Guess Black Friday 2020 Sale – What to Expect

Updated on Saturday November 7, 2020: It’s still too early for us to know what’s coming at Guess’s Black Friday sale this year but you can scroll down the page to see the details from last year to get an idea of what’s likely to come (we’re expecting to see up to 50% off site and storewide again this year!).

We’ll be posting a copy of their ad and all the important details for 2020 once we know more. Be sure to check back again soon for the latest updates or join our newsletter to be the first to know the moment news is announced.

Expected 2020 Start & End Dates

We all know the saying, “good things come to those who wait”. Apparently Guess encapsulates these beliefs and keeps offering better and better deals as we get closer to Cyber Monday. If we plug in last year’s sale dates into the corresponding dates in 2020 and assume they will run the same deals as they did last year (it’s likely they will!), then you can expect to see the following:

  • Expected Pre-Black Friday sale: November 23-25, 2020. Expect Guess to offer 30% to 50% off storewide.
  • Expected Black Friday sale: November 26-28, 2020. It’ll likely be 40% to 50% off storewide.
  • Expected Cyber Monday sale: November 29-December 1, 2020. Expect 40% to 60% off storewide.

Of course we won’t know for sure what happens until it happens… especially given that we are in the middle of a global pandemic with COVID-19. Remember, many stores and outlets/malls will be closed this year on Thanksgiving day to prevent large in-person gatherings. We recommend that you too stay at home this Thanksgiving weekend to help prevent the spread of the virus. Luckily, most if not all of the same in-store doorbuster bargains will be available online.

Current Offers

We’re including a full list of Guess’s current offers and coupons below. It’s always wise to double check what other promotions are now live before heading out to shop. Good luck!

Last Year’s Black Friday Ad

Last updated on Thursday November 28, 2019: Question: When is one of the few times a year that Guess offers up to 40%-50% off storewide? Answer: It’s at their Black Friday sale and it begins today!

Starting now, shop or your local Guess store to get 40% to 50% off storewide, while supplies last. Prices shown online reflect all discounts. A copy of Guess’s Black Friday terms are posted below that have all the important details. Happy bargain hunting!


Are you interested in seeing some of Guess’s older Black Friday ads? Then follow the links below to take a walk down memory lane.

  • 2019: Page 1.
  • 2018: Page 1.
  • 2017: Page 1.
  • 2016: Page 1, 2, 3 and 4.
  • 2015: Page 1, 2, 3 and 4.


What are you planning on buying at Guess this Black Friday weekend? Let us know in the comments below.

One thought on “Guess Black Friday 2020 Sale – What to Expect”

  1. Guess has by far the best Black Friday sales… hopefully that doesn’t change. I bought plenty of things last year including some new jeans, a jacket and sweater. When can we expect to see their ad released?

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