40% to $417.
-
Chloe Small Woody Tote – This bag was discounted from $990 to $693, a 30% markdown.
-
Akris Punto Wool-Blend Blazer – Retailing at $1,490, this classic piece was 25% off, bringing it down to $1,117.
-
Giorgio Armani Lip Power Lipsticks – Part of the beauty promo code offer, customers got $50 off purchases of $250 or more.
-
Veronica Beard Miller Dickey Jacket – Originally $695, shoppers found it for $521, which was a 25% discount.
-
Saint Laurent Kate Chain Wallet – Not part of the deepest markdowns but offered at 20% off, reducing its price from $1,790 to $1,432.
-
Men’s Brunello Cucinelli Cashmere Sweater – Listed at $2,195, it was part of the designer 25% off category, bringing the price down to $1,646.
Last Year’s Black Friday Ad
Black Friday Ad History
What was featured at Neiman Marcus’s Black Friday sale last year or the year before? Find out by following the ad archive links below.
- 2024: Page 1 and 2.
- 2023: Page 1 and 2.
- 2022: Page 1.
- 2021: Page 1.
- 2020: Page 1, 2 and 3.
- 2019: Page 1, 2, 3 and 4.
- 2018: Page 1 and 2.
- 2017: Page 1.
- 2016: Page 1 and 2.
- 2015: Page 1, 2 and 3.
Questions & Comments
What’s caught your eye at Neiman Marcus? Already have your shopping list put together for their Thanksgiving weekend sale? Let us know what you’re planning on getting in the comments section.