Black Friday is always a key time for tech deals, and Samsung tends to run one of the most wide-ranging events. With offers usually spanning phones, foldables, tablets, laptops, TVs, and even home appliances, their sale window is longer than just a single weekend. Here’s what we can expect this year based on typical patterns and last year’s offers.
Expected Black Friday 2025 Sale Dates
Samsung’s Black Friday 2025 sale is expected to start on Tuesday, November 18, 2025 and last through Sunday, December 30, 2025. You’ll be able to shop the deals exclusively at samsung.com.
Phones and Foldables
Samsung usually puts the spotlight on its Galaxy S series and Z Fold/Flip devices. Trade-in credit is often the headline offer:
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In 2024, the Galaxy S24 Ultra had up to $800 off with trade-in or around $300 off without one.
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The Galaxy Z Fold6 had an extra 10% off through the Samsung app and other stacked bonuses.
For 2025, we expect trade-in credits between $600 and $900 for premium flagships, while flat discounts may be $200–$400. Mid-range or FE editions could see $100–$200 off. App-exclusive bonuses are also likely.
Tablets and Laptops
Discounts on these devices often reach their highest levels during Black Friday:
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In 2024, the Galaxy Book4 Ultra dropped by up to $1,100 through combined trade-in and discount.
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The Tab S9 FE Series was cut by up to $470, including $350 trade-in credit plus $120 off.
This year, look for 30–50% reductions on laptops and strong trade-in bonuses on premium tablets, especially if Samsung wants to clear stock from earlier in the year.
Wearables and Earbuds
Savings are smaller but consistent:
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Last year the Galaxy Watch Ultra was discounted by up to $250.
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The Galaxy Buds3 Pro dropped by $75 with trade-in.
We expect 20–40% savings on high-end watches, while earbuds will likely see lighter cuts or be bundled with phone deals.
Home Appliances and TVs
Samsung’s largest discounts often come on appliances and TVs. In 2024, the Bespoke 4-Door Flex Refrigerator was reduced by more than $1,700, with free installation, two years of Samsung Care+ for $1, and extra credit.
For 2025, look for 25–40% off premium refrigerators, washers, dryers, ovens, and large TVs. Bundled perks like extended warranty or free installation should return.
Last Year’s Black Friday Ad
Black Friday Ad History
Need to see some of Samsung’s previous Black Friday ads? Then you’ve come to the right place! Follow the links below to view the last few years of ad history.
- 2024: Page 1, 2 and 3.
- 2023: Page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11 and 12.
- 2022: Page 1, 2, 3 and 4.
- 2021: Page 1, 2, 3 and 4.
- 2020: Page 1, 2, 3, 4 and 5.
- 2019: Page 1, 2, 3 and 4.
- 2018: Page 1, 2, 3, 4, 5 and 6.
- 2017: Page 1, 2, 3, 4, 5, 6 and 7.
- 2016: Page 1, 2 and 3.
- 2015: Page 1, 2, 3, 4 and 5.

Questions & Comments
What new Samsung TV, tablet, fridge, or phone are you planning on buying this holiday weekend? Let us know in the comments below.