Petunia Pickle Bottom Black Friday 2025 Sale - What to Expect & When

Every year, Petunia Pickle Bottom’s Black Friday sale is one of the best times to shop for diaper bags, totes, and other baby gear without breaking the bank. Based on some of their past events, here’s a look at what you can expect at this year’ event, including the likely discounts, expected sale dates, and the typical free gift with qualifying purchase offer.

Black Friday 2025 Sale Dates and Timing

This year, Petunia Pickle Bottom’s Black Friday 2025 sale is expected to start on petunia.com on Thursday, November 20, 2025. That’s a full week before Thanksgiving. The sale is expected to continue through Tuesday, December 2, 2025, ending at 11:59PM Pacific Time. That’s the day after Cyber Monday.

Expected Discounts

Based on previous years and official previews for 2025, discounts are expected to range from 20% to 50% off sitewide. That means you can get nearly half off some items, while other pieces may have smaller reductions. These percentages usually apply across most of their standard diaper bags, totes, travel gear, and accessories.

In addition to the sitewide discount, there was also a free gift with qualifying purchases of $125 or more offered last year. The gift last year was a Carry-All Case in Ebony. This has been a consistent bonus in past sales, and it’s usually limited to one per order while supplies last.

Free shipping is also expected for orders of $99 or more. Petunia Pickle Bottom typically offers free returns on qualifying merchandise within 30 days, which is helpful if you change your mind after seeing the item in person.

What to Buy

Petunia Pickle Bottom is known for diaper bags and family-friendly accessories that mix style with function. In the past, their Black Friday sale has included discounts on popular diaper bags like the Boxy Backpack, the Weekender Tote, and the City Carry-All. These bags are versatile for everyday use, travel, or as gifts for expecting parents.

Bundles are also common during these sales. For example, last year there were matching bag sets that included a diaper bag, a smaller crossbody bag, and a changing pad. Bundles usually offer a slightly better overall value compared to buying each item individually, and they’re included in the sitewide discount at the price shown.

Accessories like cosmetic cases, organizers, and stroller clips are often part of the sale too. Even smaller items can reach 20-50% off, so it’s worth checking them out if you’re looking for affordable gifts or just want to add a practical touch to your existing bag.

If you’re trying to decide which items to focus on, prioritize best-sellers and seasonal items. Bags with neutral colors like black, gray, and navy tend to sell fast because they appeal to a wide audience. Limited-edition prints from past years sometimes return in Black Friday events, but they usually sell out quickly, so those are good candidates if you want something unique.

Typical Offer Restrictions

There are a few restrictions to keep in mind for this sale. All discounts apply to petunia.com only. No promo code is usually needed, but the sale does not apply to previous purchases or Petunia Gift Cards. Any bundles that are included in the sale are priced as shown, and some exclusions may apply.

Items marked as final sale cannot be returned, so if you buy something that’s labeled this way, make sure you’re okay keeping it. The promotion cannot be combined with other offers and is subject to change without notice.

The free gift with purchase also has rules. It’s typically valid only for qualifying orders over $125, while supplies last, and is limited to one gift per order. If you return a qualifying item, the gifted item must also be returned. If you want to keep the gifted item but return the qualifying purchase, your account will be charged for the non-promotional value of the gift. Taxes, shipping, and previous purchases do not count toward the $125 minimum.