Hoka Archives - Blacker Friday

Updated on Friday, November 21, 2025: HOKA has officially launched its Black Friday 2025 sale, and this year the savings start early for members. Here’s how you can take advantage of the deals before the general public.

Members-Only Early Access

The members-only sale is available from November 21 through November 27, 2025, both online at hoka.com and in-store. You must be signed into a HOKA account to qualify, but membership is free. The offer uses a tiered discount format, automatically applied in the cart before tax and shipping once a qualifying purchase is reached. The tiers are:

Spend $200 and get $40 off
Spend $250 and get $50 off
Spend $300 and get $60 off

This early access is a great opportunity to secure popular sizes or models before the full sale opens.

Expected Public Sale Dates

While HOKA has not officially confirmed the public launch date, the same offers are expected to become available for all shoppers starting on Black Friday, November 28, 2025. The sale will likely continue through Cyber Monday, December 1, 2025, or until supplies run out.

Discount Levels and What to Expect

In addition to the tiered discount available for members, HOKA usually offers direct price reductions once the public sale begins. Typical markdowns include:

Around 20% off newer or best-selling models
Approximately 30–35% off seasonal colors or mid-demand styles
Around 40% off or more for older models being phased out

HOKA generally does not advertise percentages directly, so discounted prices appear with the original price crossed out.

HOKA’s Black Friday 2025 Ad & Terms

Hoka’s Black Friday Archive

How did HOKA’s Black Friday sale look like last year? How did they compare to Cyber Monday? Follow the links below to view some of their previous ad scans to find out more.