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Hi! My name is Witold (pronounced "vee-told") and I am the founder of BlackerFriday.com. After many years working in corporate america, I decided it was time to take a break to pursue my real passion — helping people save money. Ever since I was a little boy selling pencils in the playground to my kindergarden friends, later collecting aluminum cans from all my neighbors in elementary school to support my baseball card addiction, eventually becoming an eBay Power Seller in my older years to support my college education, I had an eye for spotting deals. I’ve taken what I have learned over the years and built Blacker Friday to bring you the best Black Friday rumors, predictions, and news website. Fortunately I'm not alone in this - We have a great team of dedicated folks helping make this site possible. If you would like to connect with me you can do so on my Linkedin page, on our site’s Facebook page, or write me an email. Thanks for checking us out and I look forward to hearing from you!

Fanatics Black Friday 2025 Sale – What to Expect & When

November 11, 2025 BlackerFriday.com Leave a comment

Updated on Tuesday, November 11, 2025: Fanatics’ Black Friday Sale is one of their biggest events of the year. Based on the way Fanatics has run things over the past several years, we can make some solid predictions about what 2025 will look like, everything from sale dates and discounts to the kinds of items you’ll probably see included. Here’s everything to expect.

When Will Fanatics Black Friday 2025 Sale Start?

Fanatics usually doesn’t wait until Black Friday itself to get the ball rolling. In the past few years, they’ve launched a pre-Black Friday event that starts well before Thanksgiving. That trend is expected to continue in 2025.

You can likely expect the pre-sale to begin at fanatics.com around the weekend before Thanksgiving, so that would be Saturday, November 22, 2025 or Sunday, November 23, 2025. This early phase often includes lower-tier discounts or rotating daily deals, like 20–25% off certain categories or featured products. It serves as a lead-up to the real highlight: Black Friday itself.

The main Black Friday event is expected to go live on Friday, November 28, 2025, likely just after midnight Eastern Time. It typically runs for 24 hours only and ends at 11:59 PM EST, or while supplies last. Fanatics refers to this as a “Flash Sale”, and it’s usually their most aggressive promotion of the year.

How Much Are the Discounts?

Fanatics has been pretty consistent with its Black Friday offer over the years. The core of the sale is 30% off sitewide, and that includes just about every major category across their store. Last year, that discount applied to jerseys, hats, t-shirts, hoodies, collectibles, autographed items, toys, and more.

To get the discount, you’ll probably need to use a promo code at checkout. In 2024, the code was BLACKFRIDAY, and there’s a good chance they’ll use the same one this year or something very similar. It’s a good idea to check the banner on the site during the sale, since that’s where the promo code is usually listed.

Just be aware that there are some exclusions and limitations. Not every item qualifies—certain high-demand products, brand-new releases, or special collaborations may be excluded. Also, some items might have quantity limits, especially when it comes to autographed merchandise or limited-edition gear.

Specific Sale Examples from 2024

To give you a clearer idea, here are some real examples from the 2024 Black Friday event that are likely to return in a similar format:

NFL Jerseys: Nike Men’s Game Jersey (e.g., Josh Allen, Buffalo Bills) — Reg. $129.99 → Sale: ~$91
MLB Jerseys: Nike Women’s Replica Jersey (e.g., Aaron Judge, Yankees) — Reg. $135 → Sale: ~$94.50
NBA Hoodies: Nike NBA City Edition Hoodie — Reg. $80 → Sale: ~$56
Autographed Photo: Signed Luka Dončić 8×10 with Fanatics COA — Reg. $250 → Sale: ~$175
Mini Helmets: Riddell NFL Mini Helmet — Reg. $34.99 → Sale: ~$24.50
T-Shirts: Fanatics Branded Vintage Team Tee — Reg. $32.99 → Sale: ~$23

Are There Any Exclusions?

Like most sitewide promotions, there are some notable exclusions to be aware of:

Gift Cards are usually not eligible for discounts.
Customized products (like custom name-and-number jerseys) might be excluded or only partially discounted.
Pre-order items are typically excluded, especially if they haven’t shipped yet.
Some high-demand drops or limited-edition collections may also be left out.

Also, some brands or merchandise licenses have restrictions that prevent full discounting, so you might see messages like “This item is excluded from promotion” during checkout.

Will There Be a Cyber Monday Sale?

Fanatics generally follows up their Black Friday Flash Sale with a separate Cyber Monday event. This one usually launches late on Sunday night and runs through Monday, December 1, 2025.

While similar, the Cyber Monday sale may have different terms—possibly a different promo code and sometimes free shipping offers or bonus deals like buy-one-get-one (BOGO) on select gear. The discount is often 25–30% off, so if you miss Black Friday, you’ll still have another shot at decent prices.

What About Shipping and Returns?

Fanatics typically offers standard shipping within a few business days, though during peak holiday times, delays can happen. Around Black Friday, they often include free shipping on orders over a certain amount, sometimes as low as $24.

As for returns, most items purchased during the Black Friday window are returnable through January 2026, but you’ll want to check the site for updated holiday return policies. Some personalized or final-sale items might be non-returnable.

Last Year’s Black Friday Ad

Black Friday Ad Archive

We’re keeping a record of Fanatics’ previous Black Friday ad scans. You can take a look at the archive we’ve stored by following the links below.

2024: Page 1 and 2.
2023: Page 1.
2022: Page 1.
2021: Page 1.
2020: Page 1, 2 and 3.

Questions & Comments

What’s your favorite football, baseball, soccer, basketball or ice hockey team? Let us know in the comments below.

EyeBuyDirect Black Friday 2025 Sale – What to Expect & When

November 11, 2025 BlackerFriday.com Leave a comment

Updated on Tuesday, November 11, 2025: Black Friday is right around the corner, and if you wear glasses or need a new pair, EyeBuyDirect’s annual sale is worth keeping an eye on. With big discounts on lenses, frames, and even sunglasses, it’s one of their biggest events of the year—and there’s a good chance it’ll be back and just as strong in 2025. Here’s what we are predicting this year.

When It All Kicks Off

Preview days – In past years, EyeBuyDirect has teased Black Friday offers a few days early. Expect “Preview” deals around Friday–Sunday, Nov 21–23, 2025.
Main sale – The official Black Friday sale is likely to open online on Tuesday, November 25, 2025, two days before Thanksgiving. That matches their usual pattern.
Cyber Monday – Expect the sale to run well into Cyber Monday, maybe through December 1 or 2, based on how they’ve handled past holiday deals.

Discount Levels to Watch

Lenses

Historically, EyeBuyDirect offers up to 50% off lenses during this sale.
Deals tend to cover everything from standard single-vision to upgrades like blue-light filtering or transition lenses.

Frames

Usually you’ll see around 30% off frames.
Premium or designer frames (Ray-Ban, Coach, Oakley, etc.) are included, often marked down heavily.

Shipping & Returns

Free shipping is standard with a promo code—last year that was HAULADAY. We’ll probably see a similar code this year.
As always, EyeBuyDirect offers free returns and a 365-day guarantee on frames.

What to Buy (and What to Skip)

Smart buys

Everyday prescription eyeglasses – grab classic acetate or metal frames with at least single-vision lenses—50% lens + 30% frame is too good to pass up.
Blue‑light readers – these are popular and often hit the 50% lens discount.
Sunglasses (with or without prescription) – especially polarized or Transitions styles, often discounted during Black Friday.
Upgrade coatings – coatings like anti-reflective or UV-block are usually included or highly discounted—just pay attention to how lenses are bundled.

Watch carefully

Designer frames – they’re included, but might have exceptions or slightly smaller discounts.
Flash sales – random one-day specials on specific frames pop up. Worth checking daily during preview and sale week.

Last Year’s Black Friday Ad

EyeBuyDirect’s Black Friday Ad History

You can view an archive of EyeBuyDirect’s previous Black Friday ad scans by following the links below.

2024: Page 1.
2023: Page 1.
2022: Page 1 and 2.
2021: Page 1.
2020: Page 1 and 2.

Questions & Comments

Which new pair of glasses are you planning on getting at EyeBuyDirect this upcoming holiday weekend? Let us know in the comments below.

Express Black Friday 2025 Sale – What to Expect & When

November 11, 2025 BlackerFriday.com Leave a comment

Updated on Tuesday, November 11, 2025: If you’re planning to check out Express this Black Friday, it’s worth knowing what kind of deals they usually run, when to expect them, and how to make the most of them. Based on past years, here’s everything you need to know so you can be ready ahead of time.

Likely Black Friday 2025 Sale Dates

The Express Black Friday Sale in 2025 is expected to start on Tuesday, November 26, 2025. That’s two days before Thanksgiving and three days before Black Friday itself, which falls on November 28 this year. The event is expected to run through the long weekend, ending on Sunday night, November 30, 2025.

Types of Deals to Expect

1. 40% Off Sitewide

Last year, Express offered 40% off everything sitewide at express.com, and that included their core clothing line—jeans, sweaters, suits, and outerwear. It didn’t cover clearance or select marked-down items, but if you were shopping for regular items across men’s and women’s collections, you could basically take 40% off automatically.

There’s a good chance this same offer will return for 2025, as it’s been a staple of their Black Friday strategy for several years now. Just know that this particular discount couldn’t be combined with any other coupons, and it wasn’t valid on gift cards, clearance, or items already marked as Special Offer pricing.

Examples from Last Year:

Men’s Wool Blend Topcoat: Regularly $248 → marked down to $148.80 with the 40% off.
Women’s Editor Pants: Regularly $88 → dropped to $52.80.

2. Extra 60% Off Clearance

On top of the sitewide 40%, they also offered an extra 60% off clearance. This wasn’t a stacked deal, meaning you didn’t get 60% off after the 40%. Instead, clearance items were already heavily discounted, and then another 60% came off that price at checkout.

This one came with more rules. It was only valid on clearance merchandise (not final sale), and it couldn’t be combined with any other promotions. Also, the extra discount only applied once the item was added to your cart.

Examples from Last Year:

Women’s Satin Ruched Dress: Originally $98 → on clearance for $39.99 → 60% off = final price around $16.
Men’s Slim Stretch Chino: Originally $79 → clearance price $34.99 → 60% off = around $14.

These are the types of deals where sizes and colors sell out quickly, so if you’re interested in clearance, shop early.

Free Shipping Offers

In 2024, Express gave free standard shipping on all orders during the main Black Friday window. No promo code was required—you just had to select standard shipping at checkout.

There was also a $75 minimum threshold for free shipping at other times during the season, so it’s possible that the free shipping for all orders might be limited to certain days (most likely November 26 to 29).

Here’s what to keep in mind:

No free shipping if you chose expedited options like Second Day or Overnight.
Shipping charges applied if you return part of the order. So if you buy $100 worth of stuff and return $70, they might assess shipping fees for what’s left.
Offer was only for express.com orders and did not apply to in-store purchases or Express Factory Outlet.

Gift Card Offer

Another deal to expect is their $10 instant discount when you buy a $100 Express gift card. This offer usually starts earlier than Black Friday. In 2024, it ran from November 11 through December 24.

To get the discount, you had to:

Buy a $100 gift card or more in a single transaction.
Shop either in-store or online (except Factory Outlet).
Use the $10 discount instantly, during that same transaction. You couldn’t save it for later.

There were some limitations:

The discount couldn’t be used on certain things like clearance, Express Marketplace items, or final sale products.
You also couldn’t stack this offer with other coupons or promos.
Not available at Factory Outlet locations.

While it’s a decent perk if you were already planning to spend $100, it’s not something you can use strategically with other Black Friday markdowns.

Where the Sale Applies

Here’s how Express breaks down their sales by location:

Express.com (the main website): All major Black Friday offers applied here.
Express retail stores: Also honored most promotions like the 40% sitewide and clearance deals.
Express Factory Outlet stores: Typically excluded from the big promotions. Most Black Friday offers didn’t apply here.
Marketplace and featured brands: Some third-party labels sold on Express.com were excluded from all promos. These were tagged clearly on the product page.

Discount Limits and Exclusions

It’s easy to assume everything’s on sale, but there are exceptions. Here’s what usually doesn’t qualify:

Final sale items
New markdowns
Donations
Select third-party brands
Items marked “Special Offer”
Express gift cards
Previous purchases (you can’t ask for a price adjustment if the price drops the next day)

Also, none of the promos are stackable. So if you have a coupon, a promo code, or a rewards voucher, it may not combine with Black Friday discounts. You’ll usually get the one that offers the bigger discount, and the system applies it automatically during checkout.

Return Policy for Black Friday Purchases

Returns and exchanges follow the normal Express policies. But there are a few things to remember:

Clearance items (even if not final sale) might be non-returnable after Black Friday, depending on how deeply discounted they were.
Final Sale items are never eligible for return or exchange.
If you return an item from a free shipping order and your total drops below the threshold, shipping charges may apply retroactively.
Express allows returns by mail or in-store, but not all items (like Marketplace brands) can be returned in stores.

So if you’re buying something on clearance, make sure you’re okay keeping it, just in case.