Dollar General’s Black Friday 2024 Sale – What to Expect

We have a long way to go until Dollar General’s Black Friday 2024 sale arrives, however you can scroll down the page to see their 2023 ad and offer details to get a general idea of what they typically offer during the annual event. Of course all of you joined to our newsletter will be the first to know once we know more. See you again soon!

Updated on Sunday November 19, 2023: Dollar General’s Black Friday ad was just released this morning… you’ll find it posted below. Here’s a quick summary of what’s coming this year:

  • Dollar General’s Black Friday ad is 21 pages long and features deals on food, snacks, holiday decor, toys, clothing, and small personal electronics at up to 75% off.
  • Most of Dollar General’s Black Friday deals run from Thanksgiving day through Saturday night or while in-stock supplies last. However, you’ll notice that the items, as indicated, are only available only on Thanksgiving day itself (Thursday November 23rd) while some items will be available starting Sunday November 19th.
  • Stores are open from 7:00am to 10:00pm during Dollar General’s Black Friday sale, including on Thanksgiving day itself (with the exception of stores in RI, MA and ME that are closed on Thanksgiving).
  • It’s possible that not all items featured in the ad will be available in all stores nationwide. Popular items are subject to sell out early and if they do, rainchecks are not offered during the event. Also, there may be limits in place on how many of the same items you can purchase in a single transaction (this is to prevent unauthorized resellers from making bulk purchases).

Ad History

Are you interested in seeing some of Dollar General’s older Black Friday ads? Then follow the archive links for a history of their previous ad scans through 2014.


What do you plan on getting a Dollar General this upcoming Thanksgiving weekend? Let us know in the comments section below.

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